Keith Robinson

Keith Robinson Email and Phone Number

Vice President of Broadcast Content, Strategy and Talent @ Phoenix Suns
Phoenix, AZ, US
Keith Robinson's Location
Powder Springs, Georgia, United States, United States
About Keith Robinson

Hello! I am a 8x Sports Emmy winning Producer for TNT Sports, where I produce our studio shows including Inside The NBA with Ernie Johnson, Charles Barkley, Kenny Smith and Shaq, MLB on TBS with Lauren Shehadi, Pedro Martinez, Jimmy Rollins & Curtis Granderson; The Arena with host Cari Champion; NBA on TNT Tuesday with Adam Lefkoe, Jamal Crawford and Candace Parker; our NCAA March Madness coverage Seth Davis and Coach Jay Wright and The Match.Previously I was a Producer for NBA Digital for a show called The Bounce in partnership with Verizon/Yahoo Sports. The Bounce is a nightly show covering the highlights, story lines and big moments of the NBA with some of the top hosts and analysts including Stephanie Ready, Allie LaForce, Gary Payton, Jason Terry, Quentin Richardson and more. Catch us this season on the Yahoo Sports app and YahooSports.comBefore The Bounce, I was a Sr. Associate Director/Producer for Turner Sports. In this role, I handle studio and remote productions for some of sports largest tent-pole events and programming including Inside the NBA, NBA TV GameTime, Open Court, NCAA March Madness coverage, MLB on TBS and PGA Championship.  In 2016, I played an important role as associate producer for the launch of ELEAGUE – the premiere esports tournament –  and producer for Area 21 with Kevin Garnett. I am also a two-time Sports Emmy award-winner for my work on NBA on TNT coverage.  Additionally, I oversee the Turner Sports Production summer internship. Prior to joining Turner Sports in 2012, I spent 6 years at KSDK-TV, the local NBC-affiliate in my hometown of St. Louis, Missouri, where I started my sports career as an intern and moved up the ranks to production assistant and finally weekend sports producer.  I work diligently within sports industry community, serving as VP of Broadcast for the sports task force of the National Association of Black Journalists (NABJ). I am also a member of Alpha Phi Alpha Fraternity, Incorporated.

Keith Robinson's Current Company Details
Phoenix Suns

Phoenix Suns

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Vice President of Broadcast Content, Strategy and Talent
Phoenix, AZ, US
Website:
suns.com
Employees:
847
Keith Robinson Work Experience Details
  • Phoenix Suns
    Vice President Of Broadcast Content, Strategy And Talent
    Phoenix Suns
    Phoenix, Az, Us
  • Phoenix Suns
    Vice President Of Broadcast Content, Strategy & Talent
    Phoenix Suns Sep 2024 - Present
    Phoenix, Arizona, United States
    Lead the strategic and creative planning, development and execution across all broadcast platforms, including linear, radio and streaming– for the Phoenix Suns (NBA), Phoenix Mercury (WNBA) and Valley Suns (G League). -Oversee all broadcast talent and pre/half/postgame shows. • Lead efforts to expand broadcasting initiatives across multiple platforms, including linear and digital channels.• Serve as the primary broadcast contact for team broadcast partners ensuring seamless communication, messaging and alignment. • Lead the strategy and development of original content• Lead the implementation of innovative broadcast strategies that support league operations.• Implement standard processes to optimize broadcast workflows, performance reporting, and procedures.• Lead cross-functional collaboration with internal teams to ensure seamless communication in alignment with organizational goals and projects.• Collaborate with league and team marketing, social media and PR enhancing resources and optimizing content for broadcast integration.• Develop and lead operating budgets for all broadcasts, linear and streaming.• Lead broadcast team in determining storylines; provide mentorship, feedback and leadership.• Lead broadcast team in a positive environment of open communication that focuses on telling the stories of the Suns, Mercury, Valley Suns and arena, including players, coaches and executives.
  • Tnt Sports U.S.
    Producer
    Tnt Sports U.S. Jul 2020 - Sep 2024
    Atlanta, Georgia, United States
    Producer for Turner Sports - Broadcasts include:NBA on TNT - Inside The NBANBA on TNT - Tuesday’sNBA on TNT - The ArenaNBA AwardsMLB on TBSNCAA March Madness & Final FourThe MatchNBA TV - GameTimeB/R Open Run 2 on 2 Challenge
  • Tnt Sports U.S.
    Producer - Nba Digital
    Tnt Sports U.S. Jan 2017 - Jul 2020
    Atlanta, Georgia
    Producer of The Bounce, a nightly NBA show in partnership with Yahoo Sports.Co Producer of the NBA AwardsProducer for NBATV and TNT
  • Tnt Sports U.S.
    Sr. Associate Director, Sports Production
    Tnt Sports U.S. Jun 2012 - Jan 2017
    Greater Atlanta Area
    Responsible for a variety of assignments across NBA on TNT, MLB on TBS, NCAA Tournament, NASCAR, and the PGA Championships. Duties include:- Coord AD studio or integration studio: keeping timings, billboards, and assisting producer/director in content and look of studio shows- Highlight supervise the feeds room of freelance loggers and editors where highlights are cut for the studio shows- Feature or field produce and edit b-rolls for studio show- Associate Direct games or events as either a coord, tape or sound AD- Participate in editorial content development. Broadcasts Include: - NBA on TNT (NBA Regular Season, All Star Weekend, All Star selection shows, Playoff Coverage), Inside The NBA with host Ernie Johnson and analysts Charles Barkley, Shaquille O'Neal, Kenny Smith & Chris Webber- GameTime on NBA TV, The Beat & The Jump on NBA TV- MLB on TBS (Regular Season and Playoffs including League Championship series, All Star selection show)- NCAA Tournament (TNT, TBS, TruTV)- PGA Championship
  • Ksdk-Tv Newschannel 5
    Sports Producer
    Ksdk-Tv Newschannel 5 Jun 2008 - Jun 2012
    Greater St. Louis Area
    Point person on breaking sports news for twelve newscasts per day - Suggest and develop potential stories - Field-produce stories; conduct interviews; confirm all facts - Write/edit packages; create b-roll, graphics, rundowns - Edit video/audio accompaniment - Create/write shot sheets & edit video for highlight segments - Work alongside TD/Director and talent in control room during live broadcasts - Communicate with sports talent on timing during live shows and tapings - Co-produce Sports Plus, live weekly year-round - Co-produce This Week In Cardinal Nation, taped weekly, spring training through post-season - Co-produce Rams Tailgate Show taped weekly, training camp through season - Log all MLB, NFL, NHL, NCAA Basketball and Football) for highlight clips. - Distribute/ingest B-Rolls, Highlight Melts, Soundbites, etc. to/from Gannett, NBC, CNN affiliates - Write/update stories for ksdk.com; publish `breaking news' & scores text alerts and tweets. - Book satellite time (CNN/NBC affiliates) STLOUIS.HIGHSCHOOLSPORTS.NET MULTIMEDIA PRODUCER - Created platform to lift StLouis.HighSchoolSports.Net to #1 in Gannett media divisions, with 2M+ page views, leading to two title sponsors paying $900k each - Update and maintain station website StLouis.HighSchoolSports.net - Communicate and maintain relationships with High School athletes via Facebook & Twitter - Point person for all social media interaction
  • Ksdk-Tv Newschannel 5
    Production Assistant
    Ksdk-Tv Newschannel 5 Jan 2007 - Jun 2008
    Greater St. Louis Area
    - Assisted news producers, reporters & data managers with content for various platforms- Assisted in production of newscast and web content- Confirmed information for reporters- Updated stories- Updated ksdk.com- Field produced and wrote stories for News and Sports- Assisted in sports producing
  • Ksdk-Tv Newschannel 5
    Sports Intern
    Ksdk-Tv Newschannel 5 Aug 2006 - Dec 2006
    St. Louis, Mo
    - Researched stats and player information for reporters- Logged game statistics- Logged press conference and player interviews- Observed reporters- Gathered sound for Rams, Cardinals, Blues- Researched highlight tapes

Keith Robinson Education Details

Frequently Asked Questions about Keith Robinson

What company does Keith Robinson work for?

Keith Robinson works for Phoenix Suns

What is Keith Robinson's role at the current company?

Keith Robinson's current role is Vice President of Broadcast Content, Strategy and Talent.

What schools did Keith Robinson attend?

Keith Robinson attended Southeast Missouri State University, Hazelwood West High School.

Who are Keith Robinson's colleagues?

Keith Robinson's colleagues are Andrea Perez, Nick Stiker, Roger Sancho, Guadalupe Pablo Ramirez, Poe Bryant, Aaron Rideau, Davante Black.

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