Keith Millette Email and Phone Number
Keith Millette personal email
- Valid
Keith Millette phone numbers
Dynamic and collaborative Growth Marketing leader with over a decade of experience spearheading omnichannel, DTC, and e-commerce growth in the CPG industry. I specialize in driving significant increases in consumer acquisition through deep expertise in digital landscapes and a focus on continuous improvement in media mix, breakthrough content, and measurement strategy.I excel at creating and executing high-impact marketing strategies, balancing traditional and digital channels to maximize ROI and customer growth. My leadership extends beyond campaigns to fostering team development and enhancing cross-functional collaboration, strengthening organizational capabilities and driving market success.Personally, I have been described as the glue that holds teams together and a "blast" to work with. I believe that a career should be enjoyable and rewarding. Most importantly, I've never told a bad joke.
I-Health, Inc., A Division Of Dsm
View- Website:
- dsmihealth.com
- Employees:
- 164
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Digital Marketing Lead - North AmericaI-Health, Inc., A Division Of DsmCharleston, Sc, Us
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Omnichannel Growth Director - North AmericaI-Health, Inc., A Division Of Dsm-Firmenich Jan 2023 - Feb 2024Cromwell, Connecticut, Us• Team leader that spearheaded comprehensive paid & organic omnichannel growth strategies, resulting in a 30% increase in e-commerce penetration and significant DTC user acquisition results for top CPG supplement brands Culturelle, AZO, and Estroven.• Drove cutting-edge revenue generating retail media campaigns and online events, enhancing digitally originated sales by over 20% and increasing profitability.• Developed cross-functional growth team with focus on A/B testing in media and e-commerce content, leading to iterative e-commerce/DTC content strategies.• Led organization training program that significantly enhanced team productivity, engagement, and skills, aligning with strategic growth goals.
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Growth Marketing Director - North AmericaI-Health, Inc., A Division Of Dsm-Firmenich Jan 2021 - Dec 2022Cromwell, Connecticut, Us• Directed digital marketing and media teams across North America business, managing over $40M in brand budgets, including $15+M in meta/google, achieving double-digit annual growth.• Pioneered comprehensive digital media plan measurement that optimized media mix and increased ROI YoY by over 10%, focusing on high-performing digital channels and content.• Enhanced multi-channel advertising content through rigorous A/B testing, boosting brand visibility and consumer engagement. Led data-driven decision-making process to improve overall campaign conversion rates.• Launched new DTC media and CRO strategy focused on substantial user acquisition while supporting traditional brick and mortar customers.
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Digital Marketing/Media Director - Women'S HealthI-Health, Inc., A Division Of Dsm-Firmenich Sep 2019 - Dec 2020Cromwell, Connecticut, UsDigital marketing leader at a category leading CPG supplement company. Responsibilities include - working closely with senior leadership, women’s health brand teams, and sales teams to develop and execute against strategic digital marketing plans that support overall brand strategy.Core Responsibilities - -Digital Strategy-Media Planning, Strategy & Execution-Content Strategy & Execution-Consumer Journey (Including Website Management)-Influencer Strategy & Execution-Agency Management-Digital Technology -and more...
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Senior Digital Marketing/Media ManagerI-Health, Inc., A Division Of Dsm-Firmenich Jun 2017 - Sep 2019Cromwell, Connecticut, UsAs a digital marketing manager at a category leading health supplement CPG company, responsibilities included; developing and carrying out strategic digital marketing plans to achieve market leadership. Worked closely with multiple brand teams, sales teams, and other key stakeholders. Serves as a liaison between brand teams and various agencies to ensure a collaborative effort that reaches target goals.Brands Include --Culturelle Probiotics-AZO-Estroven-UP4 Probiotics-Brainstrong-i-cool-Ovega-3Core Responsibilities - -Digital strategy (with focus on driving brand awareness, trial and retention)-Digital budget management -Media campaign strategy, execution, and insights-Leads efforts with agencies to develop new websites, manage website tracking, and strategically optimize towards KPIs -Digital coupon/promotion management and strategy-Agency/vendor relationship management-eCommerce content management/strategy-SEM/SEO strategy-Planning, developing, executing and reporting on eCRM efforts-Influencer strategy-Much more
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Digital Marketing SpecialistI-Health, Inc., A Division Of Dsm-Firmenich Jan 2015 - Jun 2017Cromwell, Connecticut, Us
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Digital Marketing CoordinatorI-Health, Inc., A Division Of Dsm-Firmenich Jun 2013 - Dec 2014Cromwell, Connecticut, Us
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Digital Marketing InternI-Health, Inc., A Division Of Dsm-Firmenich Aug 2012 - Jun 2013Cromwell, Connecticut, Us
Keith Millette Skills
Keith Millette Education Details
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Central Connecticut State UniversityMarketing -
Central Connecticut State UniversityGeneral
Frequently Asked Questions about Keith Millette
What company does Keith Millette work for?
Keith Millette works for I-Health, Inc., A Division Of Dsm
What is Keith Millette's role at the current company?
Keith Millette's current role is Digital Marketing Lead - North America.
What is Keith Millette's email address?
Keith Millette's email address is kl****@****ail.com
What is Keith Millette's direct phone number?
Keith Millette's direct phone number is +186061*****
What schools did Keith Millette attend?
Keith Millette attended Central Connecticut State University, Central Connecticut State University.
What skills is Keith Millette known for?
Keith Millette has skills like Digital Marketing, Social Media, Digital Strategy, Social Media Marketing, Email Marketing, Google Analytics, Marketing Communications, Facebook, Google Adwords, Online Advertising, Powerpoint, Digital Coupon Strategy.
Who are Keith Millette's colleagues?
Keith Millette's colleagues are Caryn Hansen, Carol B., Britton Crosby, Rd, Laurie Vereneau, Hari Prakash Pattabi, Heather O’donnell, Elise Macpherson.
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