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At GoCar, strategic brand management and digital content planning form the core of my daily mission. Over 7 years of dedicated experience have honed my ability to craft data-driven narratives that resonate with audiences, driving KPIs and optimising performance. As part of a vibrant team, I also contribute to acquisition activities and user experience projects, ensuring a seamless digital journey for our members. A key achievement of mine has been my role in the implementation of GoCar’s loyalty programme ‘GoRewards’. We are also one of the first car sharing operators globally to implement such a scheme which boosts retention efforts.My experience extends to one of my passions: football - as a Social Media Contributor and Graphic Designer for Shamrock Rovers F.C., where creativity meets real-time engagement. As part of a talented team, we drive marketing activities and harness the power of social media to captivate fans and amplify our brand's presence on match-days and beyond. This dual expertise in high-impact digital marketing and live visual storytelling is a testament to my success in connecting with diverse audiences across multiple platforms.
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Marketing ExecutiveKia IrelandDublin, Ie -
Digital & Content ManagerGocar Ireland Dec 2018 - PresentNorthwood, Dublin- Spearheading the creation and execution of a data-driven, customer-centric brand strategy to optimise brand performance and achieve KPIs- Developing high-quality digital content for social media, blogs, seasonal campaigns, paid ads, email, push messages and brand collateral.- Acting as the main point of contact for digital, social media, and marketing activities within the GoCar team- Supporting the Head of Marketing with acquisition activities, content-driven campaigns, and ad hoc projects- Working with app and website developers on projects to maintain and improve user experience (UX)- Oversees subscriber email and social media communications, including the use of email service providers- Managing a marketing calendar with promotional campaigns to boost brand awareness and engagement- Collaborating with external brands to enhance brand awareness by building mutually beneficial partnerships- Provided digital support for customers with in-app and website issues in consultation with developers & successfully migrated support channels to Customer Support- Coordinating with remote colleagues in Europe on integration, communications & reporting projects- Implemented and report on Net Promoter Score (NPS) for GoCar- Working with internal & external stakeholders to implement key growth projects- Liaising with creative agencies to drive lead generation and increase brand awareness via BTL & ATL campaigns -
Social Media Contributor & Graphic DesignerShamrock Rovers F.C. Mar 2016 - Present- Managing Social Media platforms such as Twitter, Facebook & Instagram on match days to keep supporters and sports professionals up to date on events in-game- Responsible for designing match day graphics & other promotional content for the club for use on social media & website- Working as part of the Rovers Media Team to drive marketing activity -
Digital Marketing Assistant (Internship)Cae Parc Aviation May 2018 - Dec 2018County Dublin, Ireland- Liaising with recruiters and Head of Sales & Marketing to understand the needs of the client and converting the knowledge gained into meaningful and high quality, bespoke content.- Creating written, imagery and video content for social media platforms to advertise current pilot job openings.- Assisting recruiters with client roles’ terms and conditions before job posts go live.- Assisting recruiters with documentation management and verification.- Providing cover for reception, when needed. -
Digital Marketing InternSkytango Jan 2017 - Dec 2017County Dublin, IrelandStartup environment with responsibility for and gaining experience of web content writing, inbound marketing, online PR, social media management, mailing list building, newsletters, affiliate and partnerships programs, influencer marketing, customer onboarding including customer support.Assisting co- founders and Marketing Manager with marketing activities and presentation design to pitch to investors or when partner-building.
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Customer Support SpecialistPaddy Power Betfair May 2016 - Jan 2017Power Tower, Clonskeagh, DublinProviding support and assistance for all online customers, across phone, chat, email and social media, striving to maintain an unbeatable level of care in each contact. -
Sales AdvisorMarks And Spencer Dec 2015 - Jan 2016Mary Street, Dublin, Ireland -
Bar StaffCompass Group Jan 2015 - 2016Aviva Stadium, Dublin -
Facilities Team MemberDublin Airport Authority (Daa) Oct 2010 - Oct 2014
Stephen Kelly Skills
Stephen Kelly Education Details
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Research & Strategy -
(Hons) In Technology Management -
St. Davids Cbs
Frequently Asked Questions about Stephen Kelly
What company does Stephen Kelly work for?
Stephen Kelly works for Kia Ireland
What is Stephen Kelly's role at the current company?
Stephen Kelly's current role is Marketing Executive.
What is Stephen Kelly's email address?
Stephen Kelly's email address is st****@****cer.com
What is Stephen Kelly's direct phone number?
Stephen Kelly's direct phone number is +3538581*****
What schools did Stephen Kelly attend?
Stephen Kelly attended Digital Marketing Institute, National College Of Ireland, St. Davids Cbs.
What skills is Stephen Kelly known for?
Stephen Kelly has skills like Customer Service, Teamwork, Project Planning, Retail, Event Management, Social Media, Radio Broadcasting, Radio Production, Photoshop, Microsoft Office, Adobe Audition, Operations Management.
Not the Stephen Kelly you were looking for?
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3emergencyfreight.com, globalavx.com, ivycapital.io
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Stephen Kelly
Ireland -
Stephen Kelly
People Focussed Operations Leader With 18 Years Experience In Market Research And Saas. Experienced In Growing Teams And Supporting Revenue Growth Whilst Driving Impact Through Innovation And Improving Profitability.Ireland5kantarworldpanel.com, gmail.com, qualtrics.com, qualtrics.com, npd.com -
1aib.ie
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Stephen Kelly
County Kildare, Ireland2ie.ibm.com, global.ntt
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