• 2 Mainly goals - promoting Chaba Nails & Eyelashes Pro ( over 10 retailing shops of luxury spa ) to in-bound Chinese & international tourists. Plus, developing the private label of skin care products with R&D team.• Setting-up payment methods, digital SNS & proving staff training: Alipay & WeChat Pay & in-store VAT Refund. Also, staff training for customers from different countries – the Greater China, Japan & western countries. Directing the social media and company websites ( 2 websites ) with web builder. • Marketing Communication: Successfully coordinating with non-Thai travel / beauty influencers & KOLs to promote CHABA’s services and products monthly with marketing campaigns. • Achievement: shown on top or at the 1st page on SEO for Google & Xiaohongshu (小紅書- for Chinese customers); 2019 Holiday Seasons significantly increasing the ratio of international customers.

•Mainly goal - promoting Thai high-scale skin-care & spa brand to Chinese & Japanese in-bound tourists & developing more business channels.•Achievement on BD: Opening new 5 digital market places on JingDong Central, Lazada, Shopee Thailand, King Power Online, Central Online; Coordinating with new 5 online & offline agencies for spa service: Veltra.com & Panda Tour ( Japanese FIT ), GoWabi ( local & expats ), CTrip & New Ways Travel ( Chinese FIT ). From August increasing at least 500K Thai Bahts per month.•Second goal – enhancing the brand awareness internationally & finding the international dealers / distributors.•Marketing Communication Event: Successfully leading the media event in Taiwan in June 2018 via ELLE, Vogue, InStyle and C Channels, etc. •Achievement on international sales: Increasing 3%-5% on sales from the in-bound tourists.•Achievement on distributorship: Since September, partnering with 1 Taiwan distributor and entering digital markets – MoMo, PC Home, UDN. Annual purchasing orders predicted in 2019 are at least 2M Thai Bahts.

· Mainly goal - promoting 4 Thai cosmetics & skin care brands – Oriental Princess, Cute Press, Bisous Bisous & LALIL & GNC ( US Health & Wellness Brand ) and building the brand awareness to in-bound Chinese tourists; · Setting-up payment methods completely: Alipay in April & WeChat Pay in October & in-store VAT Refund in September. Combining with marketing campaigns and creating the store visual display in Chinese to improve the shopping experience for target customers in total over 600 shops in Thailand.· Successfully leading the 1stoverseas bloggers event, for influential Taiwanese bloggers visiting SSUP in Bangkok in May 2017 with 3 brand Marketing & Sales; the 2nd event with Chines bloggers & Malaysian on-line media is planning and is scheduled in Jan. 2018.· Coordinating with Ctrip, Meituan Dianping, WeChat OA (Tencent) and other tourist APPs suppliers for more engagement with Chinese in-bound tourists, as well as establishing the relationship with online media and KOLsfor brand promoting regularly. · Achievement: from August the net sales by Chinese tourists increased 3% of whole domestically net sales monthly.· Second goal - finding the distributors / or Joint Venture in the Greater China regions – China, Taiwan & Hong Kong, etc. Achievement : more than 20 enquiries, there are one distributor to sell Cute Press product in Taiwan Watson’s for trial and 3 qualified distributors under the further discussion for the moment.

• Assisting the new CEO in transforming the established organization from a leading social enterprise ( NGO project by French ) supporting the development of Cambodian fine arts and crafts to a profitable business enterprise with an annual turnover of 12 million dollars, creating job opportunities for over 1,500 artisans.• Developing strategic partnerships with world-known duty-free groups - DFS Cambodia, CDFG Siem Reap & Nagaworld 2 and DUFRY Cambodia Airports, and high-end restaurants, including Malis and Topaz.• Leading the Sales & Marketing team of 155 employees, developing a sale and marketing strategy in priority international markets – the Greater China regions and English-speaking countries, including creating the monthly promotional plans. Key achievements include 8% sales increase of limited edition products sold during Chinese New Year in 5 national stores.• Leading the PR team of 10 mixed-nationalities employees in the preparation and promotion of new strategies with a focus on international markets and on-line shopping. Key achievements include the development of new bespoke package tours for European travellers, to be presented at ITB Berlin 2016 in March, one of the biggest B2B travel exhibition fair.

• Merchandising / International Projects related – 1.Resourcing & Negotiating the distributorship terms and annual purchasing plans with the potential brands as well as the existent brands 2.Locating the floor plans of department store for all brands;supervising interior designers for the construction quality3.Providing the on-site sales training *Shop-in-shop set-ups in the department store -1.Dot-Drops (Luggage brand)2.Banana Peel (Flip-flaps brand) 3.FURLA (Designer’s handbag brand)4.SWAROVSKI (Crystal Accessories)5.DEPARTURE (Luggage brand)6.Columbia (Sportswear)• Marketing & Sales Strategies related - 1.Building the relationship with local travel agencies to bring group tours to stores ( from China, Vietnam, HK, Taiwan, Singapore, Malaysia, etc.)2.Collaboration with the local retailers and banks to share the target customers3.Sponsoring the events with media & FMCG to appeal more mutual customers4.Confirming the annual marketing plans; also determining the goal of annual and gross-profit plans with sales teams5.Managing and coordinating all marketing, advertising & monthly promotion plans and activities6.Analyzing and reviewing the sales reports weekly, monthly and developing the sales strategies7.From the 6th month, monthly sales revenue increase 40%; in 8th month doubled sales revenue• PR & Media related - 1.Developing the company profile2.Upgrading the public image of the department store; also improving staff performance by training 3.Communicating with the media & press; supervising all articles before released 4.Updating regularly internet web pages with company news, promotion plans, new arrivals, etc. • Printed Matters Designing and Visual Arts related – (portfolio available upon requested) 1.Directing the concepts of monthly advertisement on all printed-matters and media exposure2.Providing themes & concepts of seasonal window display and holiday atmosphere decoration; also display points of new arrivals / new brands

•Marketing related – 1.Re-positioning the German brand in Asia markets2.Developing pricing strategies & Determining and managing the marketing budget seasonal & annual 3.Delivering the marketing activities4.Researching the launch for existing and future products5.Coordinating all marketing, advertising & monthly promotion staff and activity•ODM / Line Building related - 1.Out-sourcing in China and Europe : developing the Golf Product Line & Apparel Line•Business Development related - 1.Analysis of customer research, field trips to potential shopping malls for new stores2.Contacting and sustaining the new sales channels overseas( HKAA, Macau, Korea and Singapore )3.Supervising all new stores constructions and renovations4.Creating a business proposal for Sales Dept. & formulating and leading the on-the-job training programs for sales •Stores set-up -1.2010 Aug. Shanghai Pudong Airport Store,China2.2010 Oct. Kaohsiung Dream Mall,Taiwan3.2010 Dec. Harbin Charter Shopping Mall Store, China4.2011 May Taipei Concept Store, Taiwan 5.2011 Jun. Taipei Flagship Store, TaiwanJuly 4th Grand Opening – PR Value reaches up to NT$ 20 Million & Media Exposure R.O.I. is up to 25.12 6.2011 Oct. Meeting with Hong Kong Airport Authority; received the tender invitation for 2012 3rd Quarter 7.2012 Jan.Taichung Store & Kaohsiung Dream Mall 2nd Store•PR Related – (Press exposures are available upon interviews)1.conducting the grand opening activities for new stores 2.Sponsorship – ex. 2011 Aug. Ferrari Golf Tournament in Taiwan & 2011 Sept. Maserati Golf Tournament in Taiwan & 2011 Oct. Porsche Golf Tournament etc.•In 2011/10 promoted to the Head of Marketing Department of Yamani United Group, in charge all the brands of the company – Offermann, Deborah, Delsey and Pierre Cardin in Grand China regions

• Working in Hong Kong office / showroom with FOB clients and attending 2010 Hong Kong Toy Fair (2010 Jan.); • Finding new exclusive distributors; successfully having sighed the contracts with the clients in Poland (www.dromader.com.pl ) , Argentina (http://www.juegos-juguetes.com.ar ) and Bulgaria (www.bart.bg ) after 2010 HK Toy Fair;• Reporting to the Australian owner directly and the R & D dept. in Sydney;• Touring the clients in our factories in Lugang, Taiwan and Ningbo, China;• Daily correspondences with existent distributors (UK, US, France, Russia, South Africa, Spain, etc.) via e-mails;• Quotation provided;• Providing all kinds of sales-related reports;

• Orders (including EDI) and Invoices process (customers: Macy’s, Bloomingdales, Nordstrom, Harrods, and domestic & international boutiques as well);• Book-keeping: Account Receivable process, End of Months process;• New Collections PowerPoint /spreadsheet created; meetings with designers and sales representatives • Corresponded with factories in China and India; shipment tracking with forwarders; QC checking and feedbacks via e-mail and calls (bilingual); • Semi-annual Samples sales in the show room and exhibitions/ market shows participation• Displayed the new collections in the show room

• Taught basic and advanced jewelry design classes to groups of 16 adults of varied experience; • Taught color matching and combination, creative ideas for application from the basic designs;• Based on criteria of quality of content, presentation skills and one-on-one instruction, was awarded class evaluation score of 4.5-5.0/5.0 by students