Keith Thompson Email & Phone Number

Summary Mr. Thompson is an accomplished marketer with consulting and corporate experience in Brand, Customer and Channel marketing. Mr. Thompson currently serves as President of THP Marketing, a consulting practice focused on assisting aspiring entrepreneurs and investors in acquiring, developing and operating new business start-ups. Highlights from Mr. Thompson’s marketing career include his role as Vice President of Marketing at Logan’s Roadhouse Restaurant, formerly a sister company of Cracker Barrel & wholly owned subsidiary of CBRL, Inc. Mr. Thompson led the Marketing and PR functions for this fast growing chain that generated over $450M in sales & operated 150 corporate & franchised restaurants. He successfully developed and executed the first integrated marketing campaign that included Television, Radio and On-line advertising. Mr. Thompson also spent 11 years at The Coca-Cola Company where he served as Sr. Group Marketing Director. He chaired the marketing leadership council, set marketing vision, direction and strategy for the multi-billion dollar Coca-Cola Foodservice Division (CCF). Other key positions held during his tenure at The Coca-Cola Company include; Director of Marketing – CKER (CCF’s 4th largest account) Trade Channel Marketing Manager – GamingBrand Manager, National Marketing – CCFCustomer Marketing Manager – CCUSAF West Region, Mr. Thompson is a results-oriented strategic thinker; he is also a CPA with the proven ability to combine financial acumen and marketing skills to accelerate profitable growth. He attended California State University Dominguez Hills where he received an undergraduate degree in Accounting and a Master’s in Business Administration.Specialties: Brand building, customer marketing, channel marketing, consumer products, retail, restaurants and foodservice.

Listed skills include Brand Management, Integrated Marketing, Strategy, Marketing, and 11 others.

• 

  California State University-Dominguez Hills