Keith Kilpatrick Email & Phone Number

San Francisco, CA, US

Boca Raton, Florida, US

Dataplor is the leading provider of global location intelligence - globally scaled in 200+ countries, dynamically updated, and human reviewed for the most accurate and comprehensive point of interest data available.Leading all things GeoAI product (Core POI, Geometry, Location Intelligence) - responsible for:* Product vision, strategy and roadmap including.

Singapore, SG

• InMobi/Glance: VC-backed global provider of mobile programmatic advertising services (InMobi), plus smartphone super apps & lock screen content delivery provider (Glance); India’s first $1B+ startup unicorn.Own data.
• Lead 8-person direct (product management, product marketing, solutions, BI) and 45-person matrix organization (engineering, data science) across AMERICAS and APAC.
• In 6 months launched an AI/ML-driven identity graph of 2B+ consumer devices across USA, India and Indonesia with audience segmentation capabilities. Platform provides the ability to launch into a new country with any.
• Partner with legal & privacy to ensure global privacy compliant operations & GTM product launches in regulated markets (European Union - GDPR, USA – CPRA, India).
• Responsible for data product global GTM launches (identity, audience, clean room), messaging, pitch collateral and Sales training. Generated and built RFP response library for Global Fortune 1000 initiatives to help.
• Identify and close business development partnerships with mobile handset, data personalization and channel partners across AMERICAS, APAC, EU and MENA. Delivered design for on-device mobile SDK data collection &.

Boston, MA, US

• Wayfair: $15+ billion e-commerce platform (22 million products, 16,000 suppliers) offers furniture and home goods to consumers in the US, the UK, and Germany (NYSE: W). Recruited to build retail media platform to.
• Led development of product management culture and infrastructure for global marketing function (governance, GTM, ecosystem, agile methodology, systems, processes, mentoring).
• Collaborated with leadership, internal channel teams (brand, broadcast, streaming & social media, mobile, direct-to-consumer, affiliate, B2B, registry), and external channel partners to define platform requirements.
• Developed, socialized, presented, and gained C-level approval for an 8-figure program. Included platform vision, strategic alignment, architecture, migration to Google Cloud, 100+ licensed & custom applications.
• Guided cross-functional colleagues and PMO through a transition to a digitally-unified marketing organization. Built state-of-the-art tools and generated insights that enabled teams to create, deploy, and measure.
• Directed cross-functional (engineering, marketing, privacy, legal, product) and channel partner compliance and engagement changes in response to Apple iOS 14. 5 privacy release. Mitigated forecasted 9-figure revenue.

Pasadena, CA, US

• OpenX: $100+ million, Series E programmatic martech company that has delivered $3+ billion of revenue to publishers via an advertising exchange that reaches 250 million US and ~1 billion global consumers. Recruited to.
• Built privacy-compliant identity graph of 250 million US web, mobile, and connected TV users. Aggregated 3 trillion monthly web, CTV, and mobile app events, identity vendor and other 3rd-party data, and ad test results.
• Enabled media buyers to target open web campaigns (mobile, desktop, connected TV) by identity and audience characteristics — functionality previously available at scale only via Google and Facebook and critical to a.
• Collaborated with CEO to pitch and negotiate pre-launch, limited-time, flagship partnerships, including Merkle, a subsidiary of Top 10 media agency Dentsu. Following the expiration of those agreements, the product.
• Developed and syndicated pre-packaged audiences based on contextual, demographic, psychographic, spend, and location data signals. Doubled web publishers’ eCPMs.
• Delivered OpenAudience in 12 months, on schedule and within budget.

San Francisco, California, US

• NinthDecimal: $100+ million, Series E, SaaS provider of location-based audience, insight, and measurement products to national, regional, and local advertisers. Recruited to build mobile advertising platform, based on.
• Built identity graph of 200 million US consumers that aggregates 10 billion daily mobile location signals and gives marketers and investors daily, offline, physical customer journey data.
• Grew product suite’s annual revenue to $40 million with 80% margins; accounted for a significant portion of (undisclosed) valuation for InMarket acquisition.
• Delivered MVP in 6 months. Launched white-label product with Publicis and 30 national brands in 12 months.
• Awarded US Patent 9967714B2, Systems & methods to track regions visited by mobile devices and detect changes in location patterns based on the integration of data from different sources. Enabled TV industry to provide.
• Recruited by CEO (former AT&T Interactive CEO and skip-level manager).

San Francisco, California, US

San Francisco, California, US

AT&T - Director Product Management, Mobile Hyperlocal Ads-Responsible for hyperlocal mobile ads driving calls, lead capture, appointment sign-ups and foot traffic measurement for USA small businesses (18M+ SMBs) across 100M+ smartphones - created $20M annual opportunity in 1 year across 300 mobile app publishers-Owned mobile product marketing content and.

Master Of Business Administration - Mba

Bachelor Of Engineering - Be, Electrical Engineering