Keith Cook Email & Phone Number

Focusing on constant innovation, improving ROI, improving collaboration, engaging with customers and getting the most out of teams and partners have been the basis of my career.Across an expanse of career opportunity, I have been afforded the experiences to manage marketing success across BtoC, BtoB and BtoBtoC channels through the application of digital transformations, go-to-market strategy, messaging platform development, global leadership, account-based marketing, integrated marketing, digital marketing, communications, content marketing, product marketing, business development, all enabled by an increasingly sophisticated data and technical foundation.I have had the opportunity to work with an amazing array of talented and devoted colleagues. Together we built highly performing customer obsessed teams, consisting of marketers, creative and user-centered designers, analytics and IT professionals focused on common goals and clear missions.We negotiated global strategic partnerships and have been accountable for their performance as well as negotiated support agreements with agencies, IT organizations and software providers. We have been responsible for driving and justifying the increasingly strategic nature of marketing and ensuring transparency of results that aligned with corporate goals.What I fabulous ride! I’m so excited for the future!!

Listed skills include Cross Functional Team Leadership, Business Development, Digital Marketing, Change Management, and 22 others.

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  Kutztown University Of Pennsylvania