Keith Snyder Email & Phone Number

Multi-dimensional, action oriented, collaborative leader with a proven record of leading the strategy and execution of results driven B2B and B2C sales and marketing programs. Strategic thinker who combines sound problem-solving and communications skills with a business manager’s bottom-line focus with recognized ability to work across organizations to gain alignment and execute plans. Specialties:• B2B & B2C marketing (advertising, direct response marketing, franchise marketing, multicultural marketing, offer management).• Diverse strategic planning experience: P&L ownership, developed & implemented business plans, product portfolio management.• Sales Management: Led small business call center sales and lifecycle teams, national retail sales account team, & direct to consumer acquisition programs. Experienced in developing & executing field engagement programs.• Vendor Management: Experience in managing outsourced contact centers• Media & Sponsorship – Managed strategic B2B & B2C brand communication programs.

Listed skills include Marketing Strategy, Marketing Management, Marketing, Integrated Marketing, and 24 others.