Keeley Kromat Email & Phone Number

Maryland Heights, Missouri, United States

• Directed all sales operations and related decision making, both internally and within the brewery’s distribution footprint.• Demonstrated exceptional relationship-building skills by serving as the primary point of contact for distributor partners and key accounts, leading to strengthened partnerships and enhanced customer satisfaction.• Collaborated effectively with the brew team to accurately project brewing and packaging needs, enabling efficient planning and management of the brew schedule.• Planned and executed impactful promotional activations and events, resulting in enhanced relationships and increased sales at key accounts. • Worked in tandem with Brand Managers and distributor partners to create and manage pricing, periodic goals, programming, and business objectives.• Proactively drove sales with frequent account visits and buyer education, assisted distributor sales reps with account level sales.• Created comprehensive and visually appealing digital, print, and tangible marketing resources for the assigned territory, effectively supporting marketing and sales efforts and increasing brand visibility and recognition.• Successfully spearheaded the launch of the brewery's inaugural stand-alone brand, Dia de Muertos, effectively capturing market share and expanding brand presence.• Demonstrated strong leadership and oversight in orchestrating the successful opening of a new state of distribution (Alabama), driving expansion efforts and facilitating market penetration.• Proactively managed a direct partnership with Pappo's during a period of substantial growth, guiding the expansion from 5 to 8 stores, resulting in increased sales and market reach.

St Louis, Missouri, United States

• Created daily routes and schedule for full team of electricians and estimator, scheduling work times with residential and commercial clients over the phone and by email. • Assisted with project management duties, tracking inspections and permitting as necessary. • Received inbound phone calls, discerning needs of clients and providing immediate troubleshooting guidance as needed. • Served as personal assistant to company owner, taking care of other office needs as they arose.

St Louis, Missouri, United States

• Designed highly effective COVID informed dining procedures to ensure safety of guests and staff during the pandemic. • Created, launched, and curated successful beverage programs focused on unique challenges created by carry out focused shift in business. • Produced training materials and trained front of house staff on all procedures, policies, recipes, products, and company culture. • Carried out management functions such as money handling, staff oversight, employment decisions, promotions, and daily operations.

Longmont, Co

• Successfully oversaw and managed a three-state territory.• Demonstrated strong organizational skills by structuring, planning, and executing routine market visits across six major markets and five minor markets, ensuring comprehensive coverage and customer engagement.• Established and maintained effective partnerships with three distributor partners, effectively coordinating and overseeing all sales activities, both on and off premise, within the territory.• Displayed strong financial acumen by managing the territory budget, optimizing resources, and ensuring cost-effective market visits, while achieving desired outcomes.• Built and nurtured relationships with key accounts, resulting in increased sales, enhanced customer satisfaction, and improved brand visibility.• Successfully planned and executed engaging public-facing events and promotions, driving brand awareness, customer engagement, and sales.• Effectively communicated business objectives, release updates, special programming, and other brewery updates to distributors and accounts, ensuring alignment and maximizing market impact.• Collaborated closely with the Marketing Department to plan and create effective programming, leveraging available resources to maximize brand exposure and achieve marketing objectives within the territory.• Recognized as the South Central Sales Person of the Year in 2018, demonstrating exceptional sales performance and surpassing targets.• Successfully secured product placement in Homeland 2019 sets for the flagship product, increasing brand visibility and market penetration.• Developed and executed a comprehensive territory launch plan for the brewery's most significant product launch in a decade, resulting in successful market entry and strong sales growth.• Led the roll-out and flawless execution of the brewery's first two regional draft mandates with Buffalo Wild Wings, establishing a strong presence and driving sales within the targeted market segment.

Greater St. Louis Area

• Created cash handling and reporting procedures • Scheduled and oversaw private events• Coordinated Front of House and Back of House operations• Created training procedures and materials• Led management team• Scheduled employees• Planned logistics for large public events and off-site concessions• Continued bar manager duties simultaneously

Greater St. Louis Area

• Oversaw beverage program and stock list • Coordinated beverage related events with distributor/supplier representatives• Created seasonal cocktail lists• Trained staff on general establishment procedure and bartending technique• Placed and received orders• Oversaw system upgrades• Addressed guest feedback• Supervised front of house staff

Greater St. Louis Area

• Shift leader• Checked that guests were of age• Served cocktails, beer, and wine• Oversaw and balanced registers• Provided facility information to museum visitors• Placed and received liquor orders from distributors