Keith Leblanc Email and Phone Number
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Product and Category professional with a track record of successfully guiding cross-functional teams, growing market & category share by double-digits, launching profitable products, and delivering significant revenue growth. Proficient in market analysis, user research, and strategic roadmap development to deliver consumer-centric products.I am passionate about creating products that improve the quality of millions of consumers' lives. I develop category insights by interpreting data and targeted research to identify market opportunities, refine product portfolios, and drive incremental market share. I collaborate with cross-functional teams, including sales, channel, design, and graphics, to execute the product roadmap and ensure alignment with the company's vision and goals. I have a proven track record of successfully growing market share, revenue, and profitability for company brands, while building strong, highly-focused teams that understand consumers needs.
Teknor Apex Company
View- Website:
- teknorapex.com
- Employees:
- 1153
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Sr Channel Manager - Consumer DivisionTeknor Apex CompanyBoston, Ma, Us
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Channel Director - Walmart AccountBradshaw Home Jul 2024 - PresentRancho Cucamonga, California, Us -
Category Director - Cleaning ProductsBradshaw Home 2021 - PresentRancho Cucamonga, California, UsLeadership role for a $100M category with 150+ SKUs across multiple product lines (Owned-brand & Dawn, Mr. Clean, Clorox licensed brands). Product roadmap definition and strategic planning; innovation and development, Syndicated Research (IRI, Nielsen), category marketing and strategy, SKU rationalization, assortment management, packaging & pricing.
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Marketing DirectorFlexcon 2019 - 2020Spencer, Massachusetts, UsRecruited to consolidate global marketing functions and dissolve business unit silos to harmonize branding and improve profitability across a $220M portfolio of graphic products. Managed an 18-member team of product marketers, business development staff, creative staff, and regulatory specialists. -
Marketing ManagerSterilite Corporation 2013 - 2019Townsend, Ma, UsPromoted to leadership role with the largest US manufacturer of plastic household products. - managing brand consistency, business planning, and market insights. Increased revenue by $158M over 5 years with the creation of the Category Management and Line Review strategies for national and regional retailers; identified white space opportunities, merchandising clarification and disruptive pricing strategies, and SKU performance improvements. -
Senior Product Marketing ManagerSterilite Corporation 2009 - 2012Townsend, Ma, UsSubject matter expert; interpreting market trends, industry data, research, and sales feedback to develop actionable consumer and retailer strategies. Reduced annual defect rates by 5-7%; defined ethnographic research process and test community to document consumer product use for new product development efforts. Improved in-store conversion ranging from 6-9% per event; generated product and innovative merchandising concepts from targeted consumer intercept research, retailer testing, and competitive intelligence.
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Product Marketing Manager, Storage ProductsSterilite Corporation 2006 - 2009Townsend, Ma, UsDelivered improved margin, top line and promotional performance. Launched 11 widely distributed items (3-year average) attributed to the innovation process, resulting in a 14% increase in sales.
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Product Manager - Communications SystemsDavid Clark Company Incorporated 2004 - 2006Worcester, Ma, UsMarketing lead for the overall strategic and tactical direction of a new marine-based business segment; delivered a range of solutions ranging from US military applications to recreational powerboating markets. Exceeded start-up forecast of $8M with strategic initiatives including Voice of the Customer research; accelerated product introductions and omnichannel product launches. -
Product Management And National Proposal Management RolesTyco Simplexgrinnell 1997 - 2004Cork, IeHeld Product Management and National Proposal Management roles with $2.3 billion fire protection, security and life-safety company. Achieved $5.6M in revenue in the first 18 months by managing a joint venture with Philips International to develop and launch a high-end healthcare communication product line.
Keith Leblanc Skills
Keith Leblanc Education Details
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Emmanuel College (Boston)Business
Frequently Asked Questions about Keith Leblanc
What company does Keith Leblanc work for?
Keith Leblanc works for Teknor Apex Company
What is Keith Leblanc's role at the current company?
Keith Leblanc's current role is Sr Channel Manager - Consumer Division.
What is Keith Leblanc's email address?
Keith Leblanc's email address is ke****@****ast.net
What is Keith Leblanc's direct phone number?
Keith Leblanc's direct phone number is +197859*****
What schools did Keith Leblanc attend?
Keith Leblanc attended Emmanuel College (Boston).
What are some of Keith Leblanc's interests?
Keith Leblanc has interest in Kids, Children, Cooking, Electronics, Politics, Home Improvement, Education, Poverty Alleviation, Sports, Disaster And Humanitarian Relief.
What skills is Keith Leblanc known for?
Keith Leblanc has skills like Cross Functional Team Leadership, Product Marketing, Product Management, Management, Product Development, Marketing, Strategy, Market Research, Team Building, Sales, Strategic Planning, New Business Development.
Who are Keith Leblanc's colleagues?
Keith Leblanc's colleagues are Sema Brown, Lim Kee Chow, Biju Nair, Caitlin Rust, Keon Alford, Julietta Stipic, Jonathan Gonsalves.
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