Keith Cornaggia Email & Phone Number

South Bay

Territory Sales and Marketing Manager for the Moen Corporation"Buy it for Looks. Buy it for Life"

 Negotiated checkout positions for national magazines including Reader’s Digest, Every Day with Rachel Ray, Taste of Home, and Bookazines throughout the Western United States as well as Western Canada with retail chains such as Safeway, Regional Kroger Divisions, Stater Bros., Winco, Raleys, and Save Mart. Executed sales and cross-promotions with Dairy within all Western Retail accounts including Western Canada.Supervised the daily activities of the News Group, Anderson News L.L.C.… Show more  Negotiated checkout positions for national magazines including Reader’s Digest, Every Day with Rachel Ray, Taste of Home, and Bookazines throughout the Western United States as well as Western Canada with retail chains such as Safeway, Regional Kroger Divisions, Stater Bros., Winco, Raleys, and Save Mart. Executed sales and cross-promotions with Dairy within all Western Retail accounts including Western Canada.Supervised the daily activities of the News Group, Anderson News L.L.C., Mercury News L.L.C. along with Select Media who delivered our product to retail outlets covering the Western United States and Western Canada. Analyzed sales data, running P&L’s, making adjustments to the distribution channel to achieve budgeted sales goals. Collaborated with our national distributors, Time Warner along with Comag Marketing Group with regards to execution of specific calendar promotions with our wholesaler and retail partners. Coordinated merchandiser contests to achieve budgeted sales goals during promotional sales periods. Maintained chain client loyalty through courteous and efficient resolutions. Prepared and submitted monthly along with quarterly reports with goals and success stories to upper management. Show less

West Coast

 Called on and managed checkout positioning, title authorizations, and promotions for major retail chain accounts in Northern and Central California, Nevada, Oregon and the Washington areas. Developed Marketing Plan and strategies to improve sales and market share for TV Guide Distribution Inc. publications. Improved checkout display positioning for all TV Guide Distribution Inc. titles in assigned Retail Chains. Managed wholesaler side of business, communicating with as many as… Show more  Called on and managed checkout positioning, title authorizations, and promotions for major retail chain accounts in Northern and Central California, Nevada, Oregon and the Washington areas. Developed Marketing Plan and strategies to improve sales and market share for TV Guide Distribution Inc. publications. Improved checkout display positioning for all TV Guide Distribution Inc. titles in assigned Retail Chains. Managed wholesaler side of business, communicating with as many as seven magazine distributors on a daily basis. Worked with and supervised District Sales Managers along with District Sales Representatives on field promotions and retail activities. Responsible for radio and field promotions on behalf of TV Guide. Oversaw distribution and sales of MMDI publications. Developed and utilized numerous databases to assist and streamline management of territory. Set up and supervised promotions at retail locations. Show less