Keith Asumba Email & Phone Number

Nairobi County, Kenya

• Gig Dynamics is an events company providing audio-visual technical support for corporate and social events. In this role, I am tasked with leading the company’s efforts to serve the corporate market and increase our.
• Secured the opportunity to be the event manager and audio-visual supplier for the 2024 Africa Impact Summit held at Ole Sereni, Nairobi that had over 400 local and international guests as well as private sector and.
• Oversaw and managed the launch of the ‘Enough’ campaign by World Vision International where we provided audio-visual services for the event which was graced by First Lady Mama Rachel Ruto.
• Added new clients to the company that utilized our services for their events namely Sprint Kenya, Royal Media Services, Eugenia Arts Centre and PMS Africa, to name a few.

Nairobi County, Kenya

• andgo Media is a digital media production company that produces digital content for brands. In this role, I was tasked with growing company revenues by expanding the client base. I achieved the following:
• Implemented effective sales and marketing strategies resulting in a 60% increase in revenues within 7 months.
• Acquired and managed eleven B2B clients, contributing to over 56% of our sales pipeline in 2 years.
• Led a team of writers, video producers, and photographers to produce brand marketing content for clients in diverse industries from fashion and hospitality to renewable energy, FMCG, and retail.
• Streamlined internal processes, fostering a transparent and organised workflow that enhanced project efficiency.
• Served as primary communication liaison and client consultant, providing expert guidance on brand development, communication content and marketing strategies.

Nairobi County, Kenya

• Beverage Three Sixty is the appointed Nestle Kenya business service partner (BSP). I was responsible for giving the company an online voice and visibility and reaching new clientele for the business. I executed the.
• Orchestrated a successful social media campaign, expanding brand reach and engagement by an impressive 90%.
• Implemented targeted Facebook ads leading to a 72% conversion rate in business leads within the initial 2 months.
• Organised and executed promotional events, doubling as a brand ambassador while achieving an increase in product sales through personal selling.
• Led the website design for Fresh-n-Direct, a sister company, and orchestrated the strategy for the successful digital product launch.
• Demonstrated creativity by producing high-quality videos and photography for corporate events and Nestle (K).

Nairobi

• Xpose Limited is a live events company in East Africa. I was responsible for content creation and social media communication, as well as managing and redesigning the company website. My achievements were:
• Elevated the brand's online presence positioning Xpose Limited as a dynamic and innovative brand, resulting in a substantial 56% growth in social media followers and engagement.
• Orchestrated on-ground brand promotion activities at corporate functions, product launches, and events, actively creating compelling photo and video content to enhance brand visibility.
• Spearheaded a successful website revamp project, leading to an impressive 77% increase in website traffic through effective Search Engine Optimization (SEO) strategies.
• Developed and executed lead-generation strategies through targeted ad campaigns on Facebook and Google, achieving a noteworthy 44% increase in brand exposure and generating sales inquiries.
• Attended client briefs, collaborating seamlessly with both the internal team and clients to craft engaging pre and post-event content, ensuring a cohesive and impactful event experience.

• Medios is a social media and influencer-first marketing agency in Nairobi. I held the role of Operations to anchor the company in its early stages by managing cash flows and leading the young team through client.
• Designed and implemented streamlined organisational systems, significantly enhancing internal communication and task execution within the company.
• Played a pivotal role in the success of the Kenya Colour Run 2017 campaign, reaching over 300,000 Nairobians and achieving sales of over 10,000 tickets.
• Demonstrated effective leadership skills, including budget management, decision-making, and delegation of duties to staff members, contributing to the overall success of the organisation.
• Conducted planning, sourcing, and management of company resources, maintaining lean and effective operations.
• Implemented organisational systems, resulting in improved internal communication and task efficiency.