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Kellie C. phone numbers
I am a driven marketing and communications professional with proven success leveraging brand and product value to create campaigns and content that position the organization as an industry leader. A valued partner to the leadership, sales, and account management teams, I provide multi-platform marketing programs and enablement tools instrumental in driving revenue. Trusted and articulate leader, I consistently deliver exceptional communications and marketing programs.Below is a quick summary of my professional highlights:Content Development-Managed >40 strategic content development projects per year, providing account managerswith actionable content.-Produced internal and external educational webinars; collaborated with featured speakers oncontent and led promotional campaigns to increase awareness.-Ghostwrote articles for Modern Healthcare and Health Leaders Media, “Data Fueling the Futureof the Healthcare Supply Chain” and “Challenges Abound Managing Margin Through SupplyChain.”Sales Enablement-Positioned the field team for success; presented monthly sourcing data, target audiencepenetration report, and strategic talking points to expand product awareness with clients.-Instrumental leader who led product launch and go to market strategies for the Value AnalysisTool; optimized user awareness and adoption through sales and account managementenablement. The most downloaded organizational resource.-Oversaw the high profit/high-risk pharmacy portfolio, developed sales enablement tools,infographics, and videos that supported the Account Managers in driving market and contractpenetration.PR/Crisis Management-Aligned messaging with Domino’s Pizza PR Leaders during the brand crisis that capturednational attention (2009).-Designed and led the crisis communication content and strategy during the H1N1 Influenzaoutbreak (2009).Community Outreach-Centered on cultural diversity, rebranded the website and hosted monthly on-air TV and radiointerviews to be more inclusive of the local Hispanic and Hmong populations.-Introduced social media and an integrated marketing plan across the agency and with localgovernment partners.-As the first Physician Liaison, designed the marketing rebranding and awareness campaign forCatawba Home Health.
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Senior Marketing ManagerMarcal PaperUnited States -
Senior Marketing Communications Manager, Brand ManagementOwens & Minor Nov 2023 - PresentAs Senior Marketing Communications Manager, I led a team of 8 managers to drive strategic Go-to-Market initiatives, content development, and multi-platform campaigns, significantly improving engagement and operational efficiency. I've helped to launch proprietary products including supporting product managers and optimized sales enablement processes for market success. In implementing Monday.com, I helped to drive project management and introduced data-driven strategies to boost campaign ROI. I advised on major projects like a Disney collaboration and the Pardot-Salesforce integration, transforming marketing strategies with automation to increase effectiveness. I have provided strategic support for major conferences by creating detailed playbooks and enhancing in-booth experiences to elevate brand representation. -
Manager, Global Products Branding And Marketing CommunicationsOwens & Minor Feb 2021 - Nov 2023Supporting the HALYARD brand of facial protection and sterilization portfolios, I led the development and execution of integrated multi-channel B2B marketing campaigns. I directed brand loyalty initiatives and customized commercial resources to align with customer journey stages and personas, resulting in increased market penetration and engagement. I championed process improvements in lead management and campaign attribution, streamlining the integration of conference leads into Salesforce, which previously relied on manual spreadsheets. Additionally, I led cross-functional teams to refine copy approval processes, ensuring compliance with legal and regulatory standards.I managed complex global project deliverables to enhance brand consistency and oversaw value proposition development, brand name ideation, and Go-to-Market strategies for new product launches. My customer research efforts informed market positioning strategies and content development. I optimized marketing operations by mapping out workflows, identifying inefficiencies, and redefining processes for both immediate and long-term improvements.After being recommended by leadership, I obtained my OMPower certification for continuous improvement after spearheading process enhancements tied to Salesforce leads. In preparation for a wave of new products added to our portfolio, I collaborated with product managers to define activation strategies, led promotional initiatives, and facilitated comprehensive sales training to empower the sales team. By analyzing our brand’s unique market position and leveraging customer insights, I developed tailored marketing plans that addressed customer concerns and differentiated us from competitors. Additionally, I authored and managed diverse content—including articles, social media posts, email campaigns, and thought leadership pieces—to enhance in-house capabilities and reduce dependency on third-party agencies. -
Solutions Marketing Manager (Product Marketing Manager)Premier Inc. Feb 2017 - Oct 2020Charlotte, North Carolina AreaIn this role with Premier, I optimally position 3 priority business units: technology, consulting, and supply chain within the market by creating innovative go-to-market strategies, thought leadership, and sales enablement tools. My focus is on gathering, leveraging, and integrating competitiveintelligence to generate content and message strategies that engage with the target audience and directly contribute to lead conversion rates. My goal is to present a seamless internal and external product experience by partnering extensively with our Digital, Creative Design, Salesforce, and PRteams. -
Contract Launch Manager (Marketing Project Manager)Premier, Inc. Jul 2011 - Feb 2017Charlotte, NcWhile in this position, I led a team of 5 marketing and content development professionals responsiblefor researching and creating educational marketing collateral, including infographics and video.Working across 9 services lines, I identified opportunities to expand product knowledge andawareness for internal field and account reps and external supply chain, clinicians, and hospitaldecision-makers. -
Marketing And Admissions Director Of Brian Center Viewmont Health And Rehabilitation CenterSava Senior Care Feb 2011 - Jul 2011Hickory, NcA client-facing role where I was responsible for representing the brand and services to hospitalleaders and patients. I cultivated relationships with physicians and medical administration to position the center as a premier resource while also advocating for patients and their families. -
Public Information OfficerCatawba County Public Health Oct 2008 - Jan 2011Hickory, NcI was an instrumental PR, marketing, and communications leader during a period of change,development, and significant public health crisis’. In this role, I was accountable for marketing across the 16 departments of Public Health while working with external counterparts, including school systems, emergency services, and the county’s 2 hospitals. A key component of my role was integrating and revitalizing marketing outreach strategies utilizing social media, TV, and radio. -
Public Health Preparedness CoordinatorCaldwell County Health Department Nov 2007 - Sep 2008Lenoir, NcA proactive and forward-thinking position, I was responsible for developing or revising communication plans and public health preparedness manuals to respond to pandemics and medical supply chain shortages. I facilitated emergency response preparedness presentations for community members, businesses, and agencies. I also managed the training and equipment budget.
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Program Assistant And Conference CoordinatorPost Buckley Schuh & Jernigan Inc (Pbs&J) Jun 2006 - Oct 2007I partnered with agency project managers to administer emergency management contracts with FEMA, MEMA, and State Agencies. Post-Katrina, I led a team of 10 employees assigned to the $281M Mississippi Alternative Housing Project. I also guided community marketing activities and represented the agency at local and national conferences to promote brand awareness.
Kellie C. Skills
Kellie C. Education Details
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Integrated Marketing Communications -
Corporate Public Relations, Marketing
Frequently Asked Questions about Kellie C.
What company does Kellie C. work for?
Kellie C. works for Marcal Paper
What is Kellie C.'s role at the current company?
Kellie C.'s current role is Senior Marketing Manager.
What is Kellie C.'s email address?
Kellie C.'s email address is co****@****ail.com
What is Kellie C.'s direct phone number?
Kellie C.'s direct phone number is +170442*****
What schools did Kellie C. attend?
Kellie C. attended West Virginia University, Appalachian State University.
What skills is Kellie C. known for?
Kellie C. has skills like Marketing, Public Speaking, Press Releases, Community Outreach, Proposal Writing, Leadership, Emergency Management, Crisis Communications, Marketing Strategy, Event Planning, Event Management, Public Health.
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Kellie Adkins, M.S., C-IAYT
Business + Wellness Coach For Rebellious Women | Wellness Business Consultant | Founder: Wisdom Method School Of Yoga | C-IaytGreater Orlando -
1regions.com
2 +120526XXXXX
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Kellie Klein, PA-C
Physician Assistant With Active California Pa License, Recent Relocation To The Greater Los Angeles Area.Pasadena, Ca
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