Kelley Gifford, Ma Email and Phone Number

Elected in March 2024 primary to represent those of ward 8-P to represent them to the central committee of the Summit County Democratic Party.

Build Dashboards within the Tableau SystemIntegrate dashboards within SalesforceMonitor daily data extracts

Review daily, weekly, and monthly performance to target trendsSet up and monitor project and campaign analytics and report dataCollaborate with Client Success and Account Managers to develop and grow accountsCollaborate with the team to create A/B TestingUtilize Salesforce to communicate project and tests setup with the Production teamProvide training and write articles for staff as a subject matter expertCollaborate with Client Success and Account Managers to develop and grow accounts Added responsibility by learning and building reports in Tableau to better automate reporting

Monitor the Salesforce Queue to build projectsUnderstand the technical features of the softwareComplete project and campaign builds in an efficient time frameWork with Quality Assurance Team to verify project functions as built

Educate clients on Social Media and how it can work best for their businessSet-up and monitor social analytics and report dataCollaborate and mentor marketing specialists to implement strategy across clientsSupport new business opportunities with competitor evaluationsDevelop Social Media StrategiesWrite and edit content as neededProvide training and best practices to client staff on social mediaCo-creator of marketing industry Twitter Chat: #TacoChat

7600:409-801 Public Relations Strategic Campaigns (Fall 2019)Create lectures and teach an undergraduate courseDemonstrate Public Relations practicesGrade undergraduate reports and final project7600:209-801 Principles of Social Media (Spring 2018, Spring 2019)Create lectures and teach an undergraduate courseDemonstrate Social Media practicesGrade undergraduate reports and final project

*Acquired in January 2019 by The Karcher GroupDigital Content SpecialistBlog Writing and EditingDevelop Social Media StrategiesWebsite CopywritingWrite and optimize copy and images for search performanceReview email newsletter content and other marketing related materialsCreate Blog Editorial CalendarsCreate reports analyzing social media marketing activitiesTrain clients on how to create Facebook AdsProvide training and best practices to client staff on social media

Manage ticket inventoryCollaborate with promoters to ensure placement of holdsCoordinate with House Manager for the functionality of scanning devices and attendance reportingRespond and resolve client and promoter questionsCapture ticket counts, audit reports, and other financial records to directorsSchedule Box Office Representatives shiftsManage representatives in day-to-day tasksTicketmaster operating ability

Connectional Ministries and Multicultural VitalityResponsible for coordinating Ministries and Mission funding documentationBeginning the Voucher process to fund and reimburse projectsTrack the process of payment and progress of projectsTrack progress and updates for committees, boards and groupsPoint contact for the Connectional Ministries and Multicultural Vitality

Making Strides Against Breast Cancer of Akron and Mansfield: Analyze Fundraising Data for Forecasting Event Goal; Maintain Financial Records; Coordinate Event Logistics; Manage Event Committees; Lead Recruitment Efforts of Volunteers and Teams; Fostered Corporate Sponsor Relationships; Managed Media Partnerships; Created Fundraising App Tutorial Video on National Making Strides YouTube pagePan Ohio Hope Ride: Organized Contracts; Recruit Volunteers for Water Stops; Collaborate with Statewide Team

Merchandise variety of products on the sales floor; Assist Customers on the Sales Floor, Jewelry Counter, and Customer Service Counter; Unloaded Freight from Weekly Trucks

Shared Position with Two Other Interim Leaders; Created Vision Plan; Researched Curriculum; Co-led a Sunday Morning and Wednesday Evening Class; Co-led Girl’s Six Week Mentoring Class; Kept Financial Records; Created Presentation for BiMonthly Worship Service; Worked Media and Sound for BiMonthly Worship Service

Short-Term Contracted Employee; Updated and Developed Facebook Strategy; Developed Promotional Tactics Utilizing Social Media, Specifically Facebook; Formed a General Marketing Strategy; Analyzed and Revised Website

Summer Internship; Analyzed Past Website and Presented Options to update Site; Co-led Weekly Meetings to Present Marketing Progress; Updated and Developed Facebook Strategy; Website Copywriter on Donor Site; Implemented Social Media Strategy via Facebook and Twitter