Kelly Baird Email & Phone Number

Denver, Colorado, United States

bQuest is a digital platform that offers heart-centered help for individuals and families navigating the journey of life and loss by connecting them with resources and professional services that assist with the realities of caregiving.

Denver, Colorado, United States

POV Sports Marketing is dedicated to helping brands and properties optimize their sports marketing solutions. With more than 25 years of experience on the team/property side of the negotiation, our "point of view" will give you an advantage in designing, planning and executing an effective sports marketing strategy. We have worked with hundreds of Fortune 1000 brands (B2B and B2C) on designing innovative sports solutions in the NFL, NBA, MLB, NHL, College Sports, WNBA, MiLB, Tennis, Golf and family shows.

Denver, Colorado, United States

Responsible for developing the partnership strategy, executing on that strategy, and supporting the management of partners.

Denver, Colorado, United States

Supporting organizations, brands, and people across diverse industries to be the best versions of themselves by providing strategic marketing solutions and collaborative partnerships to bring about change for the greater good.

Longmont, Colorado, United States

Responsible for developing the brand and marketing strategic roadmap and ongoing execution oversight for Haystack Mountain Creamery (a Stage Fund portfolio company). Support the CEO in producing high growth and efficient scalability across sales and marketing.

Greater Denver Area

Responsible for developing, directed and overseeing the marketing strategies for the 2020 Colorado Classic race. Strategic oversight and execution of major partnerships for the Colorado Classic.

Littleton, Colorado

I began my career with Tigris Sponsorship & Marketing in 2006 (see below) until I took an opportunity in Cape Town, South Africa, in 2011, to take on a new challenge as a Senior Program Manager for Grassroot Soccer (GRS), an organization advocating for social and economic change and HIV prevention through wellness education. In 2014, I returned to Tigris as a senior member of the team. I was charged with directing tigris’ strategic and operational development, as well as overseeing day-to-day processes and resource alignment as it relates to staff and workload management. Additionally, I was involved in developing strategy, activation concepts and execution plans across tigris’ major clients.Tigris is a sponsorship and marketing agency based in Littleton, Colorado. As an organization, we have earned our sponsorship stripes through years of experience in the field, providing our expertise to clients wherever needed. We negotiate partnerships. We manage existing sponsorships. We discover new opportunities. We activate partnerships. We provide the tools that instill a sense of accountability and advocacy for sponsorship across all levels of an organization. Our clients pay us for our work, but they retain us because we become a highly effective and reliable extension of their team. The Tigris team has extensive real-world sponsorship experience and has worked for a host of prestigious clients, including KeyBank, CenturyLink, Ricoh, CDW, Phillips 66, Mayo Clinic Sports Medicine, Xcel Energy, Vail Resorts, Western Union, Chick-fil-A, TIAA Bank, National Western Center, and Red Robin, among others. While representing our clients, we have also sat across the table from a number of premier brands and organizations, including PepsiCo, Audi, Anheuser-Busch, Coca-Cola, Diageo, Moet-Hennessy, the Olympics, World Cup Soccer, Wimbledon, major college bowl games, NASCAR, and teams from all of the U.S. major professional leagues.

Cape Town, Sa

At GRS, I was charged with creating a vision and plan for the execution of community-based intervention across five South African sites and reaching 45,000 youth. I supervised a team of staff and volunteers while managing multiple private public partnerships with funders such as USAID, Nike Inc., Comic Relief, MAC AIDS Fund, etc. I worked closely with community stakeholders including government officials, schools, local leaders and private sector donors to optimize the prevention, treatment and psychological support of HIV. I was also highly involved with GRS’ communications strategy, resource allocation, business development, research assessments, program implementation and developing operational efficiencies.

Littleton, Colorado

I started my sponsorship career, post-college, with Tigris Sponsorship and Marketing in 2006 as employee number 2. I was involved in Tigris's growth from the ground up and involved in every facet of the business over the years. From Account Coordinator to Account Manager, I developed and managed strategic client accounts and efforts specializing in business case development, point of view recommendations, opportunity analysis, market research, ROI and project management. Key Accomplishments:Provided operational and sponsorship client management for multiple clients such as KeyBank, Colfax Marathon, Independence Bowl, Denver Public Schools, and Vail Resorts including branding strategies, data driven point of views, market research support and activation fulfillment.Created and managed a multi-million-dollar annual sponsorship budget through monthly, quarterly and annual forecasts and developed an inventory tracking system to manage all sponsorships and funding sources. Executed all aspects of sponsorship strategies for a 24 district-wide (12 States) three-year sponsorship/branding strategy for KeyBank.Provided operational support across Tigris.