Keith Shaffer Email & Phone Number

Mashpee, Massachusetts, Us

Proud to announce that I have officially joined Foundations Group Recovery Centers and Foundations Group Recovery Centers Ohio as the Director of Marketing! Excited for what this next chapter will hold.

Media Production Specialist for broad based entertainment, media, corporate, and private eventsManage and promote numerous social media accounts for various, artists, companies, products, athletes, and organizationsMedia Production Specialist for broad-based entertainment, government, corporate, non-profit, and private eventsFreelance video production, photography, and graphic design creation and managementCurate customized contentPerform daily website management and maintenancePerform Search Engine Optimization (SEO)Review key performance indicators monthly Collaborate to maximize productivity and expand networks

Falmouth, Massachusetts, Us

Oversee Gosnold’s promotion and marketing efforts to build brand awareness. Participate in the development of branding and corporate identity initiatives. Develop and implement marketing plans, including promotional calendars and programs, new program introductions and other marketing projects. Develop and manage marketing budgets. Conduct patient, brand and program research initiatives. Offer expert advice to develop innovative advertising, public relations, social media content and events. Negotiate with media partners to guarantee advantageous contracts. Collaborate with the Project Manager to manage agency providers, consultants, freelancers and other suppliers. Ensure Gosnold’s digital web presence and SEO is compliant, collaborate with Business Development and Project Manager to facilitate a Google AdWords campaign that suits the future of Gosnold.Oversee the operation of Gosnold’s website, social media, email marketing, and all other digital media efforts. Provide quality, cinematic, 4K visuals for the organization through photography, videography, drone, etc. Produce in-house commercials, social media visuals, recruiting videos, tv ads, and all other necessary media for the launch of the new behavioral health programming, our 50th anniversary, and capital campaigns.

Coalition of law enforcement, healthcare, recovery, and faith-based non-profitWebsite management * Graphic DesignContent curation * Social Media Management

An anti-drug, psychological thriller feature horror film depicting the consequences of drug use in our culture, directed by Boston native Johnny Hickey, starring Christ “CT” Tamburello from MTV’s “The Challenge”. It was filmed on location at both Westfield State and Tewksbury Hospitals, which were also used for notable films “Manchester By The Sea” and “Slenderman”. Developed screenplay from concept to production, secured filming locations, facilitated appearance releases and insurance waivers; oversaw all aspects of production coordination during shooting.Sugar Studios, Los Angeles, CA: worked with specialists during entire post-production process, assisted with editing, color correction, and storyboarding.Managed social media accounts, website, distribution processes, press for Showcase Cinemas’ premier October 2019, and submission to 6 major film festivals, and distribution on digital streaming services Amazon Prime, iTunes, VOD, and YouTube.

The Hangover Pub is a Gastropub and Bar with a sister restaurant Broth, the first American inspired Ramen Bar in MassachusettsLogo creation, branding, social media creation, curation, management, website building and management, Search Engine Optimization (SEO)Both establishments have appeared in numerous forms of media as a direct result of my marketing, branding, networking vision and development.Notable features include The Travel Channel’s “Man vs Food”, Food Network’s “Guy Fieri’s Grocery Games”, WCVB “Chronicle”, “Phantom Gourmet”, and NESN’s “Wicked Bites”. The Hangover Pub has won numerous awards each year since 2015 and continues to grow as a small business staple in the community.

Walpole, Massachusetts, Us

Media Director for Walpole Mitsubishi/S & E Auto-Website design and management for both Walpole & Weymouth -Custom landing pages for monthly specials, Facebook campaigns, research/industry news, and managers specials. -Moderate website traffic via Ignite, Google Analytics, Facebook, and any other 3rd party providers. Provide weekly or monthly reports on traffic sources, acquisition, visitor demographic, etc… to evaluate next months marketing strategy. -Manage and resolve all website issues via constant communication with Dealersocket and my knowledge of the Ignite backend platform. -Manage all aspects of website design, customization, and content creation. -Keep the slideshow up to date with compelling content. -Ensure compliance with Mitsubishi and capitalize off of their US marketing campaigns-Graphic Design -Handle all graphic design needs for marketing, website, Facebook campaigns, flyers, brochures, vehicle packets, marketing collateral, etc…-3rd Party Vendor Management -Be the main point of contact to manage and improve relations with all 3rd party vendors for BOTH Walpole Mitsubishi and S & E. -Ensure that all Co-Op and Compliance content is submitted to Steve Lamieras by the end of the month of as soon as I receive it. Lisa Smith and Ed Coolbrith will be cc’d on every email.-Social Media Management & Content Creation. -Post at least twice a day on both Facebook and Instagram that are non campaign related to stay active and relevant. Begin maximizing Facebook and Instagram live and doing a live broadcast at least once a day, whether it be focusing on a new vehicle we received, a special we are running, etc… -Respond and manage reviews on Facebook, Yelp, DealeRrater, CarGurus, and Google Business. Improve our score on all of those platforms.

Production Assistant with Paranormal Challenge, a television game show and Ghost Adventures which air on the Travel Channel. Travel with film crew throughout the United States to assist with the production, coordination and logistical aspects of each show; create production materials, track financial expenses, inventory and equipment.

Manager of a Sports Retail Marketing and Sales store selling equipment, apparel and events. Recruit, screen, hire and train employees; create a competitive team and enjoyable work environment; write and deliver performance reviews;schedule employees weekly hours, delegate tasks; develope marketing and sales projections; form and maintain partnerships with various sports and retail entities; address customer service issues; loss prevention, ensure the safety and security of employees and the public;conduct daily financial audits and reconciliations.