Kelly Knutson Email & Phone Number

Centerville , Ohio

Barre is a mindful workout that targets specific muscle groups through high reps of slow movements to elongate and tone your whole body. Barre is ballet inspired infused with pilates, yoga and strength training. Currently teaching classes Monday and Wednesday nights at 6:00 p.m. at Turbo Zone Fitness.

Mishawaka, Indiana

Developed strategic marketing plans and worked with clients to create impactful marketing decisions. Key focus: Managed client relationships and creative needs. Worked with creative team to ensure client's message was consistent and on brand.

South Bend, Indiana Area

I opened Launch LLC in 2011. Launch was a full service marketing and media agency based out of South Bend, IN. Launch was dedicated to working with small and medium sized businesses to help them achieve success. Specialized in Branding Strategy, Social Media Strategy, Mobile Marketing, Event Coordination, and Media Coordination. Work included many facets of marketing and design and various mediums consisting of electronic, web, print, social media, mobile, and video. Launch worked as an extension of businesses to deliver effective and efficient results. Key focus: Helped companies develop mobile and social media strategies. Developed lead generating campaigns that reached customers through a multi-channel approach which included social media, mobile and targeted email campaigns.

South Bend

The South Bend Silverhawks were a minor league baseball team affiliated with the Arizona Diamondbacks. In the fall of 2014 the club affiliation and team name changed. The affiliation is now with the Chicago Cubs and team name is the South Bend Cubs.Managed and developed media plans with team ad agency which included TV, radio,print, digital, outdoor and grassroots marketing. Managed the social media strategy and online visibility across multiple networks. Maintained all digital outlets which included the website, mobile messaging and e-newsletter. Handled local PR and media interviews. Built community relations through networking at local chamber events, expos and other large community events. Scheduled and handled the player and team mascot appearances in the community throughout the season. Responsible and accountable for all aspects of nightly in-game entertainment including the writing of the game script, presentation of in-game contests and the hiring and training of the in-game promotions team. Provided assistance to Corporate Sponsorship department with year-end recaps for all team partners and documented the fulfillment of all team partnership for year-end proofs of performance of all in-game promotions.Key focus: Established innovative, creative, marketing opportunities for the SouthBend Silverhawks to help increase community awareness and increase game attendance.•Aided in hitting multiple attendance records. Broke franchise history for most single season attendance, previously set in 1994, and most in attendance on Opening Night and during Fourth of July Celebration two seasons in a row.•Lead social media initiatives and created various contests to increase presences. Tripled Facebook following in one year. Included organic and paid strategies to spread awareness of the page to fans. Fan base started at 3,846 and increased to 17,000 in one year.

Developed name brand recognition throughout community, established business contacts and opportunities, developed and secured community events, maintained social sites, and developed e-newsletter text and graphics. Key focus: Assisted with the implementation of marketing campaigns, including advertising and promotions, presentations; responsible for event management.•Developed marketing strategy for 2011•Rebranded onsite community health program •Increased company awareness though social media presence

Within a year and a half I was promoted from Client Services Coordinator to Marketing and Promotions Coordinator. Developed marketing and promotion plans for Monkeyhouse Marketing and Life Events Media. Promotions focused on growing and expanding our markets by promoting our company and products. Promotions involved special event and media planning. Key focus: Created and maintained relationships with current/ prospective clientele; researched target markets; developed marketing collateral for promotions; developed new promotions and events, identified online opportunities; coordinated e-newsletter campaigns; coordinated company websites; blogged; assisted with editorial planning and scheduling for both publications; created media kits.•Generated successful multi-media promotions for Wedding Day magazine and Life+Spaces magazine•Increased Wedding Day magazine’s monthly web traffic by 45%. •Developed new bridal show event for Wedding Day magazine

Responsible for all visual aspects of the store. Implemented company clothing directives on a daily basis; executed floor changes every 3-4 weeks; integral part of sales team that focused on customer needs and facilitated consumer buying decisions.•Began as Sales Associate, May 2005-July 2006, promoted to Visual Merchandiser July 2006•January 2007, promoted to higher volume store as Co-Visual Merchandiser