Making magic happen. Founder / creator, executive producer, creative director. Seismic Dance Event is a boutique house & techno music festival curated for the underground dance music ethusiast.

RealMusic Events is the premier provider of electronic dance music club shows, concerts & festivals in Austin, TX.

Festival Fashion & Edgy Streetwear for ALL

Management, performance, & costume design

Manager of Account Management workgroup focused towards training & mentoring on product, methodology, processes, analysis & insights generation while closely monitoring client health for an industry-leading marketing attribution product & service.

- Managed the onboarding & implementation of new clients for cross-channel, multi-touchpoint attribution reporting- Oversaw tagging implementation, data collection & troubleshooting while also integrating data sources and setting reporting requirements- Day-to-day contact and business relationship manager governing all deliverables and requests- Performed thorough analysis of attribution reporting to identify and communicate insights to clients tailored towards their marketing objectives, strategies, & KPIs- Provided recommendations & optimizations for in-flight campaigns as well as planning insights- Assisted in sales support through the consultation of project scoping, product demos, & defining data collection/reporting requirements

- Planned/implemented branding & direct response focused cross-channel campaigns (display/video/mobile/sem/social/co-reg/job postings)- Trafficked creative, created action tags & media codes through Atlas (3rd part ad-server) for campaign tracking- Routine reporting to monitor and optimize campaigns for pacing and efficiency through analysis of various success metrics- Extensive experience in campaign troubleshooting, data analysis, and optimization- Managerial role as primary lead for hiring & supervising interns

- Lead generation: identified & contacted potential brands for digital ad sales based on market demographics- Worked extensively with Salesforce.com, a CRM tool, & Ad Database to identify prospects through the evaluation of brand spending & relevant planning criteria- Consistently analyzed competitive websites within the Music, Movies, Gaming, Youth, and Lifestyle verticals to monitor brand spending- Assistant to Account Manager: generated reports on ad performance regarding impressions, CPC, CTR, etc.

- Performed market research, marketing, corporate web site expansion, and content creation for a firm that publishes & publicizes books in various genres- Obtained solid industry experience in the fields of interactive marketing as well as public relations- Developed & executed social media campaigns involving use of Facebook, Twitter, Blogger, YouTube, and more- Began as a marketing intern & shadowed publicists, then progressed to social media specialist/brand ambassador for Chicken Soup for the Soul

- Administrative work and supervision of entire office; scheduling, accounting, invoicing & transaction journals, multi-line phone use, interaction with clients, various projects.- Editing psych evaluations and office documents.- Administering & scoring psychological testing/neurotherapy.- Head of training and interviewing of applicants.

- Managed discovery calendar & discovery shell creation- Service processing project leader; assisted staff attorneys & office manager with various special projects and staff hiring.- Other duties included, but not limited to, the preparation of motions, data entry, mail & fax intake, filing, creating and editing spreadsheets, proof-reading & editing; critical thinking & problem solving.

- Marketing company that generates customers for a family park. - Job duties included working with demographics to narrow down lead generations; outbound calls with selected leads; appointment setting; and confirmations.