Director of Sales | Distribution | Major AccountsStrategic Negotiation, Partnership Development, C-Suite Engagement, Direct-to-Consumer Initiatives, New BusinessHigh performing expert in the field of distribution strategy across diverse platforms and services, excelling in negotiations that paved the way for groundbreaking direct-to-consumer initiatives and robust partnership frameworks. Possesses a track record of spearheading strategic ventures, Achieving Sales Targets and C-suite collaborations, consistently driving revenue growth, market penetration, and subscriber expansion. Known for innovative solutions in ad integration and platform distribution, setting the stage for leadership in sales and major account management.A collaborative, highly inspirational professional who has: • Negotiated pivotal deals resulting in the launch of two SVOD services, marking early entry into competitive streaming markets.• Led negotiations to integrate custom image delivery for video assets, increasing views by 5% and significantly reducing partner costs.• Implemented Dynamic Ad Insertion strategies, boosting ad inventory by 15% and diversifying ad-ready content.• Orchestrated a comprehensive overhaul of VOD offerings, applying the 80/20 rule to streamline content while maintaining viewership and significantly enhancing customer experience.Areas of ExpertiseStrategic Negotiation, Partnership Development, Client Management, C-Suite Engagement, Direct-to-Consumer Product Launch, Revenue Growth, Market Penetration, Subscriber Base Expansion, Platform Distribution, Content Distribution Strategy, Distribution with OTT / Streaming Services, Data Analysis, Contract Negotiation, Ad Sales Strategy, Client Relationship Management, New Business Development.
Listed skills include Sales, Contract Negotiation, Strategy, Management, and 22 others.