Keith Gwilliam Email & Phone Number

Lehi, Ut, Us

Responsible for setting up campaigns in Eloqua to integrate with Salesforce. Involves troubleshooting campaign associations between Eloqua and Salesforce and managing the execution of lead scoring and nurturing and drip campaigns through the use of Eloqua. Development and execution of integrated marketing programs focused on lead generation and utilize traffic tracking applications to recognize user patterns and trends to help formulate and refine effective marketing techniques and identify qualified sales leads. Advise on and administer A/B testing programs for marketing campaigns and serve as an advisor to web designers and copywriters ensuring best practices are implemented for digital marketing. Involved in defining growth strategy of the marketing automation initiative and quantify return on marketing investment, score programs, and create lead management reports. Teach and coach colleagues on how to best leverage marketing automation tool solution.

Murray, Utah, Us

Modeling, Acting, etc.

Farmington, Ut, Us

Account management, strategy, optimization and customer relations for online advertising and marketing. Search engine marketing (SEO, PPC, etc.).

South Jordan, Ut, Us

Hire and Manage team of graphic designers, Web site designers and audio/visual experts. Design and produce all print ads, sales collateral, trade show booth graphics, technique videos, Web sites, direct mail campaigns.Manage all global branding initiatives (logo, print campaign, style guide, etc.)Develop new workflow process for the department for increased efficiencies.Media planning, buying and research for all company departments.Manage department budget

Salt Lake City, Ut, Us

Manage all major agency accounts. Coordinate account support and work with clients, agency creative staff and vendors to produce advertising, Web sites and collateral materials.Manage and coordinate all aspects of Web site design and development for clients.Manage new business pitches. Up-sell current clients, cold call for new business.Media planning, buying and research for all agency clients.

Sell custom furniture to interior designers, home builders, and home owners. Help customers design furniture, manage accounts from initial contact through product delivery. Manage customer service issues.Create/Write/Produce company Web site, product catalog, magazine ads, identity, brochures, flyers, trade show collateral, and more.Recruit, hire and manage staff. Manage accounts receivable/payable. Business strategy and development (business plan).

Hire and manage creative staff in developing corporate identity and Web sites, marketing/sales collateral, advertising (outdoor, direct mail, direct email, online banners, print), focus group research strategy implementation and analysis. Recognized between 15% & 20% response rate on direct email campaign.Write Web site content and design. Direct development staff (HTML, Oracle, Java teams) to define new features and enhancements. Implement online loyalty campaigns.Hire PR agency and manage agency relationship. Strategize and organize press conference and press tour. Write press releases, company backgrounder, management bios, and marketing white paper. Manage and establish press relationships as well as development of press kits.Business strategy and development. Hire and manage customer support department/staff.

Manage online product (Web site building tool) launch working with marketing and development. Manage development of the product design (user interface, identity, marketing collateral, product features, etc.).Manage agency relationship and development of product identity. Write and edit marketing white papers.Hire and manage Java developers to create and build Java Applet library for the product. Manage corporate marketing and PR teams to plan and execute strategy.

Salt Lake City, Ut, Us

Manage all major agency accounts. Coordinate account support and work with clients, agency creative staff and vendors to produce advertising and collateral materials.Manage and coordinate all aspects of Web site design and development for clients. Included strategy, content development and more.Hire and manage account management staff.Manage new business pitches.Media planning, buying and research for all agency clients. Saved PowerQuest Corp. more than 30% of their media budget (online, print, direct mail, and outdoor).

Media research, planning, and buying for high-tech clients such as Intel, Sybase, Iomega, Stac Electronics, InFocus Systems, and others (online, print, outdoor, direct mail, etc.)Responsible for deadlines and budgets of more than $4 million per year.Saved clients approximately 15% to 25% on each plan.

Work with ad agencies and product directors to create ad campaigns and promotional items.Competitive analysis and research. Media research planning and buying.Responsible for deadlines and multiple media budgets of more than $1 million each per year.Saved thousands of dollars on media plans by negotiating with sales reps and being creative in media planning (frequency discounts, exclusive buys, positioning, promotions, etc.).