Kayla White

Kayla White Email and Phone Number

Account Manager @ The Lede Company
New York, NY, US
Kayla White's Location
New York City Metropolitan Area, United States, United States
Kayla White's Contact Details

Kayla White personal email

n/a
About Kayla White

I am a public relations professional with a specialty in media relations and influencer marketing. Working in the beauty and lifestyle space, I've executed product launch campaigns, brand events, and developed meaningful relationships with influencers and press.Serving clients Wella Professionals, SK-II, Conair and more, I've landed placements in top outlets including ELLE, Vogue, InStyle, BuzzFeed and more. I have a passion for news, entertainment and creative writing, and enjoy working with exciting brands!

Kayla White's Current Company Details
The Lede Company

The Lede Company

View
Account Manager
New York, NY, US
Website:
ledecompany.com
Employees:
197
Kayla White Work Experience Details
  • The Lede Company
    Account Manager
    The Lede Company
    New York, Ny, Us
  • Devries Global
    Senior Account Executive
    Devries Global Mar 2023 - Present
    New York, Ny, Us
    Clients: Wella Professionals, Conair, SK-II, P&G
  • Devries Global
    Account Executive
    Devries Global Mar 2022 - Feb 2023
    New York, Ny, Us
  • Devries Global
    Assistant Account Executive
    Devries Global Oct 2021 - Mar 2022
    New York, Ny, Us
    • Clients: Wella colorcharm, Clairol Professional and Wella Professionals• Provide assistance with the logistics of events (satellite media tours, deskside briefings, editor events) • Manage Wella Professionals' digital influencer community and plan/execute activities within the program• Source and book influencers for campaigns• Train and supervise interns • Maintain adequate supply of client-related materials and documents, as well as maintaining client product/inventory closet • Draft media relations materials & maintain media contact lists • Monitor and log press coverage secured
  • Devries Global
    Account Coordinator, Beauty
    Devries Global Jan 2021 - Oct 2021
    New York, Ny, Us
    • Clients: Wella colorcharm, Clairol Professional and Wella Professionals• Create media pitch lists & conduct outreach• Contribute to daily industry media monitoring reports• Monitor and log press coverage secured• Support digital influencer program for Wella Professionals• Coordinate product orders and surprise & delight deliveries for editors and influencers • Support stylist ambassador/celebrity stylist identification and vetting
  • Devries Global
    Intern
    Devries Global Oct 2020 - Dec 2020
    New York, Ny, Us
    • Supported team on work with clients Wella Professionals and Pandora
  • Her Campus Media
    President, St. John'S University
    Her Campus Media Aug 2019 - May 2020
    Boston, Ma, Us
    • Oversaw chapter operations and managed a staff of 30+ members• Organized events and weekly meetings to engage and inform members • Coordinated and communicated with Her Campus Nationals Team to ensure the success of chapter • Liaised with publicists and film studios to secure interviews for publication• Built relations between chapter and brands through partnerships
  • Cnn
    Pr/Creative Marketing Intern
    Cnn Sep 2019 - Dec 2019
    Atlanta, Us
    • Conducted market research studies for Publicists and the Creative Brand Marketing Team• Built various media lists
 and compiled press clippings
 • Supported creative marketing team to plan and execute company events
• Assisted department with administrative needs in support of supervisor and executives
  • Lbr Pr
    Public Relations Intern
    Lbr Pr Jun 2019 - Aug 2019
    New York, Ny, Us
    • Pitched media under supervisor direction• Created and updated media lists • Assisted with compiling client status updates• Drafted pitch letters and communications materials
  • Her Campus Media
    Entertainment Columnist Intern
    Her Campus Media Jan 2019 - May 2019
    Boston, Ma, Us
    • Wrote 3-7 articles per week covering trending entertainment news for national site• Generated thousands of views with numerous top-trending articles on HerCampus.com• Conducted and transcribed celebrity interviews • Attended events and film screenings/festivals• Conducted research for future stories• Curated content for social platforms
  • Her Campus Media
    Marketing & Publicity Director
    Her Campus Media Sep 2017 - May 2019
    Boston, Ma, Us
    • In charge of promoting chapter around the St. John's University campus and recruiting new members• Managed social media platforms including Instagram & Twitter, and increased followers by 51%• Created, curated, and managed all published content (images, video and written)
  • Genyouth
    Communications Intern
    Genyouth Jan 2019 - May 2019
    New York, Ny, Us
    • Pitched and wrote engaging content for social media channels including Twitter, Facebook, and Instagram regarding campaigns, events and relevant information about youth health and wellness • Tracked social media analytics and schedule posts using programs such as Spredfast, Hootsuite and Tweetdeck• Drafted media alerts and press releases using PR Newswire/Cision
  • Young Executive Scholars
    Digital Media And Communications Consultant
    Young Executive Scholars May 2018 - Jan 2019
    • Created and distributed strategic marketing campaigns and engaging initiatives that spread awareness about the Y.E.S.X. program • Updated and maintain social media presence, including scheduling Twitter and Instagram posts• Drafted, distributed and pitched news releases, media alerts and other stories
  • Function Of Beauty
    Marketing Intern
    Function Of Beauty Jun 2017 - Aug 2017
    New York, Ny, Us
    • Pitched ideas for social media accounts including Facebook, Twitter, Instagram, and YouTube to grow follower base and improve engagement rates• Created marketing proposal for Function of Beauty to increase customers and attract more attention to brand

Kayla White Skills

Writing Social Media Marketing Microsoft Word Blogging Powerpoint Microsoft Office Journalism Magazines Music Customer Service

Kayla White Education Details

  • St. John'S University
    St. John'S University
    Communication And Media Studies

Frequently Asked Questions about Kayla White

What company does Kayla White work for?

Kayla White works for The Lede Company

What is Kayla White's role at the current company?

Kayla White's current role is Account Manager.

What is Kayla White's email address?

Kayla White's email address is ka****@****cnn.com

What schools did Kayla White attend?

Kayla White attended St. John's University.

What are some of Kayla White's interests?

Kayla White has interest in Civil Rights And Social Action, Animal Welfare, Environment, Human Rights.

What skills is Kayla White known for?

Kayla White has skills like Writing, Social Media, Marketing, Microsoft Word, Blogging, Powerpoint, Microsoft Office, Journalism, Magazines, Music, Customer Service.

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