Kellie Bennett Email & Phone Number

Orlando, Florida, United States

Orlando, Florida, United States

Westchester County, New York, United States

Led and managed the juvenile girls licensed and non-licensed programs under the party team from concept through production. Worked with each licensor to ensure their brand was represented as desired and design, vendor, safety, and production requirements were met. Provided market and analytical research based on trends, competitor products, sales analysis, and recommend trendy new products/ideas based on results. Collaborate with directors, art directors, designers and Party City team to create results driven trends, dissect sales analysis, present/review product lines and present solutions to potential product execution issues. Create new product line lists that “tell the story” of the program while considering the wants and needs of the customer who throws the birthday party. Attend licensor conference calls and present new product lines to licensors. Communicate line lists and safety compliance with the international team and safety compliance team. Communicate with domestic vendors and Hong Kong Amscan team new product development/execution, price negotiations, and timeliness of receiving PP and TOP samples to meet deadlines. Create and maintain product margin charts to meet company’s wholesale profit margin goals, as well as Party City’s retail profit margin goals. Collaborate and communicate with Party City team counterparts to streamline deadlines and ensure bothAmscan and Party City’s business needs are met. Proactively and strategically analyze a new product’s lifecycle through considering vendor’s capabilities, safety compliance, tariff changes, customer’s demand. Work with sourcing team to transition existing products while maintaining the products standard. Collaborate with quality control and inventory management teams to secure product that met company standards. Proof juvenile girls section in the catalog and all girls licensed and non-licensed artwork for accuracy.

Led and managed the Two’s Company home decor main line from concept through production. Increased the sales of the main line by 13% year over year. Provided analytical and trend research based on sales analysis, trends, trade show research and customer/sales representative feedback to report and provide recommendations for new products. Created and implemented a standardized, consolidated item confirmation process for the product team which streamlined the communication critical of product information for our vendors and internal teams. Maintained the marketing calendar due dates to ensure product milestones and deadlines were met through careful planning and follow-through. Acted as the primary contact for vendors and developed effective and constructive solutions to challenges and obstacles in the product development according to company procedures. Worked with vendors on meeting company minimums and negotiating prices in order to make sure company profit margins were met. Worked closely with upper management in the product development process by reviewing product collections, wholesales, profit margins, product approvals, testing and by reporting any issues that may inhibit the timeline. Supported the QC and inventory management teams to secure product that met company standards. Managed, mentored and helped train three product coordinators in the product development process. Placed initial and sample order with vendors. Worked closely with inventory management and vendors to ensure order accuracy and timely delivery. Represented the Two’s Company home decor product line at trade shows and participated in new product collections at annual salesman meetings.

Westchester, Ny

Learned the product line and supported the product manager in creating a collection based on customer needs. Aided in the marketing of the product line by providing the catalog and marketing teams with important product information and details that would aid in the sales of the brand. Developed a strong rapport with cross-functional teams including the creative, inventory management, keyaccounts, customer service team and sales force to best support the needs of the product development team. Acted as the primary contact for vendors for several product lines. Worked in conjunction with the product manager to be sure all product information was accurate, on time and met the standards that were set forth. Strategically and thoughtfully negotiated pricing and minimum order quantities with overseas vendors in order to meet target costs and gross profit margins. Uploaded relevant information to the A+ and FileMaker systems. Created new item development specification sheets based on upper management and creative team visions. Worked with vendors and the creative team to ensure product samples were received on a timely basis and met the standards of the team. Acted as the information resource for the Two’s Company home decor main product line for internal departments.

Promoted to a tier 2-volume Store Manager position, managing three assistant managers and 55-75 brand representatives and stock associates. Drove dynamic marketing and sales strategies resulting in an increase in sales in 2013. Managed all recruiting, operational and visual aspects of the store with collaboration of assistant managers.

Bachelor Of Science (Bs), Business Management

Education record