Kaylynn Sheets Email & Phone Number

Beverly Hills, California

Collaborate closely with the Creative Director to define and execute The Academy’s brand vision, shaping the overarching visual aesthetic for The Academy and Oscars. Lead the development of innovative, high-quality creative for multi-platform global campaigns, setting new standards for the Academy's visual communications. Generate key ideas and work cross-functionally with Marketing, PR, IT, Membership, Legal, and Senior Management to elevate brand standards and achieve strategic goals.Key Responsibilities:- Conceptualize, design and oversee the production of step and repeats for high-profile Oscar season events such as the Governor Awards, Nominees Luncheon and Oscars Press Rooms- Provide art direction for high-profile portrait activations like the Governors Awards Portrait Studio, achieving over 10 million impressions and becoming a 12th Annual Shorty Awards Finalist- Help lead award-winning key art and campaign creative for Oscar Season, designing high-impact visuals across multiple mediums.- Enhance the digital experience for over 9,000 Academy members across desktop, mobile, tablet, and smart TVs, aligning with brand guidelines.- Partner with Membership, IT departments and Microsoft to develop and lead design of the Academy Member App and the Academy Screening Room, a member-only streaming platform.Achievements:- Developed the concept, visual design, and art direction for the 90th Anniversary Oscars Campaign and designed key art featuring Jimmy Kimmel, achieving global distribution to 225 countries and winning a Gold Graphis Award.- Led the launch of the Official Oscars Store, including its eCommerce site and Pop-Up Store, overseeing renovations, logistics, visual merchandising, vendor sourcing, and product development for a 40- item merchandise line, ensuring brand alignment.- Collaborated with PwC, Academy leadership, and developers to lead the redesign of the Academy's online voting site, enhancing functionality and user experience.

Managed and operated a luxury and contemporary designer clothing and accessories resale eBay store, achieving eBay PowerSeller and Top-Rated Seller Status with 100% feedback rating.- Generated over $45,000 in annual sales with gross margins exceeding 50%.- Sourced inventory from various suppliers based on fashion trends and market research, ensuring a curated and desirable product selection.- Created detailed product descriptions and photographs to effectively merchandise clothing and accessories.- Handled customer service and communications, maintaining high customer satisfaction and positive feedback.

Los Angeles

Provided comprehensive design and strategic marketing services across various industries, including fashion, beverage, and social justice. Leveraging my expertise in visual storytelling, I delivered high-impact, brand-aligned creative solutions that drove engagement and elevated brand identities.Key Projects and Achievements:ARE YOU AM I (Graphic Designer): Designed email blast graphics to highlight New York Fashion Week press coverage, enhancing brand visibility and engagement.EZEKIEL CLOTHING USA (Trade Show Sales Representative): Supported company presence at major trade shows (Agenda and Liberty Fairs) in Las Vegas. Managed booth appearances, facilitated professional communications with account representatives, and processed orders through NuOrder.BLACKOUT FOR HUMAN RIGHTS (Graphic Designer/Digital Consultant): Consulted on digital marketing strategy for the collective founded by filmmaker Ryan Coogler and designed a custom presentation deck to support fundraising efforts for the Kings Event & Scholarship Program.COCA COLA & TRISTANTALES (Director & Associate Producer): Directed and produced a Snapchat Influencer Brand Takeover for Coca Cola, overseeing visuals, prop design and filming to create a compelling Snapchat Story.LOVERS + FRIENDS (Graphic Designer): Created marketing materials, including trade show flyers, postcards, custom event menus, and product labels, to support brand promotions and events.EZEKIEL CLOTHING USA (Graphic Designer/Production Assistant): Designed web banners for online retailers and assisted in producing the Girls in Guys Clothing Holiday 2013 Lookbook.NAVEN (Intern, Marketing & Graphic Design): Designed marketing materials for social media, email campaigns, web advertisements, and the company website, contributing to brand outreach and engagement.STRUT-THIS (Creative Direction & Graphic Designer): Revamped visual brand identity, redesigned product hangtags and business cards, and designed The Sweat Life Lookbook.

Los Angeles

- Developed and implemented a comprehensive brand identity refresh with the Founder/CEO and executive team, setting creative direction for marketing materials across social media, print, and websites.- Managed the launch of two eCommerce websites and social media accounts for affiliated brands Carmar Denim and Emma and Sam.- Conceptualized and pitched creative concepts, including moodboards and talent references; collaborated on model casting, styling, photographer and location selection, shot list creation, and provided input on design trends and new product development.- Directed and produced photoshoots, providing on-set art direction, managing relationships with external agencies and freelancers to ensure high-quality outputs and brand consistency.-Led post-production tasks, including selects, retouching, color grading, and assembling final visuals into compelling lookbook layouts and marketing materials across various platforms

Bachelor'S Degree, Communication, Entertainment And Media Studies

Activities and Societies: Kappa Alpha Theta, E-Club

Minor In Entrepreneurship