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Hi, I'm Keenan 👋I design strategic marketing solutions that turn prospects into customers, and customers into advocates.𝗛𝗶𝗴𝗵𝗹𝗶𝗴𝗵𝘁𝘀 💫📈 7+ years of experience in marketing operations at 4 startups (2 as FTE, 2 as consultant), including as the primary Marketing Ops Manager at Samsara through its IPO🎯 Led procurement and onboarding of marketing technology vendors, plus training and documentation for internal users✅ Collaborated with colleagues across Sales, Product, and Marketing to implement strategic projects to improve experiences and outcomes across the buyer’s and customer’s lifecycle💻 Programming experience working with SaaS APIs, front-end app and web development, and data analysis💜 Colleagues and clients recognize me for my collaborative spirit, technical acumen, and commitment to finding solutions𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗢𝗽𝘀 𝗦𝗸𝗶𝗹𝗹𝘀 🎯- Solutions Architecture: Discovery, Design, Implementation, & Feedback / Reporting- Stakeholder Management and Communication- Project Management- Vendor Evaluation & Procurement𝗦𝗼𝗳𝘁𝘄𝗮𝗿𝗲 𝗮𝗻𝗱 𝗣𝗿𝗼𝗴𝗿𝗮𝗺𝗺𝗶𝗻𝗴 𝗦𝗸𝗶𝗹𝗹𝘀 💻- Marketing Automation and CRM Platforms: Hubspot, Marketo, Salesforce, LeanData- Reporting and Dashboarding: Tableau, Google Data Studio, Mixpanel- Frontend Development: JavaScript, TypeScript, React, Node.js- Databases and Data Analysis: SQL and Python (pandas)🗻 Outside of work, I'm passionate about traveling, outdoor recreation, fitness, and pursuing personal projects📨 Let's connect! Feel free to DM me or email at hire.keenan.murphy@gmail.com🔍 Roles of Interest: Marketing Operations Manager · Solutions Consultant · Solutions Architect · Solutions Engineer · Integration Specialist
Qualified
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- qualified.com
- Employees:
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Qualified Success ArchitectQualifiedLos Angeles, Ca, Us
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Senior Marketing ManagerEvenup Nov 2024 - PresentSan Francisco, California, Us -
Marketing Operations ManagerSamsara Jun 2024 - Nov 2024San Francisco, California, UsI returned to Samsara on a short-term contract to help with strategic projects and rtb support.I managed marketing automation and data systems, enabling Samsara Marketing and their stakeholders. -
Marketing Operations Solutions ConsultantFreelance 2022 - 2024I design and implement custom marketing solutions for early-stage startups. I ask stakeholders discovery questions and dive deeply into their systems and workflows to identify pain points and broken processes.𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀 𝗮𝗻𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 💫• Solution Architecture: Discovery, design, and implementation of strategic projects for marketing automation and CRM infrastructure• Software Development: Build custom JavaScript solutions for enhanced web tracking and lead attribution• Data Pipelines & Reporting: Establish data integrity and build reports to enable executive insights and decision making
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Career Break: World Travel & Frontend Software DevelopmentSelf-Employed 2022 - 2023After Samsara’s IPO, I decided to take a career break to travel the world and uplevel my programming skills with online frontend development courses.My goals were to: • Cross off some bucket list travel locations• Uplevel my programming skills• Learn more about the technology behind the software I’ve used throughout my career• Build some personal apps for fun and practiceFor ~16 months I traveled through the Americas, Europe, Asia, and worked through self-paced courses like: • Codecademy's Front End Engineering Career Path• Josh W. Comeau's Joy of React and CSS for JS DevelopersThose courses taught me to build apps with React, TypeScript, and Next.js.
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Marketing Operations ManagerSamsara 2019 - 2022San Francisco, California, UsAs a Marketing Operations Manager at Samsara, I led the procurement and implementation of Marketo and other marketing technologies, building a culture of automation and process improvement across a rapidly growing team.𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀 𝗮𝗻𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 💫• Solution Architecture: Designed and implemented marketing technology solutions addressing workflow automation, process improvement, and reporting challenges across the organization.• Technology Vendor Management: Evaluated and procured new technology vendors, ensuring alignment with strategic goals and maximizing ROI.• Documentation, Enablement, & Training: Led the post-implementation processes of onboarding users, documenting workflows, and advising as a subject matter expert on marketing technology and process.• Cross-Functional Project Management: Coordinated projects involving cross-departmental teams, such as Sales Ops and Engineering, to improve experiences and marketing outcomes across the buyer’s and customer’s lifecycle
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Marketing Operations Manager3D Robotics 2017 - 2019Berkeley, Ca, UsAt 3D Robotics, I built the marketing automation capability from scratch, leveraging my expertise to become a key resource in marketing technology solutions and data analysis.𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀 𝗮𝗻𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 💫• MarTech Stack Development: Spearheaded the development of the marketing tech stack, significantly improving marketing automation and analytics capabilities.• Vendor Evaluation and Implementation: Managed the critical evaluation and selection of marketing automation platforms, transitioning from Marketo to Pardot, which informed future strategic decisions at Samsara.• Analytics and Tracking: Implemented Google Tag Manager and Google Analytics for advanced event tracking and website traffic analysis, driving data-driven marketing strategies.• Programming and Data Analysis: I began my programming journey here, using Python for data analysis and automation, enhancing marketing insights and operational efficiency. -
Growth ConsultantTradecraft 2016 - 2017San Francisco, California, UsTradecraft was a tech "bootcamp" for non-developer roles, covering topics like UX design, growth marketing, and business development.As a member of the Growth track, I deepened my understanding of digital marketing and business development, applying best practices to consult on projects for early-stage companies.𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀 𝗮𝗻𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 💫• Strategic Consulting: Conducted comprehensive evaluations of company objectives and practices to identify opportunities for user acquisition and product engagement.• Digital Marketing Strategy: Led the strategic planning and implementation of targeted digital marketing campaigns, resulting in improved visibility and conversion rates.• Conversion Rate Optimization: Optimized advertisement keywords, copy, and landing pages, enhancing overall campaign performance and achieving conversion goals. -
Business Development AssociatePitchbook Data 2014 - 2015Seattle, Washington, UsI got my professional start at PitchBook, gaining exposure to fundamental sales activities like cold calling, business value discovery, and and account prospecting.𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀 𝗮𝗻𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 💫• Client Engagement & Discovery: Excelled in generating and qualifying leads through prospect research and discovery calls, creating enthusiastic first impressions with potential clients. • Revenue Attribution: Generated demos that netted over $60,000 of closed pipeline for the company in my first six months.• CRM and Sales Cycle Experience: Trained in the use of Salesforce to manage accounts, contacts, and reporting on sales pipeline.• Industry Knowledge: Learned about the private equity and venture capital investment ecosystem, enabling effective discovery and value-based selling to potential clients. -
Intern - City Of Bellevue Environmental Stewardship InitiativeCity Of Bellevue, Washington 2013 - 2014Bellevue, Washington, UsAfter graduation, I spent several months as an intern within the City of Bellevue's Environmental Stewardship Initiative, supporting the one full-time city employee focusing on that.I maintained the Wordpress website with news about projects and community groups across Bellevue that were related to sustainability.I also contributed to organizing the first Bellevue community solar program, creating resources and informational events for home solar purchase and installation services. Residents pooled their collective bargaining position to negotiate significant savings on a large scale purchase of home solar systems. -
Sustainability InternUniversity Of Washington Intercollegiate Athletics Jun 2012 - Sep 2012Seattle, Wa, UsI held a summer internship position at the UW Athletic Department to study and recommend best practices the organization could employ when redesigning and operating the new Husky Stadium.
Keenan Murphy Skills
Keenan Murphy Education Details
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University Of WashingtonEconomics -
University Of WashingtonEnvironmental Studies
Frequently Asked Questions about Keenan Murphy
What company does Keenan Murphy work for?
Keenan Murphy works for Qualified
What is Keenan Murphy's role at the current company?
Keenan Murphy's current role is Qualified Success Architect.
What is Keenan Murphy's email address?
Keenan Murphy's email address is ke****@****ara.com
What is Keenan Murphy's direct phone number?
Keenan Murphy's direct phone number is +185822*****
What schools did Keenan Murphy attend?
Keenan Murphy attended University Of Washington, University Of Washington.
What skills is Keenan Murphy known for?
Keenan Murphy has skills like Social Networking, Leadership, Research, Powerpoint, Microsoft Office, Microsoft Excel, Strategic Planning, Social Media, Fundraising, Public Speaking, Data Analysis, Microsoft Word.
Who are Keenan Murphy's colleagues?
Keenan Murphy's colleagues are Ian Gorham, Shelby Bensley, Memory Tshuma, Vivek Voonna, Abdessa'dek Bifarkhane, Hazel Ball, Elliott Prince.
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