Kelli Ferrone Email & Phone Number

Los Angeles, CA

• Three Day Rule is a national matchmaking company, funded by Match/IAC, featured in WSJ, NPR, Los Angeles Times, Marie Claire, with 45 employees and $4M in annual revenue
• Hired as employee #3 to own strategy and execution for all of TDR’s consumer and brand marketing events and email marketing
• Planned and executed over 250 events across the country with a limited budget, for over 10,000 singles with high HHI ranging from 500-person yacht club parties to branded scotch tastings and intimate day sails. Event.
• Coordinated annual retreats for 50+ people, handling all details including flights, transportation, lodging, meals, entertainment, scheduling and itineraries.
• Signed more than 100 paid sponsors and executed their brand vision successfully while staying in budget, including a $2M ad buy with Match.com for a series of Revlon-sponsored beauty events.
• Executed new city launches and was on the ground for all sponsored events across the country.

Greater Los Angeles Area

• Thrillist is a 600-million-dollar lifestyle website geared towards making men’s lives better.
• Planned and executed branded consumer events for the 500K Thrillist Los Angeles mailing list ranging from cocktail crawls to pool parties.
• Worked within sponsorship budget and guidelines to give the brand and consumer the best experience possible.
• Closed partnerships with local businesses to offer subscribers deals on dining and activities.

Greater Los Angeles Area

• The Grace List was a private social club consisting of curated, weekly member events for a high net worth target audience.
• Planned and executed one event per week in Los Angeles for club members, ranging from art gallery cocktail making parties and themed holiday events to sushi making dinners and splatter painting parties.
• Developed and maintained strong relationships with hotels, bars, restaurants and alcohol companies to garner optimum event deals, increase attendees and gain product sponsorship.
• Interviewed potential new members, maintained strong member relationships.
• Hired vendors, wrote event copy, designed email marketing, promoted events, press outreach.
• Oversaw all West Coast events and operations and launched 2 new markets.

• Participated in the production of 4 Fox series and 10 Fox pilots, including Prison Break.
• Direct collaboration with writers in scripted development.
• Participated in in-house casting and below-the-line hiring.
• Coordinated the premiere parties for Prison Break, Tru Calling, and other Fox shows.
• IMDB: www.imdb.com/name/nm1545460

Ba, International Business And Spanish Double Major

Activities and Societies: Kappa Kappa Gamma Universidad de Belgrano, Buenos Aires, Argentina

Pepperdine Exchange Program, International Business