Kelly Beres Email & Phone Number

Los Angeles, California, United States

Los Angeles, California, United States

Responsible for integrated ad sales (print, digital, & social) across the entire Hearst portfolio of 29 iconic brands in Southern CA. Generating revenue and building custom content programs for clients in the Food, Beverage, Wine/Spirits, CPG, Pharma, Toy, and Pet categories.

Los Angeles Metropolitan Area

Represented key brands in the Hearst Lifestyle Group including Good Housekeeping, Woman's Day, Country Living, and Prevention driving revenue in print, digital and social. Territory included managing integrated sales for a wide array of clients from the Food/Beverage, CPG, Home, Beauty, Pet and Pharma categories across CA, the Pacific NW, Arizona, Utah and.

Los Angeles, California, United States

Managed ad sales for Good Housekeeping and the Good Housekeeping Seal across southern CA, Arizona and Utah. More than doubled territory sales in 2 years going from $2.0M to $4.8M. Exceed goal by 140% of budget in 2012 finishing #1 in share of market. Consistently met sales goals leading to a promotion with expansion of territory and additional brand.

Greater Los Angeles Area

Sold integrated solutions-based programs driving ad revenue for Fortune, Fortune Small Business, Business 2.0, and Money magazines, plus Fortune Conferences and CNNMoney.com. Key accounts included: Hyundai, KIA, Singapore Airlines, Sony, Hilton and UPS. Developed first to market custom integrated print, digital and event opportunity for Lexus.

Greater New York City Area & Los Angeles

Managed sales of Business 2.0 Magazine for key accounts within the Auto, Tech, Travel and Finance categories first in the NY territory then transferred to the LA office in April 2003 to cover the same categories in the southwest. Successfully broke 3 new six-figure accounts within the first 6 months while increasing investments from other key accounts..

Greater New York City Area

Managed advertising sales staff and revenue for the eastern half of the U.S. Involved in the development of territory budgets, compensation plans, sales incentive programs, new business pitches and target account allocation. Achieved 155% of budget in 2000. Awarded Rookie of the Year.

Greater New York City Area

Determined strategy and identified, recommended, and executed media planning and buying for international and domestic campaigns for the IBM account. Awarded Mediaweek Plan of the Year "BestUse of New Media" for IBM OS/2 Warp campaign.