I am a communications professional who is passionate about storytelling and impact. I believe in the power of comms to create a better understanding of a company's mission and vision. I have nearly 20 years of experience working in a variety of industries including high growth startups, major entertainment brands, Fortune 500 companies, celebrities and more. I am a media relations expert who knows how to take internal messaging or complicated ideas and make them digestible for both media and consumers.
Kayla Ritchie Communications
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OwnerKayla Ritchie Communications Mar 2023 - PresentAustin, Texas Metropolitan AreaClients (past and present) include: Armadillo Workd Headquarters, Literati, Unbendable Media, DRYBABY, The Grand, Spot Insurance, REALLY, Ford Motor Company Fund, Gotham FC, JibJab and more.
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Director Of CommunicationsLiterati Jun 2019 - Mar 2023Austin, Texas, United States -
Account DirectorSunshine Sachs Apr 2016 - Jun 2019Austin, Texas And New York, NyAt Sunshine Sachs, I led PR strategy and campaigns for clients such as The Home Depot Foundation, Siete Family Foods, ATX TV Festival, Austin Film Festival, HBO and more. -
Senior Director Media RelationsFitzgibbon Media Dec 2011 - Dec 2015New York, NyBoutique public relations firm specializing in domestic and global campaign communication strategies for cutting edge progressive advocacy initiatives.
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Account ExecutiveM Booth Apr 2011 - Dec 2011New York, Ny•Responsible for all consumer/entertainment media outreach on behalf of Zynga, the leading social media gaming company in the world. •Client contact and account lead on the Getty Images account. •Develop and implement strategic PR plans for all client accounts including Zynga, Getty Images, Rent.com and OpenTable.com. •Manage all junior staff and interns. •Booked successful media tours in New York City and Los Angeles for Zynga in an effort to secure more consumer coverage in 2011. Bookings included: In Style, Parents, People, US Weekly, Real Simple, More Magazine, Redbook, Essence, Maxim, Access Hollywood, E! News, MTV, Extra and VH1 Morning Buzz. •Secured national broadcast coverage for Zynga’s Lady Gaga partnership (MTV News, Access Hollywood, E! News and VH1 Morning Buzz). -
Senior PublicistCarl Samrock Pr Jun 2007 - Apr 2011Los Angeles, CaDeveloped and implemented strategic PR plans for high profile television and film releases for Sony Pictures Home Entertainment (SPHE).
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Account CoordinatorBender/Helper Impact Jul 2006 - Jun 2007Los Angeles, Ca•Worked for the agency’s consumer technology group which included such clients as Sony Media Software, Airborne Entertainment, and GalleryPlayer. •Provided support to the agency’s marquee home entertainment accounts including FOX Home Entertainment and MGM at red carpet events. •Conducted media outreach and follow-up on announcements and secured meetings for tradeshows such as NAB and CES. •Drafted briefing book materials for trade shows and events. •Compiled daily clips and wrap-up reports for clients. •Supervised interns on all accounts.
Kayla Keller Ritchie Education Details
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Texas State UniversityPublic Relations
Frequently Asked Questions about Kayla Keller Ritchie
What company does Kayla Keller Ritchie work for?
Kayla Keller Ritchie works for Kayla Ritchie Communications
What is Kayla Keller Ritchie's role at the current company?
Kayla Keller Ritchie's current role is Communications Consultant.
What schools did Kayla Keller Ritchie attend?
Kayla Keller Ritchie attended Texas State University.
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