Rodney Kayton

Rodney Kayton Email and Phone Number

Principal and Managing Partner @ Study Hall Research, Inc.
Tampa, FL, US
Rodney Kayton's Location
Tampa, Florida, United States, United States
Rodney Kayton's Contact Details

Rodney Kayton personal email

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Rodney Kayton phone numbers

About Rodney Kayton

Market Research supplier to Fortune 1000 companies. Study Hall provides both qualitative and quantitative brand and research services including focus groups, depth interviews, online surveys, in-person device-assisted surveys (handheld iPads, Mobile, etc), and large scale brand and customer loyalty/satisfaction studies. Study Hall Research conducts research with all types of audiences (from general market to the very specific) however we are known for studies with difficult targets.Specialties: Restaurant (QSR, Fast Casual, and Casual), Healthcare (Insurance Products, Medicare/Medicaid, Device Manufacturers, Hospitals/Patients), Advertising/Brand Strategy/Communications, Banking/Credit Unions, Technology, Retail, and Travel/Leisure are areas of specialty although we do it all!

Rodney Kayton's Current Company Details
Study Hall Research, Inc.

Study Hall Research, Inc.

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Principal and Managing Partner
Tampa, FL, US
Employees:
3
Rodney Kayton Work Experience Details
  • Study Hall Research, Inc.
    Principal And Managing Partner
    Study Hall Research, Inc.
    Tampa, Fl, Us
  • Study Hall Research, Inc.
    Principal & Managing Partner
    Study Hall Research, Inc. 2010 - Present
    From our offices in Tampa Bay and Miami, Study Hall Research provides insights and primary research-based knowledge to local, national and international clients in both the B2B and B2C sectors. Our core team of insights consultants and strategists has more than 75 years of experience in research, advertising and marketing-working all over the planet, with some of the biggest brands on earth. As a result, we bring an incredibly seasoned and broad perspective to client services, as well as a strong measure of creativity in all our research solutions. Our success is based on two things: (1) designing and deploying custom brand and communication research programs that result in deeper levels of client education about brands, products, consumers, and the environments in which all three coexist; and (2) using that knowledge to develop brand, communications or business strategies that reflect the research learning. Our insights solutions include the full range of qualitative and quantitative solutions, including traditional focus groups, in-field qualitative, A&U and tracking studies, brand research (awareness, perceptions, usage, benefits, etc), brand & communications strategy development/evaluation, advertising/communications development/evaluation, and more. (Check our website for full details: www.StudyHallResearch.com) Study Hall does not offer a single 'prepackaged' anything. All of our initiatives are custom-built from the ground up, meaning they are completely tailored to each client's issues and challenges. Our commitment is to each individual client and engagement-with a level of superior customer service that starts with what you need, not what we think you need. Challenge us with your research questions!
  • Florida Board Of Directors At Marketing Research Association
    Director At Large
    Florida Board Of Directors At Marketing Research Association 2011 - 2013
  • Schwartz Consulting Partners, Inc.
    Ceo/Managing Partner
    Schwartz Consulting Partners, Inc. 1999 - Mar 2010
    Primary market research solutions including focus groups, in depth interviews, observational and organizational research, online and telephone surveys, and large scale customer satisfaction and brand tracking/longitudinal studies.
  • Qualitative Research Consultants Association (Qrca)
    Regional Chapter Chair; Southeastern United States
    Qualitative Research Consultants Association (Qrca) 2001 - 2004
    QRCA is a not-for-profit association of consultants involved in the design and implementation of qualitative research — focus groups, in-depth interviews, in-context and observational research, and more. Our goal is to promote excellence in the field of qualitative research by pooling experience and expertise to create a base of shared knowledge. Qualitative research provides inspiration and guidance to enhance customer knowledge for sustainable competitive advantage. The Qualitative Research Consultants Association (QRCA) provides industry-leading resources that are essential to its members and the professionals who use research.
  • Marketing Research Association
    Secretary; Florida Board Of Directors
    Marketing Research Association 2000 - 2002
    Washington, Dc, Us
    The Florida Chapter of the Marketing Research Association is proud to be celebrating it's 15th anniversary this year. The chapter was incorporated in March 1992, and covers the state of Florida.The Florida Chapter has teamed up with other chapters, including Great Lakes, Atlanta Southeast, and New York to provide the best possible venue for conducting educational seminars, social events, and brain-storming sessions developed to meet the needs of our members.The number one goal of the Florida chapter is to promote Florida as a quality state for marketing and opinion research as well as building and retaining the membership base.
  • American Marketing Association
    President; Tampa Bay Chapter
    American Marketing Association 2000 - 2001
    Chicago, Il, Us
    The Tampa Bay Chapter of the American Marketing Association (AMA Tampa Bay), is a group of talented professionals committed to marketing and networking in the Tampa Bay area. Recognized as a leading chapter in the country, we are dedicated to being the essential resource for advancing the practice of marketing and the professional development of marketers.As the fastest growing chapter in the U.S., we provide powerful access to critically important information and valuable contacts that help boost careers and build business. With over 400 members and an active and committed Board of Directors, AMA Tampa Bay is the number one resource for marketing professionals in the Tampa, St. Petersburg, Clearwater and Sarasota area.
  • Schwartz Research Services, Inc.
    Director-Qualitative Services
    Schwartz Research Services, Inc. 1994 - 1999
    Focus group services.

Rodney Kayton Skills

Market Research Marketing Research Focus Groups Customer Insight Marketing Strategy Qualitative Research Quantitative Research Advertising Research Survey Design Consumer Behaviour Integrated Marketing Strategy Research Brand Development Online Research Idis Primary Research Ethnography Questionnaire Design Online Focus Groups Research Design Brand Loyalty Retail Message Testing Brand Awareness Healthcare Travel Research Quantitative Analysis Customer Experience Customer Satisfaction Employee Surveys Research Project Management Maxl Automotive Qsr Quick Study Online Surveys Litigation Research Mock Jury Trials Shadow Jury Trials Chalkboard Brainstorming Sessions Mobile Research Longitudinal Studies Brand Tracking Customer Loyalty Employer Branding Field Service Field Work Brand Communication Company Branding Internet Research

Rodney Kayton Education Details

  • Indiana University Indianapolis
    Indiana University Indianapolis
    Business & Communications
  • Indiana University Indianapolis
    Indiana University Indianapolis

Frequently Asked Questions about Rodney Kayton

What company does Rodney Kayton work for?

Rodney Kayton works for Study Hall Research, Inc.

What is Rodney Kayton's role at the current company?

Rodney Kayton's current role is Principal and Managing Partner.

What is Rodney Kayton's email address?

Rodney Kayton's email address is ro****@****rch.com

What is Rodney Kayton's direct phone number?

Rodney Kayton's direct phone number is +181384*****

What schools did Rodney Kayton attend?

Rodney Kayton attended Indiana University Indianapolis, Indiana University Indianapolis.

What skills is Rodney Kayton known for?

Rodney Kayton has skills like Market Research, Marketing Research, Focus Groups, Customer Insight, Marketing Strategy, Qualitative Research, Quantitative Research, Advertising Research, Survey Design, Consumer Behaviour, Integrated Marketing, Strategy.

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