Keith Greenhalgh Email & Phone Number

Chapter Media has a proven track record in delivering results for content owners, networks and brands across Mobile, IPTV, interactive TV and the web.The digital media explosion has resulted in a new relationship with the consumer. VoD and mobile represent new and significant ways to deliver increased revenue, more effective communications and better customer understanding. This offers powerful opportunities for the Media and Telecoms sectors.We have extensive hands-on and consulting experience building companies, managing teams and creating digital products, and have significant experience working with major brands and multi-million pound revenue websites. We ensure that our clients are able to develop integrated technology and business solutions that realise the full potential of their products in a simple, cost efficient manner. We blend expertise and industry contacts in the Television, Internet and fixed/wireless Telco sectors with advanced knowledge of technical architecture, software development methodologies & lifecycles, service development, content production and distribution, marketing, and rights management. Chapter Media maintains internal software development and project management teams with extra-strong expertise with Drupal and connectedTV, at enterprise and startup scales.

United Kingdom

Appointed as a Visiting Fellow of the Nottingham Trent University Business School. Excited to further develop my relationship with members of the University to support students in their academic journey. Fellowships help to develop industry insight into all areas of Nottingham Business School. Fellowship activities include; Mentoring, Company visits and shadowing, Enhancement boards, Guest lectures/seminar support, Academic/industry schemes, all designed to enrich both student and staff experience and professional development Accredited by both EQUIS and AACSB and listed as a Top 95 European Business Schools in the FT ranking, Nottingham Business School (NBS) at Nottingham Trent University (NTU) is internationally recognised as one of the world’s leading business schools, providing education and research that combines academic excellence with impact on business and society. Nottingham Trent University has received national recognition, winning THE ‘University of the Year’ and the Times and Sunday Times Modern ‘University of the Year’, as well as TEF Gold Rating. NBS has a global reputation as a leader in experiential and personalised learning, very extensive business connections and partnerships, and a strong and purposeful research culture that combines world-leading research with impact on policy and practice. NBS is also one of the largest business schools in the UK with resources to invest to distinguish us as a major international force in global business and management research and education.

London, United Kingdom

Develop Iconicles, Little Robots and our other IP, content and programming. Lead the development and investment in our content distribution and commerce platform and technologies (games, connectedTV, ppv/ppd etc).http://www.iconicles.com/ & http://www.bbc.co.uk/cbeebies/iconicles/http://www.bbc.co.uk/cbeebies/little-robots/

Silvertree Media

London, United Kingdom

Upbeat is a hardworking team of creatives, engineers and digital producers who create engaging content and well crafted technology for businesses and brands of all sizes.Our special skills are in creating proof of concepts, prototypes and solving unique and often complex challenges. Our flexibility and wide-ranging skills allow us to deliver a diverse range of servicesWe create websites, apps, frameworks and prototypes using a range of technologies. We are primarily technology agnostic, though we have specialist skills utilising Ruby on Rails and Drupal.As part of Upbeat, we are used to integrating our software and our project methodologies, with real content, content production and content management.Upbeat offers sophisticated bespoke video and audio production services to aid PR and marketing campaigns, increase SEO and drive brand engagement and excitement. Upbeat take care of every aspect of visual storytelling for our clients, from planning through to scripting, interviewing, filming and editing. Our range of facilities and trained crew allow Upbeat to deliver on-location filming for each project.The Upbeat Covent Garden studio features everything needed to create innovative videos, tutorials, voiceovers and audio books. Our soundproof studio can provide either a plain or greenscreen set up, full lighting and motion graphic technology to establish the best setting possible. Our camera operators are trained editors and have worked extensively in content production meaning client and brand messages are in safe hands from inception to completion.http://www.upbeatproductions.com/http://www.filmbeat.tv/

London, United Kingdom

FutrGen London is a two day Talent and Consumer conference in January 2016. We will bring together game changers, innovators, entrepreneurs and senior corporate leaders to explore how the new generation of consumers and employees are radically disrupting traditional media and HR industries. Whether they want to admit it or not, big businesses are struggling to adapt to the next generation of young adults. They try their best, and know they should, but they just don’t understand their behaviours as consumers or as employees. This has become a significant pain in the business backside, as it results in lost opportunities and therefore lost revenues. Attendees of FutrGen London share a common problem: the digital revolution has changed the way that the new generation operates, and they need to adapt their business strategy to stay relevant. Through a mixture of expert-led and interactive sessions, FutrGen London will explore the tactics that businesses need to be implementing now to captivate this enormous cohort of consumers and employees.

Creation of partnership structure and overall responsibility for the negotiation of all content, and Intellectual property rights acquisition for the UK deals with over 75 media owners established in 18 months.Development and implementation of strategic partner identification and management process.Negotiated international content relationships on behalf of the group across 3 continents and 11 territories Managed international exploitation of IP rights for content owned in territories where Hutchison was not presentManagement of all of media relationships which 3 had including content acquisition, co-promotion and advertising agreements Created, implemented joint venture agreements with Vodafone for the negotiation and acquisition of FA Premier League football rights.

New Zealand

TRN is New Zealand’s market leader for radio advertising solutions. With strong radio and online brands. As Operations Director I had overall P&L responsibility for the 26 Stations in the lower north Island and the National Sports Network, during a time when the business was going through major corporate restructuring.