Kelly Richard H. Email and Phone Number
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Over the past 30 years I have worked in most all capacities related to digital/technical marketing systems and sales operations, project management, and software development. Recently I have focused more intensely on technical/online/digital marketing along with deep marketing and business analytics, B2B marketing... Main areas: Demand/Lead Generation and Sales Enablement, Marketing/Sales process implementation (best practice lead management, sales acceleration, marketing automation/CRM, analytics), Social Media and SEM program development, expert SEO, Brand and persona development, ABM, Marketing plans, PPC programs, KPI metrics, etc.Experience with: Directing technical and business teams, coordinate consultants and vendors, and manage complex matrixed projects of all sizes. Veteran implementer of technology systems, adept at directing product launches, business development efforts, and business process integration. Able to influence leadership in adopting best processes for growth and revenue. Administer budgets, provide support for sales groups, and develop outside partnerships.Specialties:* Operations* Demand Generation* Business and Marketing Analytics* Business Process Development* Online Marketing* Technical Marketing, SEO, SEM, Web Development * Executive Management/ Administration* Project Management* Marketo / Salesforce / NetSuite CRM / Velocify / SAP / others* Scheduling & Budgeting* Product Management* Software Production* Social Media Marketing* Localization* Technical Writing/Documentation* Superlative Oral and Written Communications SkillsDeep Domain Expertise:* Commodity Supply Chain* ETRM / CTRM* Software Development* Video and Computer Games* Physical and Biological Sciences* Biotech and Pharma* Real Estate and Mortgage Lending* Oil and Gas Industry* Agribusiness* Restaurants * CPGs
Histoury Inc.
View- Website:
- histoury.com
- Employees:
- 8
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Founder, Chief Operating Officer, Exec. ProducerHistoury Inc.Dallas, Tx, Us
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Founder, Chief Operating Officer, Interim CmoHistoury Inc. Nov 2023 - PresentAugmented Reality Software. Funded/Funding. Stealth.
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Partner, Vp Operations / MarketingAtx Hot Sauce Llc Feb 2020 - PresentAustin, Tx, UsB2C/B2B, CPG. Rapidly growing, multi-award winning line of artisan hot sauces. Passion project! -
Head Of Demand Generation, Sales Enablement, AnalyticsSupreme Lending Aug 2016 - Jan 2023Dallas, Texas, Us- B2C Mortgage Bank- Designed the overall regional Demand Generation strategy, including our inbound lead acquisition and outbound account-based marketing strategy.- Developed and managed the Demand Generation Marketing plan and operations across channels including campaigns, execution, and reporting & analysis.- Developed inbound/outbound lead generation strategy for digital and offline channels including: SEM/ PPC, Social, Display/Re-targeting, Websites/SEO, Review Sites, Email, and Offline Channels.- Designed, implemented and managed the lead management process to improve pipeline conversion.- Created and managed web properties in coordination with the design and development teams to optimize our owned web properties for inbound marketing lead generation and conversion.- Owned and managed the relationship with sales team (LOs) and forged strong communication and process including service level agreement (SLA) between marketing and sales.- Transformed the nascent inbound lead program from negative ROI to net income ROI of 443% by year 2. -
Founder, Managing DirectorRenegade Technology Llc Feb 2008 - Jan 2023B2B/B2C, Boutique Digital Marketing Consultancy delivering proven, measurable results for medium sized B2C and B2B companies. Provides a very wide range of assistance including demand generation, brand development, online traffic growth, web site UI and advertising revenue. Services include guidance on developing brand strategy and business analytics systems, along with Digital Marketing Consulting, Online and Social Media Marketing, Search Engine Marketing, Search Engine Optimization, Technical Marketing, Sales and Marketing Process and Analytics, Web Design and Development, Software Consulting, etc. -
Director Of Marketing / Digital / Sales EnablementAllegro Development Corporation Feb 2013 - Jun 2016Dallas, Tx, Us• B2B, SaaS, Commodity Risk Management/Trading software platform. Client range: >$1B annual revenue• Supply chain, logistics, financial, etc.• Responsible for online and digital marketing efforts, SEO and SEM development, business and web analytics. Supervise team of data analysts, marketing managers, graphic artists, web developers, etc.• Oversee delivery, scheduling, and list development for internal and external marketing communications.• Develop, maintain and report on marketing and sales processes, as well as provide guidance and support to internal sales/business development teams.• Highly focused on Revenue Marketing: using closed loop marketing, analytics and feedback to determine ROI for future marketing spend.• Develop compelling online content to achieve both visibility and engagement using persona targeting and cross marketing efforts for account based marketing. -
Technical Marketing ManagerQumu Apr 2011 - Mar 2013Minneapolis, Mn, Us• B2B, SaaS, Webcasting/Video Conferencing secure software platform. Client range: >$100M annual revenue• Responsibilities included: development of online marketing programs, maintaining and updating web properties, SEO and SEM development, business and marketing analytics and SFDC administration. • Led integration efforts for Marketo and Salesforce, SAP, etc. Developed Executive and Departmental dashboards for KPIs and other metrics.• Social Media campaigns and presence.• Production of vertical market promotional videos and corporate video library. -
Vice President Of Product DevelopmentBamboo Technology / Fotomage 2004 - Apr 2008• B2C. Startup. Digital media file management/editing software developer.• Founding team member for this start-up company developing new digital media management software composed of SQL server back-end, desktop and mobile clients, and browser widgets.• Supervised team of elite software engineers and support staff in creating new software products and services that sold millions in licensed revenue, both at retail and e-commerce. • Worked closely with business and technology groups to identify best methods for promoting/implementing new products and services. Able to formulate best practices, detail usage strategies, provide sales teams with marketing and sales tools. • Trained vendors and affiliates in Asia/Pacific, European, and North American markets on licensing and distribution via both retail channel and e-commerce sales. • Developed and supervised the marketing efforts for the e-commerce channels.• Played key role in significant additional revenue, for example by implementing a complex 3rd party piracy protection solution that dramatically increased licensed sales. Authored strategic sourcing document that detailed issues and value proposition of solution.• Published series of business-level and software-level competitive analyses used by team to assess customer requirements and accelerate projects. • Directed all aspects of localization and worked closely with foreign OEMs and distributors to extend product penetration into European and Asian markets.• Authored use case, prototyping, and feature-set documents, as well as project schedules and budgets for meetings with Venture Capital firms.• Designed business case intranet for internal use by startup team and performed general project management duties.
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Software Projects Director321 Studios Dec 2003 - May 2004Us• B2C. Creator of DVD Cloning Software. Shut down, sort of, by the US Congress and the DMCA.• After acquisition of DVDCre8, trained company’s Development, QA, and Tech Support teams in portfolio products and positioned new team to extend those products. • Developed new products that would eventually become part of the Bamboo Technology catalog. -
Director Of Product DevelopmentDvdcre8 2001 - 2003• Startup. DVD Authoring Software developer.• Team Leader, directing all aspects of DVDCre8 projects. Heavily involved in content creation as well as project management. • As a part of this start-up company, also handled many business tasks such as payroll, State and Federal filings, marketing, benefits setup/administration (medical insurance, 401k, etc.), legal, PR, etc.• Main product, DVD Complete Deluxe, won CNET “Editor’s Choice” in it's category.• Created extensive Help System for DVD Complete using RoboHELP. • Wrote test plans and administered bug database, assigned and tracked bug reports through the system.• Facilitated company acquisition by 321 Studios, Inc. in 2003. Trained acquiring company’s Development, QA, and Tech Support teams in portfolio products and positioned new team to extend those products.
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Senior ProducerIon Storm 1997 - 2001Us• AAA Title Computer Game Developer (i.e. "big budget" productions)• Acted as Project Manager for Ion Storm computer game titles and was responsible for all aspects of development for a particular title. Led teams of 40+ employees, external consultants and vendors. Drafted and maintained schedules and budgets in conjunction with the design document. Oversaw production of all outsourced assets. • Worked as a “troubleshooting” Producer brought in if a project was badly behind schedule, over-budget, and/or lacking in leadership.• Created and maintained secure Internet/Intranet development website that served as the central information resource and asset repository for the title. • Coordinated with marketing, sales, quality assurance, documentation, and foreign offices to provide them with the items and information they required.• Heavily involved in content creation; including high-level coding, script editing, game design, level design, sound editing, etc.• Oversaw localization of two major titles to multiple language versions. -
Associate Producer7Th Level Inc May 1995 - Sep 1997• AAA Title Computer Game Developer with LA Studio (i.e. "big budget" productions)• Worked as a production coordinator and later as Associate Producer on two computer game titles. • Prepared documents for approval by the Producer such as marketing information sheets, localization documents, asset tracking, etc. • Learned and became proficient with all software required for software production; including, MS Project, MS Excel, Lotus Notes, MS SourceSafe, etc. • Developed and wrote 7th level’s production handbook and several production templates for the company’s VP of Production.
Kelly Richard H. Skills
Kelly Richard H. Education Details
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Texas State UniversityBiochemistry -
North Dakota State UniversityElectrical And Electronics Engineering (Eee)
Frequently Asked Questions about Kelly Richard H.
What company does Kelly Richard H. work for?
Kelly Richard H. works for Histoury Inc.
What is Kelly Richard H.'s role at the current company?
Kelly Richard H.'s current role is Founder, Chief Operating Officer, Exec. Producer.
What is Kelly Richard H.'s email address?
Kelly Richard H.'s email address is ke****@****ing.com
What is Kelly Richard H.'s direct phone number?
Kelly Richard H.'s direct phone number is +121452*****
What schools did Kelly Richard H. attend?
Kelly Richard H. attended Texas State University, North Dakota State University.
What are some of Kelly Richard H.'s interests?
Kelly Richard H. has interest in Science And Technology, Environment.
What skills is Kelly Richard H. known for?
Kelly Richard H. has skills like Demand Generation, Digital Marketing, Marketing Analytics, Marketing Strategy, Business Analytics, Online Marketing, Sem, Seo, Multi Channel Marketing, Social Media Marketing, Web Analytics, Competitive Analysis.
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