Keka Dasgupta Email and Phone Number
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Help your leaders become unstoppable like powerhouse brands, and catapult your innovation, growth, and profitability! Book Keka to speak at your next event/conference: (416) 895-4939, keka@artoflifeing.com.For 25 years Keka has worked with such globally renown brands as: Nike, Disney, IKEA, American Express, Mercedes-Benz, Schwarzkopf, and many other Fortune 500s. Her world-leading expertise has been featured at the prestigious Global Speakers Summit and TEDx, and she has won more than 50 international and national marketing awards (including the “Oscars of the PR industry” twice, with the IABC Global Agency of the Year designation)._____I'm Keka (sounds like: Cake with an "a" at the end). I’m a passionate global keynote speaker, 50x award-winning marketing/PR expert, DEI pioneer, and trailblazing entrepreneur. I'm also a Fast Company Executive Board Member.I pinch myself every day that with my work:1) I serve as expert counsel to the marketing industry’s foremost leaders.2) I teach people how to think like a powerhouse brand so they can gain unstoppable self-belief. This makes them better innovators, better leaders, and better business developers. After all, have you ever met a brand with low self-esteem? No! You bet on your employees to succeed at work every day. Shouldn't they fully bet on themselves too?In addition, I’m a proud daughter of immigrants, and a woman of colour who has broken many glass ceilings. I’ve been described as a pioneer in diversity, equity and inclusion work for two decades, and I want to keep breaking new ground in this work.I’m a businesswoman who is “mom-ing” and “business-ing” on my own terms (hence my company name: The Art of Life-ing). I hope to learn more about your work, your why, and your passions too. Let’s connect!Best,KekaP.S.: Here's my TEDx talk on the unexpected side effect of gifting gratitude, inspired by anti-bullying school programs I run: http://bit.ly/KekaTEDxP.P.S.: Some ways in which I serve my community:- Director on the Board / PR co-chair of The Original Santa Claus Parade (North America's largest children't parade) - 2023 to present- Director on the Board of CERIC (a charitable organization that advances education and research for career development and hosts Canada's largest career conference) - 2022 to present- Returning Judge / Jury Co-Chair for the prestigious Marketing Awards and Strategy Agency of the Year (AOR) Awards - 2016, 2021, 2023, 2024- Director on the Toronto Board of the Canadian Association of Professional Speakers (CAPS) - 2020 to 2023
Schulich Executive Education Centre
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FounderThe Art Of Life-Ing With Keka Nov 2017 - PresentToronto, CanadaThe Art of Life-ing is a specialty practice of Precision Marketing Group Inc with clients across Canada, the US and Europe. It is a trailblazing global personal development platform that is pioneering how we approach mental health in the workplace and at schools. We use powerful branding principles to transform mental wellbeing. After all, have you ever met a brand with low self-esteem? No! Our services include conference keynoting, delivering live and virtual workshops/training, and online course curriculum development. Our work on “quiet leadership” has garnered news attention from Canada’s top media outlets such as: The Globe and Mail (Canada’s national newspaper),l and Breakfast Television (Canada’s top morning broadcast show).
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PrincipalPrecision Marketing Group Inc. Jan 2008 - PresentToronto, Ontario, CanadaPrecision Marketing Group Inc. is a boutique C-suite level marketing consultancy. We serve as expert counsel to the marketing industry’s foremost leaders. We work with some of Canada’s top marketing communications, advertising, and PR agencies, providing new business development strategies, corporate profiling, strategic planning services, and client counsel at the highest levels (to such renown brands as: Mercedes-Benz, Moet Hennessy, American Express, Nike, Disney, etc.). We also work with a select group of entrepreneurial-focused clients. As diversity, equity, and inclusion (DEI) advocates, we also bring a specialized lens to clients with multicultural marketing. Keka DasGupta has served as a judge and jury member for Canada’s top marketing industry awards for several years.Note: Precision Marketing Group Inc. has strategic partnerships with Edery & Lord Communications Inc., and Balmoral Multicultural Marketing.
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InstructorSchulich Executive Education Centre Oct 2012 - PresentSchulich School Of Business, York UniversityProactively pitched, developed, and secured into the course curriculum, Canada’s first-ever executive-level course on ethnic marketing at an academic institutionCourse: Developing Ethnic Marketing Strategies in CanadaThis program offers a step-by-step guide to evaluating when and how to integrate ethnic marketing into mainstream marketing efforts. Designed for senior marketers and business developers, this course features numerous case studies, veteran guest speakers including media personalities and a snapshot of emerging trends in multicultural marketing. -
Vice-PresidentDdb Public Relations Feb 2004 - May 2020Provided high-level strategic council on various consumer, corporate and issues management campaigns; guided and mentored an award-winning team in implementing innovative PR and social media strategies on a national and North American basis; championed new business development/revenue generation; developed and led DDB ThinkTank and strategic planning sessions; developed thought-leadership strategies, identified future-forward trends and wrote white papers; assisted DDB executives in shaping its own corporate brand. Served as an in-house employee until 2007, and then after becoming a mother, I became the network's only freelance VP, based on the value I brought to the agency's boardrooms and their new business development. This was my condition to keep contributing to the agency, so I could be the parent I desired to be, while growing the agency as well. I served in this capacity for 13 years.
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Co-OwnerEnkompass Consulting Sep 2016 - Oct 2019Toronto, Canada AreaAs co-founder, responsible for leading a team in managing all aspects of the company's brand development, communications and sales growth. Develop programming with senior-level facilitators to promote a new 3.0 model in Learning & Development with training modules that address traditional L&D pain points. Enkompass caters to today’s social learning mindset with workshops that are fun, fast-paced, and philanthropic.Rooted in game theory, social psychology and organizational behavior, our experiential team-building programs mask science-based learning as fun, with proven business ROI. -
Pr & Media Relations SpecialistIkea Canada 1997 - 2004Managed all aspects of the company's local and national media relations including product loans, new collection launches, catalogue launches, press trips, seasonal PR campaigns, sustainability initiatives, etc.; served as the company's national corporate and crisis spokesperson; launched new store opening campaigns across Canada; aligned Canadian PR goals to international priorities; created national TV sponsorship program; developed company's first-ever ethnic marketing campaign that became a global model for excellence after generating international media and public attention; served as communications advisor for executives in all communication strategies
Keka Dasgupta Skills
Keka Dasgupta Education Details
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Psychology -
Public Relations
Frequently Asked Questions about Keka Dasgupta
What company does Keka Dasgupta work for?
Keka Dasgupta works for Schulich Executive Education Centre
What is Keka Dasgupta's role at the current company?
Keka Dasgupta's current role is Global Keynote & TEDx Speaker - Helping Leaders Become Unstoppable Like a Powerhouse Brand / 50x Award-Winning Marketing Expert / Fast Company Exec. Board Member / DEI Pioneer.
What is Keka Dasgupta's email address?
Keka Dasgupta's email address is ke****@****ers.com
What is Keka Dasgupta's direct phone number?
Keka Dasgupta's direct phone number is +141689*****
What schools did Keka Dasgupta attend?
Keka Dasgupta attended York University, Ryerson University.
What skills is Keka Dasgupta known for?
Keka Dasgupta has skills like Integrated Marketing, Strategic Communications, Media Relations, Marketing Strategy, Public Relations, Marketing Communications, Advertising, Marketing, Social Media Marketing, Strategic Planning, Strategy, Corporate Communications.
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