Kelly F. Email & Phone Number

Draper, UT, US

Provo, Utah, United States

• Implemented a comprehensive contract management tracking system overseeing the scope, costs, and timelines of over 150 annual marketing and creative services contracts.
• Produced more than 95 "Marketing Day" shoots, concurrently managing multiple marketing stations. These included crafting conceptual key art/gallery photography, short and long-form conceptual video promotions, and.
• Managed an annual marketing budget exceeding $12M, spanning three distinct divisions: creative services, marketing strategy, and video promotions.
• Collaborated closely with Marketing and Creative Managers to establish pivotal strategic goals and budgets for each show's marketing campaign.
• Nimble in successfully navigating the evolving landscape of Covid-19 pandemic regulations while ensuring safe and successful shoot execution.

Provo, Utah Area

• Managed the internal project management system utilizing sprint/agile methodologies.
• Supervised the annual execution of 1500+ photography, design, and video projects.
• Drove the strategic marketing campaign road-maps for 75+ television seasons/specials
• Lead daily stand-ups and weekly marketing brainstorm and strategy meetings
• Hub between creative services, strategic marketing teams, and stakeholders

Greater Salt Lake City Area

• Key strategic marketing partner as Modere launched in 7 global markets in 12 languages
• Effectively established a global system to request, track and report creative/brand projects
• Expertly handled the execution of more than 900 creative projects of varying complexities
• Planned, produced, and localized consumer product photography, lifestyle photography, and videos for Modere’s weekly, monthly, and quarterly marketing and sales initiatives

Los Angeles, CA (&) Salt Lake City, UT

• Controlled spending for an annual departmental budget exceeding $2M.
• Supervised the completion of over 600 creative and marketing projects for internal clients.
• Collaborated effectively with cross-functional teams to successfully introduce more than 30 new products across Morinda's extensive global presence of 70 markets.
• Coordinated all creative components for 4-6 annual events, ranging from 50 to 4000+ attendees
• Directed effective localization of sales and marketing materials into more than 17 languages.

Provo, UT

• Controlled spending for an annual $2M+ department budget
• Managed the delivery of over 600 creative and marketing projects for internal clients
• Successfully partnered with cross-functional teams to launch 30+ new products across Morinda’s 70 global markets
• Coordinated all creative pieces for 4-6 annual events (with 50 to 4000+ attendees)
• Oversaw the localization of print & video sales/marketing pieces into 17+ languages
• Introduced an internal creative brief system and refined Morinda’s creative process

Malibu, CA

• Managed the development of licensed toys, arts and crafts
• Ensured Nickelodeon, Care Bears, Pokémon, and Marvel brand identities were followed
• Facilitated communication between our creative team, vendors, factories, and suppliers
• Developed a detailed, systematized database to accurately track multiple projects

Los Angeles, CA

• Tracked the production and delivery schedules of 10-20 Shows/DVDs each month
• Responsible for all quality control checks and compliance/legal reviews
• Acquired media assets and obtained licensing rights of archival footage and music
• Oversaw digital delivery of content to clients, broadcasters, and DVD vendors

Sandy, UT

• Wrote, produced, and edited 100+ fun, educational videos for K-2nd grade students
• Streamlined the video department from 7 “one-man-band” teams to a cohesive group
• Managed video department production schedules, project flow, and media tracking

Provo, Utah Area

• Researched story
• Developed the script
• Pitched the idea and secured financing
• Found/managed locations
• Made travel arrangements for cast and crew
• Performed interviews

B.A., Media Arts And Communications

Project Management