Keith Tincknell Email & Phone Number

Canterbury, Kent, GB

London, GB

London, GB

- Managing Performance Marketing campaigns for the Luno app, which is one of the largest Cryptocurrency trading apps worldwide, growing the user base from 5 million to over 12 million users- Working with multi-million dollar monthly budgets across a range of User Acquisition channels to continuously optimise and improve performance of campaigns across.

London, London, GB

• Setting up and managing the entire growth marketing and performance marketing framework for a new relationship app startup, Paired, helping the company secure a second round of funding from investors by beating the.
• Led the integration with the Adjust MMP and Amplitude to ensure all data is accurate to measure and optimise campaign performance
• Defining performance marketing strategy and calculating performance metrics and KPIs
• Setting up and managing various acquisition channels (Facebook, Google, Snapchat, TikTok, Twitter, Outbrain and Programmatic networks )
• Working with creative designer to ensure weekly testing of new creative concepts to improve performance
• Creating reporting structure to measure and optimise campaigns and updating on a daily basis, working with and reporting directly to the CEO.

London, England, GB

As User Acquisition Manager at Peak I was responsible for the growth of all apps in the company portfolio, including the Number 1 mobile Brain Training game Peak. I managed 6 figure monthly budgets and am responsible for managing paid marketing campaigns across social channels (Facebook, Google, Twitter, Snapchat, Pinterest, TikTok), paid search (Apple.

Dundee, Angus, GB

Managing User Acquisition campaigns for a range of leading casual and mid-core mobile games exceeding 30 million downloads worldwide across iOS, Android and Amazon platformsContinuously optimising UA campaigns to bring in the highest volume of quality players with the highest life time value at the lowest costManaging a high quantity of complex Facebook UA.

Brighton, England, GB

Responsible for creating and managing user acquisition marketing campaigns across multiple digital channels to drive conversions.Responsible for revenue and content levels across the niche marketplace division consisting of 8 leading brands.Team leader of user acquisition marketing, supervising the local marketplace team.Continuously optimising all.

Brighton, England, GB

Managing creative marketing campaigns incorporating social media, emails, banners, content, PPC, A/B testing and landing pages to increase traffic, ad revenue and acquisition for multiple industry leading websites, ensuring they meet deadlines and are on budget and reporting on performance to Marketing DirectorManaging content on four websites that each.

- Contributing to SEO campaign which achieved top rank in Google for key phrase- Updating, proof reading and creating website copy for a vast number of global destinations over 2 websites using in-house CMS- Ensuring all prices and information online are up to date- Sourcing and uploading images to online galleries- Writing press releases and sending out.

Portslade-by-Sea, GB

- Writing blog posts aimed at educating readers on Gamification and increasing company visibility- Learning gamification theory- Updating and creating website content using WordPress and SEO- Analysing website traffic using Google Analytics and WebMaster- Managing social media channels and engaging with customers via social media on multiple channels.

- Motivating and leading a team of 8 Stewards to ensure the resources were distributed appropriately.- Being an approachable and knowledgeable ‘go-to’ person in order to successfully solve festival attendee’s queries and concerns.- Helping to keep order at a large public music festival to ensure the health and safety of the public was not jeopardised.

- Worked as part of a team to accurately, physically count over £1m of engineering parts.- Checking, adjusting and the general maintenance of factory inventory records.- Planning stock locations and transferring to computer system.- Working to tight deadlines whilst maintaining complete accuracy.

- Proof reading brochures and making suggestions if I thought certain writing could be improved.- Checking for logo consistency in brochures.- Booking hotel rooms for employees at conferences.- Monitoring social media channels- General office admin.

- Organising the kitchen and maintaining equipment stock levels to ensure all tools are available when needed by chefs.- Ensuring the kitchen is maintained to the high health and safety standards.- Training all new employees and being an approachable mentor to the new staff.- High levels of team working skills were also required to ensure efficient running.

Bachelor Of Science (Bs), Business And Management

Education record