Keith Roberts is a strategic executive with a proven track record of driving growth and scaling organizations to achieve new levels of business and financial performance. With a deep background in technology, Keith excels at optimizing systems and aligning operations with corporate priorities.As a cross-functional leader, Keith is adept at breaking down organizational silos and building team capabilities, enabling seamless internal operations, exceptional customer experiences, and profitable partnerships.LEADERSHIP SUCCESS HIGHLIGHTS:✰ Boosted SquadLocker’s gross margin 75% to an unprecedented, industry-dominating 50%+.✰ Played key role in SquadLocker’s growth to $25M+ via product and technology transformations.✰ Re-platformed all core IT systems to reach new heights of efficiency and scale business.✰ Delivered 200% increase in new users and 100% new user growth.
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Coo/CtoSquadlocker Jan 2017 - Aug 2024Warwick, Rhode Island, UsOperational oversight and management of teams of up to 175 spanning product development and management, software engineering, customer experience, fulfillment, and purchasing. Directed customer experience transformation, growth, and operational excellence initiatives.✰ Rocketed gross margin 75% to a record 50%+ in 18 months via overhaul of sales team compensation structure, technology upgrades, and enterprise-wide cost-containment initiatives.✰ Pioneered industry’s mass customization model for apparel to offer on-demand order fulfillment through development and implementation of proprietary, fully integrated platform.✰ Vaulted new users 200% and new user activations 100% by reengineering digital marketing and enterprise sales strategies amid corporate reduction in force.✰ In only 6 months, orchestrated design and integration of technical solution to advance partnership with TeamSnap, an end-to-end platform for managing sports/group activities, and provide immediate support to 2M+ customers.✰ Spearheaded comprehensive re-platform of company technology platforms, replacing legacy financial, warehouse management, and customer relationship management (CRM) systems with NetSuite, RF-SMART, and HubSpot respectively.✰ Transformed digital marketing and sales process to improve outcomes with enterprise-level prospects, launching program projected to eclipse goal of adding $5M in new revenue in 2024.✰ Reversed significant order fulfillment backlogs by identifying and solidifying partnership with new production facility, ultimately outperforming 2021’s sublimated product sales 100%.✰ Formulated and headed partnership development strategy to position alliances with top-10 league management systems that represented 30% of total revenue and 80% of inbound traffic. -
Chief Technology OfficerSquadlocker Aug 2015 - Dec 2016Warwick, Rhode Island, UsAs first full-time technology staff member for series A startup, guided transition from local business to national e-commerce operation. Partnered with company founder/CEO to steer strategic direction and vision. -
Research & Development (R&D) Site ManagerAgfa Healthcare Oct 2012 - Aug 2015Mortsel, BeEarned promotion to direct R&D operations, Federal Drug Administration (FDA) compliance, and field organization partnerships for $50M business unit providing cardiology imaging and reporting. -
R&D Project ManagerAgfa Healthcare Sep 2010 - Oct 2012Mortsel, BeHired to transition software engineering function of recently acquired business unit to Scaled Agile Framework and enhance project flexibility and execution. Improved compliance with FDA requirements and regulations. -
Vice President, Operations & Chief Security OfficerAndera, Inc. Jan 2008 - Sep 2010Brought on to oversee information technology and security for digital account opening platform for U.S. financial institutions experiencing explosive growth. Reporting directly to CEO, led 30-member team spanning IT, professional services, customer service, implementation engineering, and quality assurance.
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Vice President / Director, Technology & Information ServicesTuition Management Systems 2003 - 2007UsTapped for senior leadership role driving technology solution design and delivery for industry-leading provider of educational payment and financing services. Directed 30-member team. Managed capital project budgets of up to $5M.
Keith Roberts Education Details
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Bryant UniversityBusiness Administration / Cis
Frequently Asked Questions about Keith Roberts
What is Keith Roberts's role at the current company?
Keith Roberts's current role is Senior Executive: Operations | Technology | Product Management ✰ Leading Growth, Innovation and Excellence for B2B, B2C & B2B2C Organizations ✰ Key Driver of Growth through Product & Technology Transformations.
What schools did Keith Roberts attend?
Keith Roberts attended Bryant University.
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