For the past 20 years, we have helped businesses create their brand presence and achieve their marketing and business goals. Our process is designed to empower your brand and outfit your business with the marketing tools needed to succeed

Lead all marketing and communications efforts including social media, blogs, branding, website strategy, CRM, SEO, SEM, PR, lead gen, and other activities on both strategic and tactical execution levels.Engage2Excel’s veteran recruitment experts, science-based methodology and industry-leading technology platform work as an extension of your team in reducing your time-to-hire for the best qualified candidates. Whether it’s one hire or 300, we help you quickly achieve your recruitment objectives with the highest hiring manager satisfaction ratings in the industry.Our flexible recruitment solutions enable you to increase engagement throughout your sourcing, selection, hiring, preboarding and onboarding experience to deliver employees who care more, work smarter and stay longer.

Medicat, a national leader in EMR innovation, is the first college-health focused EMR to achieve CCHIT 2011 certification and the first fully integrated, single database total solution moving EMR "Beyond the Chart" toward its potential as a true Patient Healthcare Management System. Medicat provides over 150 national clients with the very best in EMR technology and unsurpassed client support services.

Lead digital and offline marketing strategic planning for dermatology brands Differin, Epiduo, Tri-Luma and Pliaglis.Generated demand creation for pharmaceutical brands through awareness strategies including search engine optimization, pay-per-click campaigns, display and social media programsFostered brand loyalty and retention via award-winning eCRM platforms such as new customer development programs, cadenced e-communications and re-engagement/win-back programsDeveloped branded and unbranded website strategies including survey, registration and rebate/coupon integration platformsDrove lead generation via online and social media, text/mobile campaigns, site mobile optimization and coupon/rebate initiativesPrepared and presented strategic planning, reporting and analysis presentations to clients and executive management teamForecasted and managed multi-million dollar strategic and tactical budgetsPartnered with outside vendors and agencies to ensure cohesion of marketing strategiesSupervised tactical execution of projects and associates to ensure flawless delivery of client programs

Developed overall marketing strategy and marketing budget for North America. Evaluated and developed benchmarks for customer and employee satisfaction levels. Developed strategy to leverage customer loyalty to increase sales through referrals. Initiated primary and secondary market research on the competitive market, market trends and statistics. Analyzed and developed marketing strategies to increase lead generation, including direct mail programs. Developed and distributed targeted lists, sales collateral, messaging and campaigns. Analyzed and developed strategic plan to maximize web marketing through search engine optimization. Developed and implemented brand-awareness strategy through participation in trade shows, associations, and networking opportunities.

Cough, cold and allergy medicationsDeveloped and implemented sales plan and monthly/yearly forecastsDeveloped revenue/expense projections and implemented cost reduction initiativesGuided sales management and sales team on implementing marketing directives and messagingDevelopment and distribution of promotional materials and promotional activitiesManaged relationships with key customers, field communications, training materials and programs, and inventory of promotional materialsAssisted in development, implementation, support and tracking of marketing initiatives

Cardizem LA, Teveten (Teveten HCT), Zovirax Cream & Ointment, Wellbutrin XL. Downtown Atlanta, Decatur, and Northeast Georgia territories

Identifying and sourcing leads; securing new clients; negotiating contracts; assessing client needs; managing and continuing development of existing accounts; providing training, leads and guidance to other team members; and networking within the technology communityCoordinated all marketing and PR efforts including a re-branding campaign and a PR strategy

Media relations; writing and distributing press releases, weekly marketing newsletter; feature and news articles for bi-monthly newspaper and quarterly magazine and developing content for web sitePlanning and implementing special events; community relations efforts; working with sports properties/sponsorships; and special projects from store to executive level.