Digital Communications Manager
Current- Manage digital content with Sitecore for multiple websites, microsites, social media channels and emails- Establish and implement on corporate social media strategy- Design information architecture for new websites- Create front-end design for new websites and emails- Manage email campaigns- Design graphics for social media, websites and email templates- Monitor social media, respond to commenters, triage customer service-related incidents that come through social media channels- Manage analytics and reporting for social media channels- Manage relationship with email vendor and online brand management application- Mentor and train colleagues in digital assets- Provide voice-over services for Fallon's IVR phone system