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Keith Paul Email & Phone Number
Chief Marketing Officer
at
Northern Essex Community College
1 work email found
@keithpaul.net
6 phones found area 781, 413, and 617
LinkedIn matched
4 data sources
Profile completeness 86%
Current company
Role
Chief Marketing Officer
Location
Greater Boston, United States, United States
Who is Keith Paul? Overview
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Quick answer
Keith Paul is listed as Chief Marketing Officer at Northern Essex Community College, based in Greater Boston, United States, United States. AeroLeads shows a work email signal at keithpaul.net, phone signal with area code 781, 413, 617, and a matched LinkedIn profile for Keith Paul.
Keith Paul previously worked as Owner at Brand Socket and Director of Communications and Marketing at Springfield Technical Community College. Keith Paul holds Master Of Science - Ms, Management from Gies College Of Business - University Of Illinois Urbana-Champaign.
Company email context
Email format at Northern Essex Community College
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*@keithpaul.net
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Profile bio
About Keith Paul
Award-winning storyteller and change agent with two decades of experience building data-driven marketing and customer success programs for organizations of all sizes and across industries. Design thinking and relationship building are at the core of my approach. A lifelong learner, five why's aren't enough for me.Story Building – Built framework and executed communications plan for industry-leading recruiting program using product and agent storytelling to sell value of a MassMutual career, earning 400% increase in qualified candidates. Leveraged key stories to develop engaging content to launch company’s first-ever social channels.Engaging Audiences – At EMC, built global social media listening function across EMC, VMware, and RSA brands. Launched new programs and revamped content marketing strategy for communities with over 250,000 members. Demand Marketing – Established value prop “software that matters” to tell unified story for 130+ legacy and modernization products. Designed product messaging and executed brand communications across Rocket business units yielding ROI of 4x program spend and $3m in new business in first year, including social selling program.
Current workplace
Keith Paul's current company
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15 roles
Keith Paul work experience
A career timeline built from the work history available for this profile.
Chief Marketing Officer
CurrentLead and guide initiatives to champion and elevate the NECC brand, emphasizing the creation of value through strategic marketing efforts. Additionally, I play a strategic role in aligning institutional priorities with marketing efforts. Oversee a full-service in-house MarCom team whose outstanding contributions have been acknowledged with multiple NCMPR.
Jul 2022 - Present
Owner
CurrentBrand Socket offers integrated marketing consulting with an emphasis on targeted, community-focused strategies. Client roster includes mental health and medical practices, funeral homes, employment and landscaping firms.
Jan 2018 - Present
Director Of Communications And Marketing
Oversight and management of the institutional brand, enhance institutional visibility, presidential communications, internal communications, events, PIO, media relations, publications, digital presence, and social media.Team recognized with 18 NCMPR Medallions and 2 NCMPR Paragons for outstanding marketing. I was honored as the NCMPR District 1 "Rising.
Jan 2019 - Jul 2022
Director Of Marketing & Recruitment
Recognized with 2018 UPCEA Marketing Award (Silver) for new higher education web site. Develop and execute strategic marketing for UMass Amherst's $52 million online and professional education division through digital, traditional, and data-centric marketing and advertising. Spearhead hub-and-spoke deployment of Salesforce and Pardot across these programs.
May 2017 - Jun 2018
Jan 2012 - Dec 2017
Director Of Marketing
Exciting role creating a new product category at a mobile technology startup. Built marketing strategy including our brand story and Salesforce-focused channel marketing program. Also managed digital, social media, event planning, content marketing, product marketing, and media relations, resulting in 30% growth in lead generation.
Mar 2015 - May 2017
Director Of Digital Strategy
Responsible for integrating digital marketing into a mature business strategy. Leveraged digital marketing strategy to define a unified Rocket brand and value proposition replacing over 15 disparate product messages with a cohesive story & content marketing plan. Earned a 4x return on media spend, resulting in $3 million in revenue and $10 million in.
Sep 2012 - Mar 2015
Chief Listener
"Chief listener" driving social media intelligence to global EMC, RSA, and VMware business units while enabling customer engagement and storytelling for voice of customer and marketing campaigns. Built social communities with group of core influencers who advocated EMC story and brand. Results include global social marketing enablement and the creation of.
Apr 2010 - Sep 2012
Adjunct Faculty
Course “Intro to Online Journalism” focused on online news production and consumption through mainstream outlets, citizen journalism, social media, and crowdsourcing. Significant experience developing UMass' online journalism certificate degree program and marketing to reach student audiences. Course cited in program's 2006 UPCEA Program of Excellence Award.
Sep 2000 - Sep 2012
Associate Art Director
Art director and graphic designer for alumni and fundraising collateral; Developed Canto Cumulus-based digital asset management (DAM) solution; Managed strategy and development of online space (SEO, usability, content delivery and design standards); Transitioned ownership of umass.edu from IT to marketing/communications and moved site into university's.
Jan 2000 - Dec 2007
Industry Advisory Committee (Member)
Authored social media analytics questions of the inaugural SMS exam. Assisted Assessment Systems Corporation (ASC) and subject matter experts in the development of the NISM social media certification (SMS) program.
Jun 2011 - Jun 2012
Online Experience Manager
Digital strategist for MassMutual.com, consumer microsites and social media properties; Managed content development and developed go-to-web strategies and training materials for market segments leveraging an online community and survey tool (VisionCritical); Social media monitoring (Radian6) and content strategist; Managed content development, IA, UX and.
Dec 2007 - Apr 2010
Web Marketing Manager
Managed all aspects of WNE's online presence, managing and integrating website with all other marketing, alumni, and development initiatives. Worked directly with VP/development and President on PR-related efforts and partnered with Athletic Director to develop online presence for athletics.
Jun 1998 - Jan 2000
Athletic Development Manager
Managed fundraising database (Paciolan) for UMass Athletics, coordinating with Athletic Ticket Office and UMass Alumni Association (Ellucian Advance) systems for season ticket holder and donor stewardship; hosted and planned donor events.
May 1996 - Jun 1998
4 education records
Keith Paul education
Master Of Science - Ms, Management
Gies College Of Business - University Of Illinois Urbana-Champaign
Executive Certificate, Consumer Marketing
Northwestern University - Kellogg School Of Management
Advanced Workshop In Design Theory
Rhode Island School Of Design
Bachelor Of Arts - Ba, Sociology
University Of Massachusetts Amherst
FAQ
Frequently asked questions about Keith Paul
Quick answers generated from the profile data available on this page.
What company does Keith Paul work for?
Keith Paul works for Northern Essex Community College.
What is Keith Paul's role at Northern Essex Community College?
Keith Paul is listed as Chief Marketing Officer at Northern Essex Community College.
What is Keith Paul's email address?
AeroLeads has found 1 work email signal at @keithpaul.net for Keith Paul at Northern Essex Community College.
What is Keith Paul's phone number?
AeroLeads has found 6 phone signal(s) with area code 781, 413, 617 for Keith Paul at Northern Essex Community College.
Where is Keith Paul based?
Keith Paul is based in Greater Boston, United States, United States while working with Northern Essex Community College.
What companies has Keith Paul worked for?
Keith Paul has worked for Northern Essex Community College, Brand Socket, Springfield Technical Community College, University Of Massachusetts Amherst, and Business 2 Community.
How can I contact Keith Paul?
You can use AeroLeads to view verified contact signals for Keith Paul at Northern Essex Community College, including work email, phone, and LinkedIn data when available.
What schools did Keith Paul attend?
Keith Paul holds Master Of Science - Ms, Management from Gies College Of Business - University Of Illinois Urbana-Champaign.
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