Ken Drab

Ken Drab Email and Phone Number

Creative Director @ Arise
Florida, United States
Ken Drab's Location
Greater Tampa Bay Area, United States, United States
About Ken Drab

I am a seasoned creative professional with over 20 years of experience in graphic design, print and digital media content development, and video production. My expertise spans branding, design, and marketing, and I am highly proficient in developing and standardizing brand identities across B2C, B2B, DTC, retail, and manufacturing sectors.Highly recommended by peers for my innovative approach and leadership skills, I excel in translating business objectives into compelling visual narratives and cohesive branding strategies. I have a robust track record of managing large-scale projects, guiding cross-functional teams, and fostering collaboration to deliver high-quality results on time and within budget.Key Strengths:• Graphic Design: Mastery of Adobe Creative Suite and Figma, with a keen eye for digital and print media detail.• Brand Development: Extensive experience in creating and implementing brand standards, driving adoption, and ensuring continuity.• Marketing & Communication: Proven ability to develop effective content for direct mail, email, social media, and more, enhancing brand visibility and engagement.• Video Production: Expertise in concept development, storyboarding, and editing to create engaging visual content.• Business Acumen: In-depth understanding of business operations, scalability, and strategic goal setting.• Industry Expertise: Successful project delivery across diverse industries, including technology, retail, healthcare, insurance, automotive, security, and hospitality.Core Competencies:• Creative Direction & Strategy• Adaptability & Agility• Design & Visual Storytelling• Brand Development & Continuity• Marketing Communications• Global Project Management• Leadership & Mentoring• Problem Solving & Innovation• Continuous Improvement

Ken Drab's Current Company Details
Arise

Arise

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Creative Director
Florida, United States
Ken Drab Work Experience Details
  • Arise
    Creative Director
    Arise
    Florida, United States
  • Aga Retail
    Director Of Special Operations
    Aga Retail Jul 2024 - Present
    Ft Lauderdale , Us
  • Kendrab.Com
    Freelance Creative Director / Active Design
    Kendrab.Com Jun 2000 - Present
    • Successfully managed large-scale and mid-sized creative projects for global and local clients, delivering high-quality results on time and within budget.• Developed and executed design concepts for clients across various industries, including healthcare, offshore staffing, security firms, and insurance.• Collaborated with clients to create cohesive branding strategies, designing logos, marketing materials, and website graphics that align with their business objectives.• Created engaging digital assets, including social media graphics, email templates, and web banners to enhance online presence and drive user engagement.• Produced print materials such as brochures, posters, and business cards, ensuring consistent branding and high-quality output.• Worked closely with clients to understand their needs, present design ideas, and incorporate feedback to achieve desired outcomes.• Utilized Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects), Figma, and other design tools to create visually compelling graphics.• Applied industry best practices and kept up-to-date with the latest design trends and techniques to ensure innovative and relevant design solutions.• Leveraged creative problem-solving skills to overcome design challenges and provide effective visual solutions that meet client goals.• Maintained a diverse portfolio showcasing a range of design projects and styles, reflecting versatility and creativity.
  • Ashley Global Retail
    Creative Director - Ashley Global Retail
    Ashley Global Retail Dec 2021 - May 2023
    Tampa, Fl, Us
    Leveraged passion for captivating storytelling and great design to craft visual identity of home furnishings retailer. Served in dual role as designer and creative director evolving all broadcast (TV, streaming, and radio), digital advertising, in-store signage/displays, external signage collateral, and out-of-home (OOH) advertising to achieve quality and consistency for brand at scale. • Built consensus among leadership to drive large-scale modernization initiatives. Coordinated with internal Smartsheet expert to build out project management system and worked independently to define metrics and implement processes for tracking thousands of creative requests across global enterprise. Created visibility for first time and established performance management for designers and creative team.• Championed continuous improvement and innovation. Researched and vetted artificial intelligence (AI) apps to expedite creative production through automation.
  • Rakuten Advertising
    Sr. Creative Director, Global Marketing, Events, And Creative Operations
    Rakuten Advertising Oct 2015 - Apr 2021
    San Mateo, Ca, Us
    Shaped strategic vision and goals for affiliate-based creative communication and display-advertising creative developer teams. Sourced top internal talent to execute over 700 projects per year; provided leadership and ongoing mentorship to 6 direct reports and total global team of 16.• Elevated global events by introducing consistent localized theme throughout all events to engage audiences. Articulated importance of using images and minimal verbiage on PowerPoint slides to extend impact of keynote and executive presentations; realized immediate results.• Advocated for diversity, equity, and inclusion (DEI) programs at rapidly growing global organization. Facilitated several initiatives, including creation of Black Employee Alliance.
  • Rakuten Advertising
    Director Of Marketing, Paid Search
    Rakuten Advertising May 2014 - Oct 2015
    San Mateo, Ca, Us
    Worked directly with sales team to build efficient and effective presentation decks, strategically focusing the content, reducing number of slides in deck from 120 to 45, and realizing significant increase in sales. Leveraged source audit to identify Rakuten's strengths and weaknesses and craft highly targeted, impactful messages to achieve client satisfaction.
  • Rakuten Advertising
    Sr. Art Director, Global Marketing And Events
    Rakuten Advertising Aug 2007 - May 2014
    San Mateo, Ca, Us
    Drew upon strong strategic acumen to lead shift in focus from building websites to creative. Joined marketing team and built entire creative organization from scratch throughout tenure. Developed brand templates and guidelines to establish continuity through multiple acquisitions. Collaborated cross-functionally to advance 600 projects each year.

Ken Drab Education Details

  • Pennwest California
    Pennwest California
    Graphic Communications

Frequently Asked Questions about Ken Drab

What company does Ken Drab work for?

Ken Drab works for Arise

What is Ken Drab's role at the current company?

Ken Drab's current role is Creative Director.

What schools did Ken Drab attend?

Ken Drab attended Pennwest California.

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