CANGLO - Creative Assets Network Global, a Music/Technology consultancy that supports apps/businesses, independent artists and content enter new markets to expand their audience across territories with growth potential. Email: Keli.Li@canglo.com

https://lomotif.com/

TikTok is a destination for short-form mobile videos. Our mission is to capture and present the world's creativity, knowledge, and moments that matter, directly from the mobile phone. TikTok enables everyone to be a creator and encourages users to share their passion and creative expression through their videos. TikTok is based in Los Angeles, with global offices in London, Tokyo, Seoul, Shanghai, Beijing, Singapore, Jakarta, Mumbai, and Moscow. In early 2018, TikTok was one of the most downloaded apps in the world. TikTok is available worldwide for iOS and Android. Visit tiktok.com.

Published monthly articles on Swedish pop music industry for a New York City based Internet resource that focuses on increasing awareness of Nordic music, fashion, and culture in the US market.

Assisted with global market servicing by digitally delivering promotional music and videos to Sony international affiliates. Managed digital content conversion projects via Jira to facilitate digital global distribution of creative content to Sony Music’s international affiliates for timely releases.

Produced data and advised strategy to support initiative and business plan development for the startup business.Assisted in developing research and undertaking competitive analysis across a range of luxury services/preferred partners/products for high net-worth individuals, in order to identified and evaluated potential business opportunities.Conducted industry assessment for industries such as the Health and Beauty, Luxury Transportation, Personal Protection, and Private Household Services industries via Price Point Analysis: Artist vs. Artist, Artist vs. Market and Strategic planning margins across various artists/industries.

Developed social media strategy for user acquisition, and analyzed social media statistics for Wake Up Call USA. Increased twitter followers for Wake Up Call USA by a significant % within 1 week. In-charged of team’s quarterly quantitative press coverage report with supporting statistics from Meltwater, HootSuite, Facebook Insights, Twitter Stats, and Google Analytics.

Managed social PR Tumblr posts for White Light Festival, American Songbook and Great Performers series.Spearheaded social media strategy, and proposed effective user acquisition strategy to acquire influential followers on social media accounts. Assisted PR Managers at performing arts concerts and events.

Managed merchandise sales and part of customer service team for concert, performing arts event and festivals.

Managed music asset library; Filed APRA AMCOS music cue sheets to license music for synchronization project for TV series “City Homicide” (viewed by 1.5million audiences in Australia).

Produced marketing and promotions press kits for artists; Worked with iTunes Producer to digitally distribute music on iTunes.