• Providing leadership and technical execution on complex power tool projects under the Hoover and Dirt Devil brands.• Driving user-centered design thinking and human factors best practices in the evaluation of concepts and designs.• Refining and executing visual brand languages.• Supporting cross-functional collaboration across stakeholders including ID, PM, engineering, prototyping, sales, marketing, and IP.• Mentoring younger designers and providing guidance on personal and collaborative projects.

• Spearheading new product opportunity exploration for Hoover and Dirt Devil in the NPD discovery phase.• Leading innovation activities from contextual research and brainstorming to prototyping, consumer testing, and user experience definition for cutting-edge cleaning power tools in both residential and commercial spaces.

• Guided product design and visual brand language exploration for wearable, sports & fitness, and marine products; emphasizing Garmin's commitment to life on the outside. • Led efficient design development through product research, brainstorming, sketch visualization, CAD development/rapid prototyping, rendering/animation, and CMF execution. • Facilitated cross-functional collaboration between ID, UX, engineering, packaging, and project management through production.

• Contributed to advanced concepts and led road-map product development for outdoor power equipment brands including Briggs & Stratton, Vanguard, Ferris, Simplicity, and Allmand. • Led design development phases, including contextual research, brainstorming, sketch visualization, prototype fabrication, rendering/animation, and CAD modeling. • Played a key role in visual brand language development for Vanguard’s inaugural commercial battery platforms and Ferris commercial ride-on equipment. • Applied user centered design thinking and human factors principles in the evaluation and improvement of concepts.• Supported international cross-functional collaboration across ID, engineering, marketing, sales, project management, and IP through production.

• Supported product design for Remington Haircare, Rayovac, and VARTA brands. • Supported design development through consumer and trend research, ideation, sketch visualization, prototyping, rendering, and CAD modeling. Contributed to CMF exploration and execution. • Participated in international cross functional collaboration through production.

Designed the alpha product(wireless earbuds) for a startup pioneer in next-generation audio technology. Gained major publication recognition within two years. One of the first startups to raise over $100K on Kickstarter.