With over 15 years in marketing, communications, and brand development, I’ve had the privilege of building strong, insight-driven brands that align with business goals and truly resonate with consumers. As the Chief Marketing Officer at Care+Wear, I lead a passionate team across marketing, communications, brand strategy, social media, and insights, helping to drive innovation in healthwear.Before joining Care+Wear, I was VP of Brand Marketing and Communications at Thirty Madison, where I led the rebrand of both Thirty Madison and the women’s health giant, Nurx. Prior to that, I served as SVP, Head of Marketing at Tempest, a peer recovery platform, where I built a high-performing team and developed strategies that empowered millions to rethink their relationship with alcohol.My career has also taken me through leadership roles creating meaningful brand experiences for DIRECTV, Accenture, Cigna, Microsoft, and adidas. I enjoy advising startups like Boulder Care, RMH Compass, and Habitual, and I’m an active member of the Junior League Montclair-Newark, working on programs that empower the community and drive advocacy efforts.