Partnered with the Creative Director to develop seasonal concept and design direction for Womens, Sport, Girls, Baby and Accessory divisions through color, print & pattern, fabric, trim and silhouette.Designed and developed seasonal Fashion Accessory collection (including hats, scarves and novelty pieces) that met customer needs across various channels and supported divisional growth strategies.Served as liaison between design, cross-functional teams and licensed distribution channels to ensure brand cohesion, relevance and timliness.Collaborated with Creative Services team on Key Look selections, photo shoot prep, and marketing collateral.Worked with textile team to pitch print colorways and yarn dye artwork to align with seasonal concept.Directed team responsible for operational processes across all divisions - via design development support, FlexPLM training, workflow and resource allocation and calendar adherence.

Developed and presented conceptual overviews to all departments as inspiration and point of reference for the season - showcasing key silhouettes, print & pattern, color and themes.Consistently provided multiple avenues of inspiration to designers via print & pattern, embellishment & trim, fabric, color story and graphic direction.Forecasted and analyzed seasonal runway shows, street style and online media venues to highlight the most relevant trends and brand opportunities.

Managed all Los Angeles based production and staff, including technical designer and patternmaker.Sourced and negotiated international and domestic fabric and trim purchases.Placed cut and sew goods with domestic factories and oversaw quality control and inspection from the sampling stage through production.

Responsible for all aspects of line development including eight deliveries per year including seasonal kidswear/menswear pieces for the flagship store. Worked closely with internal teams to maintain strong consistent collections and brand identity through graphics, trim and print development.