Kathryn Davis, Ph.D. Email and Phone Number
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Kathryn Davis, Ph.D. is a Associate Professor of Marketing at Utah Tech University. She possess expertise in marketing, entrepreneurship, strategic planning, public speaking, strategy and 21 more skills. She is proficient in Spanish and Portuguese. Colleagues describe her as "I have worked with Dr. Davis in her capacity as a professor, academic advisor and Chair of the School of Business and Technology. In the classroom, Dr. Davis is objective while also very compassionate. She uses innovative ways to enhance the classroom learning experience through different teaching techniques and by using technology. She is able to get the best out of her students by constantly challenging us to excel beyond our expectations. Under her guidance and tutelage a team of Huston-Tillotson business students competed and won the National Urban League's Black Executive Exchange Program (BEEP) Business Plan Competition in the summer of 2014. I can also admit that as a result of the training from Dr. Davis, I won the Best Presenter Award at the National Student Advertising Competition (NSAC) in 2012. I have grown exceptionally both personally and academically as a result of being a student of Dr. Davis for three (3) years and I have greatly enjoyed the experience. " and "Dr. Davis is a dynamic and very motivating educator! As her student, - though having a strict Accounting focus - I enjoyed and was inspired by her energy and teaching techniques that I seriously considered switching my focus to Marketing. She used vivid and real experiences/situations that brought the classroom to life and kept students captivated. As I drew closer to my commencement, Dr. Davis was hands-on in exposing me to graduate opportunities at reputable institutions of higher learning. She provided helpful advice in my preparation for the GMAT and put me in touch with graduate student counselors at her alma mater and other institutions. Her assistance was very much appreciated. Dr. Davis has been a great mentor to me throughout my student career and has maintained an interest and continues to be mentor 5 years into my career as an accounting professional. She is serious about being a positive influence in students' lives through education, networking and mentorship. I'm grateful to have been and still be under her wing of guidance."
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Associate Professor Of MarketingUtah Tech UniversitySt. George, Ut, Us
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Associate Professor Of MarketingUtah Tech University Jul 2022 - PresentSt George, Utah, United StatesProfessor of Strategic Marketing, Consumer Behavior and Principles of Marketing
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Dean Of Business, Hospitality And Paralegal StudiesMontgomery College 2018 - 2021Rockville, MdAdministrative Activity• Managed budget and personnel for the department (consisting of over 2,900 students, 28 full-time faculty, 130 part-time faculty, program directors and support staff).• Increased total course offerings 96% during COVID through a data-informed rapid pivot of class delivery and availability.• Shifted 163 summer courses from face-to-face instructional delivery to remote delivery, ensuring requisite faculty preparation for online instruction for both synchronous and asynchronous delivery.• Developed the vision and obtained $1.2 million from the Gordon and Marilyn Macklin Foundation to build and run a Finance Lab.• Managed the introduction and expanded use of simulations to enhance experiential learning. • Supported the Raptor Tank Business Plan competition; mentored student contestants.• Developed relationships with external partners; yielding internships, jobs, funding and guest speakers.• Developed Guided Pathways strategies for the Business, Paralegal and Hospitality programs.• Attained American Bar Association accreditation for the Paralegal Studies program. • Exceeded target graduation and transfer rates by 14% in Business and 31% in Hospitality.• Managed MHEC program assessment for eight disciplines.• Attended workshops on instructional excellence, including: Instruction with Universal Design Practices, Integrating Phone Applications into a Course, Teaching in a Diverse Learning Environment.• Implemented and expanded student support initiatives in Accounting and Statistics, including discipline-wide embedded coaching and tutoring.• Managed the development of local, regional, and national transfer articulation agreements. -
Assoc. Professor Of Marketing; Division Chair (Dean) Of Business AdministrationPhilander Smith College 2016 - 2018Little Rock, ArkansasInstructional Activity• Courses taught: Introduction to Business, Principles of Marketing, International Business, Consumer Behavior, Marketing Research, Marketing Management and Professional Development.• Advised all seniors in the Business Administration program.• Developed and taught a Professional Development course that included 13 company visits during the semester, two rounds of mock interviews and guest speakers. • Advised student competition teams to attend Battle of the Brains pitch competition • Developed partnerships with transfer institutions. Administrative Activity• Managed the traditional daytime business program and the evening adult degree program, including enrollment, registration, faculty assignments, curriculum alignment, and promotion of the program. • Revised the curriculum offerings; yielding four new academic concentrations. Managed the research, proposal development, and operational logistics to implement these concentrations. • Promoted the Business program vis-a-vis fundraising, student internships and employment.• Developed and submitted the accreditation reaffirmation report; managed data collection and reporting for continuous improvement.• Managed partnerships with other colleges and universities. -
Marketing Instructor; Service Learning FellowTexas State University 2015 - 2016San Marcos, TxInstructional Activity• Course taught: Consumer Behavior• Selected as a Service Learning Fellow; integrated service learning into each of the Consumer Behavior courses.• Attended comprehensive faculty training in service-learning pedagogy and best practices.• Advised Marketing students. -
Assoc. Professor Of Marketing, Department ChairHuston-Tillotson University 2008 - 2015Austin, TxInstructional Activity• Courses taught: Introduction to Business, Principles of Marketing, International Business, Internet Marketing, Marketing Promotions, Marketing Management.• Developed and nurtured partnerships with businesses in the greater Austin area for internships, funding, student projects and job placement.• Developed an advising seminar for all business administration students.• Solicited cash and in-kind donations from firms in the preparation of competition teams (two advertising competitions, one business plan competition). Administrative Activity• Solicited monetary donations from area companies to furnish all of the classrooms in the Department of Business Administration. Secured $40,000 for the purchase and installation of classroom furniture, yielding a more modern active learning environment.• Administered school operations for the traditional daytime program and the adult degree program.• Developed the strategic plan for a new MBA program.• Mentored adjunct and full-time instructors in advising, classroom management, syllabus development, testing, and administrative procedures.• Assessed and reported student learning outcomes to support ongoing SACS accreditation.• Co-authored federal grants for departmental programs; managed reporting to retain the grants.• Conducted faculty reviews for full-time and adjunct faculty. -
Marketing InstructorSt. Edward'S University 2004 - 2008Austin, Texas AreaInstructional Activity• Courses taught: Marketing Management, International marketing, Marketing Promotions, Principles of Marketing, Sales Management, Services Marketing, Entrepreneurship, Principles of Management• Advisor for the student chapter of the American Marketing Association.• Advisor to students in the Business Administration program. -
Owner: International Marketing ConsultantStrategic Options, Inc., Marketing Research And Strategy Consultancy 2000 - 2006• Developed the vision and strategy to launch a business incubator for Concordia University in the greater north Austin area. Identified funding sources, created the complete go-to-market strategy, developed a mentor network, conducted a competitive analysis, solicited initial clients, and managed City relationships.• Co-inventor of SquidSoap, a liquid soap dispenser. Co-authored five patents and developed the launch strategy; attained national distribution for the product. • Virtual Vice President of Marketing for LS Motorsports, an importer and distributor of recreation and utility vehicles. Created and implemented the integrated marketing communications program including press releases, promotional events, trade shows and advertorials.• Managed and grew commercial sales to existing customers and established new accounts in South American markets, representing International Paper, Mead, and Westvaco.• Developed and managed implementation of sales programs, pricing, and proposals for international sales opportunities. Worked with field engineers to serve customer needs.• Managed customer expectations and clearly communicated cross-functionally within the company. • Kept abreast of international trade agreements, local country legislation and political environments affecting the organization’s regional marketing and sales objectives; recommended strategies to accommodate required changes.• Conducted in-depth interviews and focus groups for a corporate rebranding strategy for Hart Intercivic, a government technology solutions provider. • Analyzed the competitive environment for Metadot, an Internet start-up company. Defined the market entry strategy including the product vision, strategy, target market and its support requirements.
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Adjunct Instructor Of International BusinessAustin Community College 2002 - 2004Instructional Activity• Courses taught: Principles of Export, Principles of Import, International Business• Courses developed: Principles of Export, Principles of Import, International Business• Courses taught on the main campus and for cohorts on the campus of Dell Computers -
Senior Services Marketing AnalystCci/Triad 1998 - 2000Austin, Tx• Worked cross-functionally to ascertain customer service needs and corporate capabilities; developed service packages, priced and promoted them accordingly. • Provided sales force training to sell hardware and software support services to business customers. • Monitored and forecasted marketing and sales trends.• Conducted competitive intelligence, including adjacent markets and sectors.• Used statistical analysis to answer key business questions and identify important trends. Responsible for product lifecycle management for computer hardware, including end-of-life strategies. -
Owner: International Marketing ConsultantStrategic Options, Inc. - Marketing Research And Strategy Consultancy 1996 - 1998• Researched the stakeholder(s) needs, sold consulting services, developed project plans, executed the work, managed the client relationship, billing and reporting. Markets served include the US, Japan, Mexico, Colombia, Argentina, Brazil, and China.• Procured and managed client accounts to develop multinational, domestic, corporate and product expansion strategies. Responsible for the profit and loss of Strategic Options, Inc. Hired and managed 1099 consultants, conducted market research, and presented findings.• Developed and implemented the multinational market entry strategy for Toppan Printing, a Japanese printing company to enter Mexico, Brazil and Argentina. Strategy included pricing, channel/distribution, competitive intelligence, product requirements, and sales collateral.
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Manager – Strategic Planning And Analysis, Marketing & SalesWilsonart International 1994 - 1996Temple, Texas• Led a cross-functional team to determine if a new product should be developed. Determined the risk involved, the optimal manufacturing process to use, as well as the distribution, marketing and advertising requirements for a successful product launch.• Analyzed and recommended the optimum manufacturing process for a product. A joint venture agreement was established and the product has become one of the company’s strongest selling lines.• Conducted competitive intelligence to retain a dominant position in the marketplace. Analyzed new product introductions, market fluctuations, buying patterns, and shifts in demographic indicators.
Kathryn Davis, Ph.D. Skills
Kathryn Davis, Ph.D. Education Details
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Business Administration, Marketing -
Marketing/Strategic Planning - Latin America -
Speech Pathology And Audiology; Child Psychology
Frequently Asked Questions about Kathryn Davis, Ph.D.
What company does Kathryn Davis, Ph.D. work for?
Kathryn Davis, Ph.D. works for Utah Tech University
What is Kathryn Davis, Ph.D.'s role at the current company?
Kathryn Davis, Ph.D.'s current role is Associate Professor of Marketing.
What is Kathryn Davis, Ph.D.'s email address?
Kathryn Davis, Ph.D.'s email address is ks****@****htu.edu
What is Kathryn Davis, Ph.D.'s direct phone number?
Kathryn Davis, Ph.D.'s direct phone number is +151256*****
What schools did Kathryn Davis, Ph.D. attend?
Kathryn Davis, Ph.D. attended Northcentral University, Thunderbird School Of Global Management, Ohio University.
What are some of Kathryn Davis, Ph.D.'s interests?
Kathryn Davis, Ph.D. has interest in Science And Technology, Education, Children.
What skills is Kathryn Davis, Ph.D. known for?
Kathryn Davis, Ph.D. has skills like Marketing, Entrepreneurship, Strategic Planning, Public Speaking, Strategy, Research, Social Media, Higher Education, Leadership, Program Management, Teaching, Customer Service.
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