- Planning: Created and developed the design process and method, recruited team members, designed and managed the workflow and timelines- User Research: Drove user research and synthesis on multiple projects: created personas and scenarios, led affinity diagramming sessions, created clickable prototypes for testing, led remote and in-person test sessions, and advocated for changes based on test findings- Training: Developed and launched a series of Metro UI training activities that related to the Microsoft latest design language- Interaction Design: Created concept models, heuristic reviews, sitemaps, process flows, sketches, wireframes, prototypes, and detailed specifications for web/mobile/tablet and social applications- Collaboration: Worked closely with visual, copy, production and programming team members to create intuitive, delightful user experiences- Clients: Moncler, Minmetals, Nokia, Microsoft- Projects: Minmetals e-commerce platform -Xin Yi Lian. Worked as a UX team lead of this project, I built the UX team for the client, led the team to design and implement high-fidelity clickable mockups of the product, defined and wrote the UI guidelines, designed and managed the workflow and timelines, task assign and management. This project could be accessed at www.xinyilian.com

- Provided a comprehensive coordination of all product development activities, from research to market, to fulfill the ultimate objective of a commercially marketable product- Followed-up on the continuous assessment and evaluation of product application needs through collaboration with multidisciplinary team- Researched user characteristics and performed competitive analysis and various user centered design- Participated in conceptual development with project teams- Collaborated with fellow UX team members to conceptualize, design, and prototype ideas- Worked with the technology team to realize world-class software experiences- Worked with customer to translate their business goals into software solutions- Worked with executive team to define and review quarterly and yearly goals- Notable clients: The North Face, Auction, Fluke Corporation, Lenovo, ChinaNews, Qunar, etc.- Projects: The North Face Community Platform (www.thenorthface.com.cn/quyeba)

- Participate in client meetings and content strategy sessions to capture necessary information during the IA process- Designed interface and interactions, and document using personas, site maps, use cases and scenarios, process flow charts and wireframes- Organized sites' content and functionality by creating blueprints, created standard information architecture and interaction design deliverables for an existing web site- Managed the re-design of the organization site and internal OA system, including user research, prototype, coding of XHTML/CSS templates, back-end integration with Content Management Systems and other dynamic functionality- Analyzed, developed and refined user tasks/processes- Managed and led a growing Interactive Design team based in Chengdu and Beijing

- Created new brand and logo for the organization, including the library of reusable production arts, web buttons/banners and other collateral, and authored an extensive branding guide- Delivered a forward-looking user interface based on the company corporate strategy- Designed collateral materials, including certificates, posters, postcards, brochures, shirts, etc. for marketing communications, giveaways and promotions- Managed, maintained the global website updates, SEO optimization and social media presence.- Created business graphics and materials for marketing presentations

- Managed and led a small team of UI designers to work closely with customers to gather user requirements, define use cases and information architecture, develop functional prototype - Created design solutions to solve user and business goals using the principles of user-centered design- Developed rapid paper/clickable prototypes to evaluate the effectiveness of design solutions against identified scenarios- Defined standards of usability and accessibility to ensure consistency and user experience to the end of users- Collaborated with development teams and test teams to achieve the interactive design- Notable clients: NCI, Great Wall, Pay365, Groupguide, Oohere, etc

- Worked closely with stakeholders and customers, to gather user requirements, content information, and design user interface- Conducted competitor analysis, defined user cases and features, developed functional prototypes- End-to-end site design, development, and maintenance- Hand-written the HTML, CSS and JavaScript