Community 247 provides housing and integrated, community-based support in partnership with Continuum of Care Agencies to women and families recovering from all forms of abuse and/or hardship who are experiencing or at risk of homelessness.

Developed and implemented the Diabetes Relationship Goals Campaign that highlighted the benefits of a multi-specialty team to help patients prevent and manage diabetes. The campaign included digital, print, and outdoor advertising as well as a consumer event resulting in a 9% increase in call volume/appointment requests, over 37,000 Facebook video views, 53 event attendees, and a Bronze Award from the 2020 Service Industry Advertising Awards. Spearheaded COVID-19 vaccine efforts for UMMC team members by communicating timely information through email, town halls, signage, and a series of team member engagement opportunities and videos as one of three Public Information Officers at the height of the global Coronavirus pandemic, working alongside infection prevention specialists and hospital administration resulting in vaccinating over 80% of the workforce within 12 months.

Collaborated with a multidisciplinary team to develop and implement a creative strategy including print, digital, TV and outdoor advertising to promote programs and services in the Midtown Campus Outpatient Tower resulting in over 200 requests for appointments. Partnered with Executive Leadership, Human Resources, and other departments across the University of Maryland Medical System to prepare and disseminate critical communications - including hospital policies and procedures, leadership updates, and team member engagement efforts and events - to over 1,500 team members and medical staff through email communications, town halls, digital signage print materials.Increased awareness of UMMC Midtown Campus programs and services among internal and external stakeholders including elected officials, board members, community organizations, patients and staff through coordination of press/media briefings, ribbon cuttings, grand openings and other events that showcased the UMMC Midtown Campus as a pillar in the community and thought-leader in the field of medicine.

Increased evaluations for the Transplant Center's living donor programs through a number of digital marketing tactics, consumer and physician events, and partnerships with community organizations resulting in over 1,300 living donor guide downloads that led to 9 living donor evaluations, reached over 150,000 on social media, and over event 100 attendees. Initiated the transition to virtual consumer seminars for the Center for Weight Management and Wellness by selecting the vendor and hosting platform, coordinating video production, and developing supporting webinar materials that increased registration as well as participation and allowed the program to extend reach and increase efficiencies.

Planned Transplant Patient Seminar from start to finish, including promotion and execution, to increase living donor kidney evaluations resulting in in 92 attendees and 12 onsite appointments.Revamped the University of Maryland Medical Center Grand Rounds Program by developing a quarterly publication that included a listing of topics and presenters mailed to Grand Coordinators in the region increased the number of Grand Rounds scheduled by over 50%.

Awarded Employee of the Month recognition March 2008Coordinated an average of 12 physician outreach meetings per month to promote UMMC physicians and services to foster and maintain relationships with referring community physicians. Managed a database of physicians used for company mailings and outreach efforts and trained a team of Physician Liaisons on how to use the database.

Analyzed sales data to identify opportunities and challenges and communicated findings with the Buyer Maintained and updated business recaps that provided information on key selling merchandise, enabling the buyer to make proactive decisions regarding the business Managed all aspects of advertising from creatively updating layouts, merchandise selection and sign off, resulting in a substantial increase in sales Partnered with Buyer-In-Training to establish a strong differentiated Spring 06 sandal assortment based on last year's trends and missed opportunities

Contacted local organizations to recruit them into a Social Security Administration Program network that helps individuals with disabilities return to work.Conducted over 20 presentations while understaffed at various conferences, conventions, and face-to-face meetings, significantly increasing awareness of the Ticket to Work program. Analyzed businesses, markets through Internet research, resulting in consistently meeting goals, averaging 3 presentations/meetings a month, 10 contacts a day, and recruiting 11 organizations.Coordinated and led two RFP teleconferences for over 20 organizations providing, assistance to those organizations interested in completing the RFP, resulting in four RFP applicants.Made recommendations for solutions to marketing programs and plans by analyzing program data to identify areas of improvement.