Keenan Murphy Email & Phone Number

Los Angeles, Ca, Us

San Francisco, California, Us

San Francisco, California, Us

I returned to Samsara on a short-term contract to help with strategic projects and rtb support.I managed marketing automation and data systems, enabling Samsara Marketing and their stakeholders.

I design and implement custom marketing solutions for early-stage startups. I ask stakeholders discovery questions and dive deeply into their systems and workflows to identify pain points and broken processes.𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀 𝗮𝗻𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 💫• Solution Architecture: Discovery, design, and implementation of strategic projects for marketing automation and CRM infrastructure• Software Development: Build custom JavaScript solutions for enhanced web tracking and lead attribution• Data Pipelines & Reporting: Establish data integrity and build reports to enable executive insights and decision making

After Samsara’s IPO, I decided to take a career break to travel the world and uplevel my programming skills with online frontend development courses.My goals were to: • Cross off some bucket list travel locations• Uplevel my programming skills• Learn more about the technology behind the software I’ve used throughout my career• Build some personal apps for fun and practiceFor ~16 months I traveled through the Americas, Europe, Asia, and worked through self-paced courses like: • Codecademy's Front End Engineering Career Path• Josh W. Comeau's Joy of React and CSS for JS DevelopersThose courses taught me to build apps with React, TypeScript, and Next.js.

San Francisco, California, Us

As a Marketing Operations Manager at Samsara, I led the procurement and implementation of Marketo and other marketing technologies, building a culture of automation and process improvement across a rapidly growing team.𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀 𝗮𝗻𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 💫• Solution Architecture: Designed and implemented marketing technology solutions addressing workflow automation, process improvement, and reporting challenges across the organization.• Technology Vendor Management: Evaluated and procured new technology vendors, ensuring alignment with strategic goals and maximizing ROI.• Documentation, Enablement, & Training: Led the post-implementation processes of onboarding users, documenting workflows, and advising as a subject matter expert on marketing technology and process.• Cross-Functional Project Management: Coordinated projects involving cross-departmental teams, such as Sales Ops and Engineering, to improve experiences and marketing outcomes across the buyer’s and customer’s lifecycle

Berkeley, Ca, Us

At 3D Robotics, I built the marketing automation capability from scratch, leveraging my expertise to become a key resource in marketing technology solutions and data analysis.𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀 𝗮𝗻𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 💫• MarTech Stack Development: Spearheaded the development of the marketing tech stack, significantly improving marketing automation and analytics capabilities.• Vendor Evaluation and Implementation: Managed the critical evaluation and selection of marketing automation platforms, transitioning from Marketo to Pardot, which informed future strategic decisions at Samsara.• Analytics and Tracking: Implemented Google Tag Manager and Google Analytics for advanced event tracking and website traffic analysis, driving data-driven marketing strategies.• Programming and Data Analysis: I began my programming journey here, using Python for data analysis and automation, enhancing marketing insights and operational efficiency.

San Francisco, California, Us

Tradecraft was a tech "bootcamp" for non-developer roles, covering topics like UX design, growth marketing, and business development.As a member of the Growth track, I deepened my understanding of digital marketing and business development, applying best practices to consult on projects for early-stage companies.𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀 𝗮𝗻𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 💫• Strategic Consulting: Conducted comprehensive evaluations of company objectives and practices to identify opportunities for user acquisition and product engagement.• Digital Marketing Strategy: Led the strategic planning and implementation of targeted digital marketing campaigns, resulting in improved visibility and conversion rates.• Conversion Rate Optimization: Optimized advertisement keywords, copy, and landing pages, enhancing overall campaign performance and achieving conversion goals.

Seattle, Washington, Us

I got my professional start at PitchBook, gaining exposure to fundamental sales activities like cold calling, business value discovery, and and account prospecting.𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀 𝗮𝗻𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 💫• Client Engagement & Discovery: Excelled in generating and qualifying leads through prospect research and discovery calls, creating enthusiastic first impressions with potential clients. • Revenue Attribution: Generated demos that netted over $60,000 of closed pipeline for the company in my first six months.• CRM and Sales Cycle Experience: Trained in the use of Salesforce to manage accounts, contacts, and reporting on sales pipeline.• Industry Knowledge: Learned about the private equity and venture capital investment ecosystem, enabling effective discovery and value-based selling to potential clients.

Bellevue, Washington, Us

After graduation, I spent several months as an intern within the City of Bellevue's Environmental Stewardship Initiative, supporting the one full-time city employee focusing on that.I maintained the Wordpress website with news about projects and community groups across Bellevue that were related to sustainability.I also contributed to organizing the first Bellevue community solar program, creating resources and informational events for home solar purchase and installation services. Residents pooled their collective bargaining position to negotiate significant savings on a large scale purchase of home solar systems.

Seattle, Wa, Us

I held a summer internship position at the UW Athletic Department to study and recommend best practices the organization could employ when redesigning and operating the new Husky Stadium.

Bachelor Of Arts (B.A.), Economics

Bachelor Of Arts (Ba), Environmental Studies