Kelly Griebe Email & Phone Number

New York, New York, United States

New York, New York, United States

• SelectScience is a small, digital B2B publisher in the science sector connecting scientists and clinicians with information on the best technology and products available for their labs.
• Created content marketing campaigns for biotech and instrumentation companies targeting scientists working in life sciences, biopharmaceuticals, pharmaceuticals, and clinical diagnostics.
• Increased NBS Scientific spending by 405% from 2021-2022
• Navigated full sales cycle advising 40+ accounts and prospecting new business clients to achieve $800,000 sales plan
• Interfaced with C-level and high-level marketing executives at domestic and global manufacturers including PHCbi, Gyros Protein Technologies, ELGA LabWater, Entegris, and MOBILion
• Orchestrated strategic plan to retain PHCbi business by coming up with creative ways to combat customer dissatisfaction, salvaging $120,000 in revenue

Greater New York City Area

• Arizent is a mid-sized, diversified B2B digital media company delivering news, insights, market research, and networking opportunities to people working in professional and financial services.
• Devised digital advertising and custom marketing solutions for businesses in accounting, banking, and financial planning.
• Oversaw and upsold programs for global companies like Intuit, Square, Bloomberg, Sage, and Sage Intacct.
• Called on C-level executives, VPs of Marketing, Marketing Directors, Marketing Managers, Human Resources leaders, and media agencies
• Exceeded 2019 revenue goal by 115%
• Spearheaded go-to market strategy for Square that generated $148,000 in new business revenue to drive brand awareness of their solutions for accounting professionals

Towson, MD

• Comcast Spotlight (now Effectv) is the advertising division of Comcast specializing in the delivery of TV and video ads to help local, regional, and national advertisers generate results.
• Formulated multi-screen video campaigns for mid-market and enterprise businesses in the Baltimore market based on goals around budgets, gross rating points, impressions, cost per point, etc.
• Assessed data and identified competitor schedule inefficiencies to increase Giant Foods’ cable and digital video spending across 5 markets by 250% from 2018-2019
• Developed, serviced, and maintained a base of 45+ accounts and agencies with $1.6 million in TV, digital video, and OTT advertising revenue.
• Analyzed data and presented findings to build a story, defend, and grow cable share versus numerous market competitors.

Fallston, MD

• Designed, pitched, and sold multi-screen advertising campaigns across 50+ cable networks and digital video platforms to local business owners, advertising managers, and advertising agencies
• Finished 2014 as a Top 5 Interactive biller out of 27 local AEs in the Baltimore market, and #1 on the Baltimore East team with $65,000 in revenue
• Established TV and digital video advertising campaign to help Berg Dental Group create awareness of their practice name change to Bel Air Smile Partners, along with a new focus on specific services, resulting in a 20%.
• Secured new customers and managed account base of 25 clients
• Mentored new AE hires

Towson, MD

• Supported team of 8 Account Executives to maximize sales team efficiency.
• Prepared sales presentations to incorporate all facets of business practices.
• Key Accomplishment: Five-time nominee for company’s On the Spot award recognizing innovative ideas and/or exceptional customer service