Design Lead, Growth Marketing
Current• Managing a team of designers, coordinating teams across functions and departments, and performing quality control for all online and offline deliverables in accordance to brand guidelines and timeline.• Conceptualising and executing digital campaigns end to end for user acquistion, retention, and high socioeconomic targeted projects, ranging from categories like fashion and beauty, to logistic and financial services.• Notable projects include Voucher Badai, Super Beauty Day, Gratis Ongkir, COD, Dikelola Shopee, SPayLater, SPinjam, Shopee Member, and Shopee Finest.