I founded SweepLift to revolutionize the way businesses generate and convert leads. Our innovative platform combines incentivized lead generation with audience insights, delivering measurable results for both B2B and B2C clients. By integrating giveaways with targeted surveys, we help companies optimize their lead generation efforts, enhance audience profiling, and drive significant sales growth.1) Leadership & Vision: Built and led a multidisciplinary team, overseeing strategy and execution across marketing, sales, product, finance, and engineering.2) Fundraising: Successfully raised over $5 million in funding from investors to fuel the growth of SweepLift.3) Enterprise Sales: Secured enterprise deals with major clients, including GSK, WarnerMedia, Mars, TaylorMade, Publicis Groupe, WPP, US Presidential candidates, and more.4) Innovation & Impact: Designed and launched enterprise solutions that reduce lead costs, accelerate deal closures, and automate lead nurturing for our clients.5) Campaign Optimization: Developed and optimized lead generation campaigns across LinkedIn, Facebook, and Google, resulting in substantial ROI for clients.6) Client Success: Delivered results that include 10x increases in leads, 5x decreases in costs, and significant improvements in close rates, with testimonials from diverse set of satisfied clients.At SweepLift, we are committed to helping businesses scale their lead generation efforts, close more deals, and gain deeper insights into their audience. Our solutions make it easy for companies to nurture leads and turn them into loyal customers.

I played a key role in leading a team of 10 Account Executives, growing Google’s new enterprise analytics from $1 million in ARR to over $100 million in less than five years. Additionally, I launched and scaled Google Cloud Platform's predictive analytics solutions, targeting CTOs, CIOs, and CMOs. I also helped expand the Google Marketing Platform to over 1,000 customers. Throughout my time at Google, I closed significant enterprise deals with major clients such as IBM, UPS, the US Government, Condé Nast, Facebook, Snapchat, Nike, SAP, NBCUniversal, and more.

In this role, I focused on driving new business and expanding the adoption of Google Analytics 360 Suite. I successfully engaged with enterprise clients to implement advanced analytics solutions, contributing to the growth and scaling of Google’s enterprise analytics platform. My efforts helped position Google Analytics 360 Suite as a critical tool for organizations aiming to leverage data for strategic decision-making.

As the top salesperson in North America, I played a pivotal role in driving Wildfire's growth and success. I managed a team of six account executives, consistently overachieving quotas and delivering outstanding results. Additionally, I was instrumental in scaling the business from 10 employees to 350, while initially overseeing a team of 10 sales associates. My efforts contributed to securing enterprise deals with major clients, including MLB, NFL, NBA, NVIDIA, Kimberly-Clark, Disney, and the US Government. I also played a key role in guiding negotiations that led to Google’s $450 million acquisition of Wildfire.

#1 most consistent performing sales person out of an over 150 person sales force at Wildfire Interactive.

Headquartered in Silicon Valley, Wildfire Interactive, Inc. is a technology company dedicated to helping businesses of all sizes harness the marketing power of social networks like Facebook and Twitter. Wildfire's innovative, patent-pending platform enables brands, small businesses, agencies, bloggers, and nonprofits to easily create attractive, branded social media marketing campaigns—such as sweepstakes, contests, coupons, giveaways, quizzes, and virtual gift campaigns—and publish them simultaneously on Facebook fan pages, company websites (integrated with Facebook Connect), and Twitter. Wildfire's platform is intuitive, streamlined, and affordable, making it accessible to even the least tech-savvy business managers while offering the flexibility to meet the needs of the most creative marketers and advertising agencies.

Market analysis. Campaign planning, creation and execution.

Assist Marketing Associates, Directors and Executive Directors.