Kellie Morton Email and Phone Number
➥ I am a resourceful, creative, and focused professional with a seasoned brand marketing background, a history of delivering highly differentiated event experiences, and a talent for aligning teams around common goals. I combine over 2 decades’ experience providing marketing leadership, event oversight, and strategic direction for multiple high-profile organizations; managing high-ROI marketing campaigns and events that drive significant and sustainable business growth; leading a suite of initiatives to enhance the reach and impact of customer outreach efforts; and carefully shaping the processes and policies that sustain an efficient, productive, and highly competitive organization.➥ I am an agile thinker who is highly adaptable and quick on her feet. In today’s rapidly evolving event marketing space, what worked yesterday may not work tomorrow. I have the experience and the dexterity to stay one step ahead of change, shift gears when the context calls for it, respond effectively to evolving industry trends, and drive my organization to success.➥ I have the communication skills to clearly articulate my vision, persuade people to take action, and get the ball rolling in the right direction. Whether I’m sending out emails, communicating with a partner, negotiating with a vendor, or anything in between; I communicate quickly, accurately, and effectively.➥ I am a supportive team leader with a strong ability to take charge of projects, train and empower others, and motivate those around me to do their best work. I believe a leader’s primary duty is to cultivate, professionally develop, and grow confidence in her team. I have the ability, expertise, and coaching skills to drive my team to success.
Verizon
View- Website:
- verizon.com
- Employees:
- 151940
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Experiential Marketing Senior ManagerVerizon Jan 2024 - PresentBoston, Massachusetts, United States
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Community Engagement ManagerT-Mobile Mar 2019 - PresentAs Community Events Manager, I am accountable for overseeing customer outreach and event management operations – including concept design, planning, logistics, budgeting, venue selection, vendor management, and post-event assessments – with the goal of building brand awareness and generating sales opportunities.To carry out my mandate, I manage annual calendars for mobile experiential events (encompassing 5 trucks with dedicated sales teams) to deliver daily mobile showroom experiences.Some of my key contributions include:➥ Built productive relationships with internal/external partners to plan and execute memorable mobile events on a $500K+ budget in support of T-Mobile's brand, business goals, and communication objectives across the East Coast region.➥ Research, identify, and negotiate with venues to secure optimal pricing and high-potential placements.➥ Develop and implement mobile store activations and sponsorship opportunities.➥ Establish and track event metrics to benchmark performance vs. plan.➥ Manage all mobile showroom related contracts and licensing efforts.➥ Provide leadership and oversight for mobile showroom staff; collaborate to provide highly differentiated customer experiences.➥ Negotiate community/business partnerships to implement the mobile showroom concept and drive referral revenue.➥ Designed integrated protocols and procedures to expand, mature, and successfully scale the mobile showroom concept.➥ Partnered with Marketing and regional leads to champion and evangelize the concept. Successfully broadened the scope to include locations that supported unserved markets. -
Marketing SpecialistT-Mobile Jun 2012 - Mar 2022MassachusettsAs Marketing Specialist, I was tasked with implementing a suite of enterprise-level marketing campaigns, promotions, and brand initiatives (including radio advertisements, billboards, and sponsorships) that effectively communicate the brand’s unique value proposition. I upheld established brand standards (tone, voice, style, values) in all marketing initiatives.Here are some of the ways I’ve made positive contributions to business growth:➥ Developed marketing materials, content, community partnerships, and media tactics to build brand awareness.➥ Partnered with District Managers to address and stabilize underperforming locations.➥ Maintained and strengthened relationships with MLB Red Sox managers.➥ Partnered with the MLB Marketing and PR Group to co-develop events that promoted both organizations.➥ Implemented targeted brand messaging through both local and regional specialized marketing channels to reach a broad audience.➥ Audited T-Mobile stores to ensure correct signage and brand messaging.➥ Participated in multiple enterprise-level projects to resolve complex brand challenges.➥ Led venue negotiations to secure competitive terms and pricing.➥ Negotiated with The Big E, the world's only multi-state fair, to maintain the same rate for 10+ years.
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Executive Assistant To The Vp/GmT-Mobile Mar 2011 - Jun 2012Selected Responsibilities -Plan and schedule calendar activities, both internal and external meetings, 1:1’s, staff/team meetings, etc. Monitor effective use of VP/GM time-Coordinate cost effective travel arrangements-Ownership of progress against open items/required actions and ensure follow up actions are completed on time with high quality -Manage awards and employee recognition processes, ordering and managing awards to ensure deadlines are met if needed and achievements are recognized-Provide appropriate back-up support to the Operations Manager-Coordinate logistics for all district events, morale events and team off-sites-Support the GM’s key business processes around revenue, customer and partner experience, scorecard achievement, people management, morale, integration with other units within the company and other critical business objectives
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Baseball OperationsBoston Red Sox Dec 2008 - Dec 2010I joined the Boston Red Sox in 2008, where I coordinated complex travel arrangements (including transportation, flight, and lodging) for team members and vendors. I maintained the annual operating budget for the Baseball Operations Department and compiled periodic expense reports for the team manager and traveling secretary.Some of my key contributions include:➥ Established, managed, and maintained databases of player contract and salary information.➥ Ensured a high degree of confidentiality and discretion with sensitive data.➥ Collaborated with players and baseball operations staff to coordinate travel (including for families and support staff) and manage team charters.➥ Chartered flights and produced itineraries, alias lists, rooming lists, and flight manifests for the team, family, and vendors.➥ Coordinated transportation to and from venues for players, families, and support teams.➥ Monitored player transactions and ensured compliance with players’ union basic agreements➥ Tracked MLB player injury data.➥ Uploaded information into the Carmine platform to generate daily reports.➥ Cultivated trust-based relationships with players and their families to provide a holistic support experience. -
Event ManagerNew England Patriots Jun 1999 - Nov 2008I joined the New England Patriots in 1999, where I Ensured team brand guidelines were always met. Partnered with corporate sponsors to confirm contractual obligations were met by the team and that deadlines were met by the Corporate Sponsors. Budget management including pricing strategies and cost optimization. I also led a 6-member team to manage special event operations and related activities of event coordinators and assistants. I cultivated strategic relationships with hotel catering directors, décor vendors, design and print vendors, audio/visual vendors, and entertainment vendors to meet events’ logistical needs.Some of my contributions include:➥ Coordinated distinctive events including a Disney movie production, professional paintball tournament, national commercial shoots, and American Idol tryouts.➥ Orchestrated a red-carpet celebrity event for the Grand Opening of the CBS Scene restaurant (televised nationally on Entertainment Tonight and WBZ).➥ Established guidelines, protocols, and pricing for events at Gillette Stadium and the new Patriot Place lifestyle center.➥ Managed the logistical and operational aspects of a 2-month Disney movie production.➥ Coordinated Season 5 American Idol tryouts with 5K+ participants.➥ Coordinated charitable foundation events including a golf tournament and kickoff gala. ➥ Hosted parties and events for the Super Bowl XXXVII in Houston (including a reception for 1.5K attendees in the NASA Space Center). -
ProgrammingEspn 1997 - 1998
Kellie Morton Education Details
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Sports Management
Frequently Asked Questions about Kellie Morton
What company does Kellie Morton work for?
Kellie Morton works for Verizon
What is Kellie Morton's role at the current company?
Kellie Morton's current role is Brand Management | Project Management | Marketing & Advertising Professional Sports | Event Planning & Management.
What schools did Kellie Morton attend?
Kellie Morton attended University Of Massachusetts Amherst.
Who are Kellie Morton's colleagues?
Kellie Morton's colleagues are Blaine R, Ben Deppe, Christopher Davis, Chris S., Sam Ren, Diane Buttaro, Cliff Lent.
Not the Kellie Morton you were looking for?
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Kellie Morton
Loveland, Oh5milacron.com, ge.com, cinci.rr.com, worldpay.com, corespecialty.com6 +151347XXXXX
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Kellie Morton
Jacksonville, Nc1yahoo.com -
Kellie Diaz
Santa Rosa, Ca5olivegarden.com, aol.com, gmail.com, usbank.com, usbank.com -
2irisradiology.com, houstonmri.com
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