Keith Mckenna Email & Phone Number

Dallas, Texas, United States

Plano, TX

• Directed client registration operations for MCI USA’s Convention Division from strategic planning and $MM budget management to culture transformation and process improvement with a team of 10, growing registration.
• Internalized on-site exhibitor solutions management increasing profitability rates by over 35%.
• Streamlined end-to-end event operations strategy managing up to 60 events annually.
• Unified the project team becoming a collaborative thought partner across the enterprise.
• Implemented a seamless registration experience for virtual events business continuity throughout the pandemic.
• Drove continuous improvements including technology rollouts, RFP submissions, and change leadership.

Plano, TX

• Developed customized client technology offerings including needs assessment, requirement definition, project scoping, budget allocation, and execution strategy with a technical team of 8, supporting 100+ events annually.
• Championed multiple business transformations from ideation, with notable successes including scaling credential production and minimizing on-site connectivity downtime issues.
• Drove business growth during RFP processes, sales presentations, and client onboarding as a technical lead.

Plano, TX

• Managed multi-tier customer service center with a team of 20, supporting 70 incoming events.
• Streamlined daily operations including SOP development, documentation centralization, and reporting automation.

Plano, TX

Plano, TX

Plano, TX

Austin, TX

Full-cycle sales position including prospecting for potential clients, assessing client's situation/long-term goals and providing recommendations to obtain goals. During my internship with Northwestern Mutual, I sold $1 Million in permanent life insurance coverage.